SWOT Analysis of Guy’s and St. Thomas Health Care Organisation
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This report provides a detailed analysis of the strengths, weaknesses, opportunities, and threats of Guy’s and St. Thomas Health Care Organisation. It highlights the reputation, clinical services, research, and financial stability of the institute.
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HEALTH AND SOCIAL CARE
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EXECUTIVE SUMMARY The report explains how the institute Guy’s and St. Thomas is excelling in the health care sector and how it is taking part in the NHS organisations. The institute being the largest service providers with respect health, research and educational services is the biggest businesses in the country. The report brings out the SWOT analysis of the institute to bring forth different aspects related to strengths, weaknesses, opportunities and threats that are related to the institute. Table of Contents HEALTH AND SOCIAL CARE.....................................................................................................1 INTRODUCTION...........................................................................................................................3 THE ORGANISATION..................................................................................................................3 Brief about the organisation.....................................................................................................3 Developing strategy...................................................................................................................3 SWOT ANALYSIS.........................................................................................................................4 Understanding SWOT analysis................................................................................................4 RECOMMENDATIONS.................................................................................................................8 CONCLUSION..............................................................................................................................10 REFERENCES................................................................................................................................1
INTRODUCTION Health and social care refer to the services that are related to the health and social activities. The commodities that are related with health are very much useful since these are the ones that deal with issues on a regular basis and these are something that pertain throughout the year (Zurera and et.al, 2019). The entire report deals with the strengths, weaknesses, opportunities and threats of the health care organisation which helps to enhance their performance. The report deals with the health care services of the Guy’s and St. Thomas NHS Foundation trust. The annual report of the foundation including SWOT analysis is mentioned in the report. Guy’s and St. Thomas is one among the largest NHS foundation trust that is situated in England. The health care centre has wide range of services with respect to clinical treatment, researches and education. Being one of the leading business sectors, the SWOT analysis is a must to make it count upon the strengths, weaknesses, opportunities and threats. Everything is briefly discussed in the report. THE ORGANISATION Brief about the organisation Guys and St. Thomas is one of the largest health care services in London and southern England. It is one of the largest foundation trusts in the country excelled in providing services that are related to local and community in Lambeth and Southwark. They are the major academic research centres and are providers of education. For an organisation to balance upon the number of works it must be able have a stipulated amount of workforce. The organisation has around 16,200 employees and 2000 are of the apprentice. The trust is involved in carrying out the NHS business with around 550 different organisations some of them includes the local authorities. For the academic year of 2017-18 the overall count of the out patients were 128000 people and in patients were 89000. Developing strategy For any institute to be the best it must be able to focus upon the right things to adhere. The Guys and St. Thomas institute did the same. They put their patients first by recording all their problems and providing them the necessary treatment and that which can be benefitted from a speed recovery (Robinson and et.al, 2020). This is the major highlight of the institute and the
reason for it to be the people’s choice. They identify the executive and senior leaders around the trust to take charge of the works of the institute that will be handled in a better manner. This is one reason to show that they strive their best to be the prominent healthcare centres. The trust undertook an engagement exercise to know the views and opinions and also to record the issues that are to be looked after. With this survey they can develop a systematic approach towards the services and can serve better. SWOT ANALYSIS Understanding SWOT analysis SWOT analysis is regarded as the strategic planning and approach that is taken by the organisation to understand about the company in a much better way. The SWOT analysis is nothing but the one that is related to the strengths, weaknesses, opportunities and threats of the internal organisation (Martinez de Salazar and García Sanz-Calcedo, 