Ryanair Airlines SWOT Analysis

This assignment delves into a detailed SWOT (Strengths, Weaknesses, Opportunities, and Threats) analysis of Ryanair Airlines. It examines the airline's position in the European budget market, highlighting key factors such as low fares, extensive network, customer service initiatives, and potential challenges like fuel cost fluctuations and competition from alternative transportation modes. The analysis provides insights into Ryanair's current performance and future prospects.