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INTRODUCTION 1 TASK 21 2.1 Resources efficient to research question hypothesis 1 2.2 Research Project INTRODUCTION 1 TASK 21 2.1 Research project proposal and data collection

   

Added on  2020-12-30

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Research Project

Table of ContentsINTRODUCTION...........................................................................................................................1TASK 2............................................................................................................................................12.1 Resources efficiently to research question hypothesis.....................................................12.2 Proposed research investigation.......................................................................................22.3 Record and collate relevant data.......................................................................................3TASK 3............................................................................................................................................43.1 Research evaluation techniques........................................................................................43.2 Analysis of results............................................................................................................53.3 Make recommendation and further area for consideration.............................................12TASK 4..........................................................................................................................................134.1 Appropriate media to present the outcomes of the research...........................................13Covered in Poster.................................................................................................................13REFERENCES..............................................................................................................................14Online...................................................................................................................................14

INTRODUCTIONSocial media play an important role in creating and sharing necessary information, ideas,career interest and other forms of impression through virtual communities and networks.Company mainly uses different networking sites and promotional channels which help them ingaining attention of large number of buyers (Stephen, 2016). The report is based on Thomascook which is an integrated travel and tourism company and they are offering wide range oftravel services and facilities. The main purpose of this assignment is to analyse each method ofresearch which can be used for collecting and gathering accurate data while completing project. TASK 22.1 Resources efficiently to research question hypothesisIt is considered as most important part of research project which is based on differentapplications that are useful in moving towards accurate direction by selecting the mostappropriate methodology. This section provide an effective frame to researcher whileimplementing all functions and activities of research in better way. Type of investigation – It is analysed that social media is important tool which help traveland tourism company in order to reach with desired travellers. For searching potential visitors,Thomas cook required to adopt social media that are helpful in analysing their needs andrequirements. This is considered as important part of investigation as it is the main responsibilityand role of researcher is to examine and analyse the research type of this project (Keinänen andKuivalainen, 2015). It includes qualitative and quantitative in nature. The present research isbased on qualitative research which can be used for collecting and gathering accurate data andinformation for developing project. Research design – While designing research, researcher need to analyse the influence ofsocial media on consumer behaviour and their attitude. According to this, they require to makeproper changes and modifications in their services which are provided to them. It is one of themost important section of research methodology that works as a blue print of the investigationwhere whole research activities and functions are implemented in well organised manner (Godeyand et. al., 2016). In this present research, descriptive design can be taken as it is effective toanalyse data and information of qualitative research method. 1

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