2019). it is rather an emphasis that is conducted to better know what the implementations are to withstands the external pressures by maintain the same pace focusing upon more than the present approach. The health care institutes are more often conducting an analysis because it is mandate to keep a check upon the services since it is about dealing with the health of the people. The institute Guy’s and St. Thomas being one of the institutes offering wide range of services, for it to be the best among the competition related to the other health care centres it must be able to produce a synopsis about it s academic details related to the number of patients, the SWOT analysis, the income and major information to make sure it is really reliable (Searle and et.al, 2019). Health care is regarded as one of the biggest business sectors with regards to income and health. The insurance upon certain approaches is increasing at a rapid rate this made it a big business sector. The health care is divided into two sectors which is open and private. The open health care is the government involvement in which more than half of the expenses will be offered by government upon certain terms and conditions. On the other hand, the private sector consists of the private organisations intervention. The SWOT analysis of the health care centres helps it to differentiate the institute from the existing organisations (Abedi and et.al, 2018). The strengths of any organisation will enhance its productivity. The weaknesses will help to resolve the pertaining issues and will help to solve them by adopting measures. The opportunities will
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make the institute realise the future aspects that are related to treatment. The threats will help to identify the major obstructions that are in the line of the institute. the SWOT analysis is an essential in the strategic management of any organisation. the Guy’s and St. Thomas institute being one of the leading health care centres mainly focusing upon the clinical treatments, research and educational facilities (Norwood and et.al, 2017). Handling all these factors, the institute must ensure to maintain a strategic planning to pertaining issues. The key aspects related to the institute’s SWOT analysis is depicted in the tabular form. Strengths The institute has achieved a high reputation for being an effective health care according to the national survey. One of the major strengths of this organisation is its efficient staff known for their excellent services. Theinstituteiscloselylocatedtoallthe transportation hubs and midst of houses which made it accessible to people to visit easily. Theorganisationisfinanciallyestablished which can strongly adopt any new innovations and technologies. The institute provides wide range of services which are mostly cost effective. This being the reason for many people to choose this. Weakness Theinstitutemustspeedupitsdecision- makingabilitybecauseofwhichmany opportunities are drawing behind. There is a regular variation of services in the organisationwhichwillfurtherleadto negotiations. This is to be reduced. There are connectivity issues pertaining to the healthandsocialcare.Theabsenceof communication makes it weak in developing the electronic health record. Beingahigh-qualityserviceprovider,the institute at times failed to minimise the costs. Thecostofservicessometimesincreases beyond expectations. OpportunitiesThreats
Theinstituteisfocussingupongrowing electiveandspecialistserviceswhichwill furtherenhanceclinicalandfinancial efficiencies. Thefocussedapproachonthecancerand cardiovascular and children’s services in the future will bring about results. The company is maximising the use of its assets. This will ensure growth in services and can reduce waiting time. The involvement of all agencies across health and social care will integrate pathways of care. The institute is offering clinical services which will further be extended. This will create an environmenttooffersolutiontotheother organisations in future. Theorganisationisworkingwiththe commissioners in order to manage demand. But this is a risky factor if they cannot pay for the activity. Sometimesduring bidding, the unsuccessful bid might result in loss of services and income. Atpresenttheorganisationisnotquick towards responding to challenges. This will result in increase of operational and financial pressures. Theassumptionsthataremadebythe organisation might fail sometimes because of the materialisation. Thereisanunplannedemergencyflow sometimesintheorganisation.Thismight result in pressurising the efficiency. Strengths: The most reputed institute Guy’s and St. Thomas is one of the busiest organisations with services being offered on a wide range in Lambeth, Southwark and Lewisham. The reputation for this institute is through the clinical services and high-quality research. The clinical services offered by the institute deals with the cardiovascular problems, maternity issues, childcare and kidney related problems (van Wijngaarden and et.al, 2012). Being the better research institute, the Guy’s adopted technological services to deal with the cancer and kidney issues in 2017. This leads majority population to opt for this institute. The organisation is in charge of installing new equipment which will be able to diagnose issues related to health. It has opened doors for many researches to carry out the operations. On a whole there is 58% of the total income from the researches alone.
