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Intel is a Mult

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Added on  2020-03-28

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| | | | | | | | | Report on Organizational Change Management Intel Submitted by: Contents Organization Introduction 2 Swot Analysis3 Strength3 Weakness3 Opportunity4 Threat 4 Kaleidoscope 5 Old Web Culture 5 New Web Culture 6 Design Options7 Change Vision8 Interventions 8 Role of Organization's Management and HR Function 10 Conclusion 10 References 12 Organization Introduction Intel is a Multinational company located in Santa Clara, California, United States Of America. The company has been losing the market due to the lack of

Intel is a Mult

   Added on 2020-03-28

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RUNNING HEAD: ORGANIZATIONAL CHANGE MANAGEMENT1Report on Organizational Change Management Intel Submitted by:
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Intel 2ContentsOrganization Introduction............................................................................................................................2Swot Analysis..........................................................................................................................................3Strength...............................................................................................................................................3Weakness.............................................................................................................................................3Opportunity.........................................................................................................................................4Threat..................................................................................................................................................4Kaleidoscope...............................................................................................................................................5Old Web Culture.....................................................................................................................................5New Web Culture....................................................................................................................................6Design Options............................................................................................................................................7Change Vision.........................................................................................................................................8Interventions................................................................................................................................................8Role of Organization's Management and HR Function..............................................................................10Conclusion.................................................................................................................................................10References.................................................................................................................................................12Organization Introduction Intel is a Multinational company located in Santa Clara, California, United States Of America.The Company was founded by Gordon Moore and Robert Noyce in the year 1968. Intel is theworld’s second-largest high valued semi-conductor and chip maker after Samsung. It supplies
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Intel 3processors to computer manufacturing companies like Apple, Lenovo, HP, and Dell. They arealso manufacturing other computer related devices like: motherboard chipsets, network interfacecontrollers and integrated circuits, flash memory, graphics chips, embedded processors. Duringthe 1990s, the company heavily invested in new microprocessor designs nurturing the speedydevelopment of the computer industry (Company Overview, 2017). They became a dominantsupplier of microprocessors for PCs during that period. Their aggressive and anti-competitivetactics helped in creating a market position, mainly against Advanced Micro Devices (AMD).Intel is consequently involved in expanding the business operations by acquiring new business.Vision of Intel is to become the market leader. The purpose of the organization is to gaincompetencies and to develop the flexibility in the business. The efficient control system of Intelallow in gaining competencies (Booth, 2015). Swot Analysis Strength Intel is a globally recognized brand name with a strong brand loyalty. It is a pioneer of micro processor for Pc. Well-known producer of semiconductor chipIt has currently occupied 80 percent of the market share.The strategy of the company is merging with the international companies in order to gaincompetencies.It is considered as world’s top 100 most influential brands.WeaknessIntel was using divisive strategies to gain a competitive position against other.After 2000, Intel has lost the position of a leading business in the field.Reformation in 2006 has led to a dismissal of 10,500 employeesIntel has not achieved economies of scale throughout the long history.The retail price is higher than the other competitor in the market.
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Intel 4The company is confined to a small sector and still has not occupied the Ultra-mobileprocessor market (Christensen and Christensen, 2003).Opportunity They should focus on developing customer competencies by customizing the productaccordinglyProduct development and market penetration is important for the business on a long run.Advancement of technology helps in offering better product to the peopleIntel is changing at a rapid pace developing innovative strategies. In such a condition ithas to lead the way through better market strategies.Diversification is important for the business in order to gain competencies in growingmarket segment They can focus on backward and forward integration to improve the quality of theproduct.They can incorporate changes in a better way through improvement in the technology andmechanism. Threat Advancement in technology affects the ongoing products and facilitiesThere is a strong price war in between the companiesLack of brand loyaltyCurrency changeability creates a problem There is a strong competition in the market They are facing strong political turbulence due to market instability.
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