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CDS3007 | Report on E-business

   

Added on  2020-03-04

20 Pages4500 Words66 Views
Running Head: E-businessE-business

E-business 1ContentsDevelopment of the mobile web site and building mobile applications......................................................2References...............................................................................................................................................4E-commerce payment system.....................................................................................................................5References...............................................................................................................................................7B2C Business Models and B2B Business Models.........................................................................................8References...............................................................................................................................................9Databases..................................................................................................................................................11References.............................................................................................................................................13Local and location-based marketing..........................................................................................................14References.............................................................................................................................................16Online retail sector....................................................................................................................................17References.............................................................................................................................................19

E-business 2Slide no – 48- 53Portfolio- 1Development of the mobile web site and building mobile applicationsToday development is taking place across the world. Similarly development of the mobile web site and building mobile applications is increasing day by day. There are different types of m-commerce software used by the company to develop a mobile website. M-commerce software includes a mobile web site, mobile web app, native app and hybrid app. The companies have to plan and build a mobile presence. If a business select Mobile web site or web app it will be less expensive as compared to the other (Yamagata, Coppola, Kowtko, and Joyce, 2013). The company can also select native app which is a device hardware it can be used by a customer if he/she is offline. Development of mobile website is not easy to be done. To conduct this procedure company need to plan. Planning of mobile website is done by the company considering the objective and goals of the company (Pink, 2016). The company needs to fetch the required information to accomplish the procedure of the planning of the mobile website. Mobile web site is only possiblebecause of the use of the advanced technologies by the company. Mobile website enhances the convenience of the customers for making payments and checking details on a website. There is a development of some of the unique features that are must to take care while designing a mobile web (Jobe, 2013). These features need to take care by the company for achieving the activity efficiently and effectively.Feature Implications for mobile platformsHardware Mobile hardware is so small for the storage. There is an availability of the more resources for storage and processing power.

E-business 3Connectivity The mobile web site is constrained by slower connection speeds as compared tothe desktop web sites. Displays The displayed availability of the mobile sites is much smaller than the desktop website. This impact the visibility of the images.Interface Traditional mouse and keyboard interface now change with the touch screen technology. The mobile platform can't be a good data entry tool; it can be good navigation tool (Farman, 2013). Development of the mobile website is not an easy task to be performed. Design of the mobile sites plays an important role. The design consideration includes platform constraints, mobile firstdesign, responsive web design, and adaptive web design. The design consideration includes responsive web design (RWD) and adaptive web design (AWD). RWD helps the CSS site to adjust the layout of a site that needs to be done according to device screen resolutions. On the other hand, AWD serves delivers unique and numerous templates or versions of the site that optimized for the device. Mobile app development also consists of cross platform tool. C and Java are used for developing a mobile app. There is a presence of some low-cost open source that includes Appery.io, Codiqa,PhoneGap, MoSync, Appcelerator. Business tries to provide a mobile website to the customers that are basically the resizing of existing app (Iacob, Harrison, and Faily, 2013). For the development of the mobile web app companies can utilize browser API. The most expensive appis a Native app which is generally avoided by the company as it requires more programming.ReferencesFarman, J., 2013. Mobile interface theory: Embodied space and locative media. Routledge.

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