The location of this institute in England made it accessible to draw more people. The transportation systems are nearby and its amidst of the residential area which made it known to large population (Smith and et.al, 2009). The staff in the institute work towards offering patients with the best treatment and their aim is to make them fully recovered in no time. With this aim they opt for people with high academic performance ad train them accordingly before recruiting them into the institute. people coming from different paces will find this health care centres in no time because of its availability in the residential area and near transportation hub. Weaknesses: There is regular variation in the services which will lead to negotiations. There is a regular alteration of appointments. Now being the pandemic time, there is no particular time to offer appointments (Gogalniceanu and et.al, 2020). This will confuse people upon the timings to visit the healthcare centre. Sometimes with this negotiations people might opt for another service centre to quickly get treated since there is no clarity upon the appointment time of the institute. Based on the service that is provided it imposes the cost. It depends upon the equipment that is used to treat the patients. For cancer treatment and that for the renal dialysis the cost of the treatment is high and there is a gradual increase in the research costs sometimes. Being a health care centre, the institute must serve people of all kinds and of different commodities. In a recent survey it stated that, due to the pandemic the management imposed a heavy amount of fee that lead to few patients to join. Private funding is initiated for the IVF treatment which is more than that of the expected. Opportunities: Cancer is one of the most growing issues related to the health. Cancer treat must be perfectly diagnosed to offer treatment (Caldwell and et.al, 2000). The institute focused upon offering the treatment related to the cancer patients. In 2017 it started initiation in funding towards the treatment of cancer and built centres that are around 50 in the nearby areas to work upon curing cancer related problems. The cardio vascular treatment is also initiated. The heart diseases are one of the major human concern. For people who underwent heart attacks, they must
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undergo cardiac rehabilitation. This is being established by the institute around the locality to treat the heart patients. Focussing upon future, this will open door to many researches to take place because of the service that is provided with this regard. The company is targeting to achieve its mark of providing all the essentials related to different treatments. As of now the organisation is involved in treating people along with the trust to ensure that maximum number of patients will be treated. Threats: The institute at present is working with different commissioners like the NHS England, health education south London (Ned and et.al, 2017). This is to ensure security over the finances and stability. Any organisation when it is related to the health care, they must be able work along with firms in partnership such that there will a boon of people visiting the health care centres very often. The commissioners invest certain amount in the maintenance of the institute. The threat here is related to this aspect since these commissioners might change their ideology sometimes due to phenomenal change patterns. If such a thing happens, then the institute will have to suffer from payment related issues. There might be different assumptions with regards to the health care aspects. The material that is required for treatment and research purpose is what makes a work easier (Wright and et.al, 2019). The overall assumption might sometimes change like the one that occurred in 2020 the Covid-19 pandemic. Pandemics like this will result in admitting huge population at a time. sometime there might not be materials available. This will result in people opting for other healthcare rehabilitation centres. This will be a threatening aspect to many health-care centres. RECOMMENDATIONS Strengths: Being the most reputed institute is the strength of the organisation Guy’s and St. Thomas institute. Attaining a name of being the most reputed health care is an achievement. But what matters is the amount of hard work that is to be applied to maintain the same. There are new health care centres establishing and growing at a rapid rate on a regular basis. The institute must
maintain the same pace and tie ups with the commissioners in order to carry out the services as well as the business associated with it. As of now it is already being accessible to many people around by being located in the residential area of the locality where the transportation hub is also nearby. The institute if focus upon expanding its area to places where people needs the service and where people can carry out researches more easily then there will be a boon in the coming future which will also help the institute to attain its target of growing 5.2% more with regards to economy and population. Weaknesses: The institute deals with weaknesses that include the variation in services. The first and the foremost thing to be considered is the fact that a health care must remain sticked to particular rules and regulations. A strategy will have to be adopted and followed to make every essential known to people. people prone to some health issues, it will turn difficult for them to approach a health care centre if its services are changing on a regular basis. The Guy’s and St. Thomas institute being one of the famous health care centres, will have to look after its appointment timings to ensure that the patients will not face any issues pertaining to waiting. One of the major issues that are related to the existing health care systems is the cost. cost is something that is accounted by different individuals. Offering service is something that all institutes usually do. But offering the services at a cost that is feasible to everyone is the one that is accounted everywhere. People will choose the one that is more convenient with respect to cost of the treatment. Since the institute is one of the most prominent one, if the costs are something that people will be reliable about, then the institute will go through the success on a large rate. The Guy’s must change this in order to over come the weakness that the company is facing. Opportunities: Health care is the most prominent institutes which are adopted by people everywhere because of the raising of the health issues at a rapid rate. For example, the recent pandemic that has hit the human kind so hard that the human population are thriving hard to be saved from the pandemic. There are many opportunities in this sector. Since the organisation focused upon the cancer treatment and initiated the processes, it must be able to work beyond the expectations of the cure either with the diagnosis or with the direct treatment. Offering treatment is on the one
hand and maintaining consistency on the same is on the other hand. The Guy’s must be able to maintain the same pace on a long run. Introducing all the required essentials that are essential to take up the research and the treatment processes will make it easy for the staff to conduct their work in the way it has to be. There is not recommended area to change in this aspect but to just maintain the pace. Threats: Threats are to be minimised in order to move ahead. Threats are to ensure that the company will have to take necessary steps to overcome the challenges. The threats are challenges that are to be solved at regular intervals. And that with regards to the health care is another untold story. The issues pertaining to health centres include those of the challenges with regards to income and materials. The threat with respect to the Guy’s is the payment of the commissioners. In order to overcome this, the institute must be able to main healthy relation with the commissioners by maintaining transparency in every work and strategy. This will ensure trust to carry on the same pace. The second being related to the materialistic issue. The major threat for any organisation is related to maintaining the materials. There will be a stuff related to offering treatment. All the medical stuff must be maintained to make sure that when in emergency there will be surplus stuff. The research and education purpose will need hand books and study material. There will not be a shortage of these mandate things because these are essentials to look after the mainstream works. But maintaining good amount of materials required, the threat will be minimised.
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CONCLUSION The entire report will bring forth the highlights of the health care centres and their essentials. Guy’s and St. Thomas, one of the major health care centres in the locality of England. It is in partnership with different commissioners to carry out different health care facilities. As of now the institute is dealing with services related to the clinical treatment, research and education. The report deals with the SWOT analysis of the institute. The SWOT analysis is essential to all the organisations working under a particular theme. The healthcare being one of the major business sectors with people of different kinds working as well as patients who get admitted with differentproblems.Itsinpartnershipwith550NHSorganisationsandservesdifferent perceptions. Its SWOT analysis bring forth the essence of how this institute is tackling with so many services. The recommendations will help to analyse how the drawbacks can be corrected.
REFERENCES Books and journals Abedi and et.al, 2018. SWOT analysis of health reform plan on healthcare sector from the stakeholder perspective. Journal of Mazandaran University of Medical Sciences. 28(166). pp.199-212. Caldwell and et.al, 2000. Working together to improve record keeping. Nursing Standard (through 2013). 14(47). p.37. Gogalniceanu and et.al, 2020. Capturing the crisis ‘golden moment’–A leadership opportunity for overcoming institutional inertia in safety-critical situations. American Journal of Surgery. Martinez de Salazar and García Sanz-Calcedo, 2019. Study on the influence of maintenance operations on energy consumption and emissions in healthcare centres by fuzzy cognitive maps. Journal of Building Performance Simulation. 12(4). pp.420-432. Ned and et.al, 2017. The experiences and challenges faced by rehabilitation community service therapists within the South African Primary Healthcare health system. African Journal of Disability (Online). 6. pp.1-11. Norwood and et.al, 2017. Administrative challenges to the integration of oral health with primary care: a SWOT analysis of health care executives at federally qualified health centers. The Journal of Ambulatory Care Management. 40(3). p.204. Robinson and et.al, 2020. Bridging the research–practice gap in healthcare: a rapid review of research translation centres in England and Australia. Health Research Policy and Systems. 18(1). pp.1-17. Searle and et.al, 2019. Current needs for the improved management of depressive disorder in community healthcare centres, Shenzhen, China: a view from primary care medical leaders. International journal of mental health systems. 13(1). p.47. Smithandet.al,2009.BritishAssociationofDermatologists’guidelinesforbiologic interventions for psoriasis 2009. British Journal of Dermatology. 161(5). pp.987-1019. van Wijngaarden and et.al, 2012. Strategic analysis for health care organizations: the suitability of the SWOT‐analysis. The International journal of health planning and management. 27(1). pp.34-49. 1
Wright and et.al, 2019. Public-Private Partnerships for Health Services: Construction, Protection and Rehabilitation of Critical Healthcare Infrastructure in Europe. In Public Private Partnerships (pp. 125-151). Springer, Cham. Zurera and et.al, 2019. Fostering improvement in social centres for integrated care through a certification process. International Journal of Integrated Care. 19(4). Online Health care centres: [ONLINE] Available through: <https://bphc.hrsa.gov/about/what-is-a- health-center/index.html> Healthcare:[ONLINE]Availablethrough:< https://www.merriam-webster.com/dictionary/health%20care> SWOT analysis of health care NHS trust: <https://www.profitableventure.com/swot-analysis- healthcare-hospitals/> 2