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Research Project on Influence of Digital Technology on Business

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Added on  2020-07-23

Research Project on Influence of Digital Technology on Business

   Added on 2020-07-23

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Research Project
Research Project on Influence of Digital Technology on Business_1
Table of ContentsINTRODUCTION...........................................................................................................................1LITERATURE REVIEW................................................................................................................2RESEARCH METHODOLOGY.....................................................................................................4TIMELINE OF RESEARCH ACTIVITIES ...................................................................................6REFERENCES................................................................................................................................7
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TITLE: The influence of digital technology on day to day business operations of organization”- A study on Tesco, LondonINTRODUCTIONDigital technologies play a vital and crucial role in the organisation. To survive in thecompetitive environment, it is essential and vital for the business organisation to investadequately in advance and digital technologies. In this context, the focus of research project willbe on the implications of digital technologies implemented by Tesco in order to enhanceefficiencies in their day to day business operations. Researcher will concentrate on core businessprocesses of Tesco such as production, marketing, human resource, supply chain, etc. whichhave been benefited by the digital technologies. Researcher with thorough review of literatureexamines the views of authors, researchers and philosophers regarding impact of digitaltechnologies on business organisation. Researcher will depict the research methodology that heor she will be going to utilise in the research project and eventually, with the help of Gantt chart,time schedule of research activities will be provided. Background of ResearchThe focus of research will be on the impact of digital technologies on business operationsof Tesco, London. There is no doubt that digital technologies prove to be successful for businesscorporations. From small and medium enterprises to large scale multinational organisations areusing many applications of digital technologies in order to enhance their efficiencies andpromulgates their market share. From production to marketing and sales digital technologieshave shown significant improvements in profits and revenue. Tesco is one of the leadingsupermarkets and retail firms store across United Kingdom. Researcher will analyse the impactsof using digital technologies on their daily business operations. To enrich the topic, researcherwill analyse relevant articles in order to make research more robust and effective. AimAim of this research project is “To analyse the impact of digital technologies on dailybusiness operations of Tesco, London.”ObjectivesTo identify the importance of digital technology and its applications.To analyse the impact of digital technology on daily business operations at Tesco.1
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To examine the challenges faced by Tesco by applying digital technology.Research Questions1.What is the importance of digital technology and its applications?2.What are the impact of digital technology on daily business operations at Tesco, London?3.What are the challenges faced by Tesco by applying digital technology?Rationale of ResearchOrganisations have underestimated the power of technologies and haven't implemented itappropriately within their business processes. Through technologies, management could attainthe desired goals and objectives in an effective and efficient manner. By conducting this researchproject, researcher will be able to enhance his or her learning in the subject matter. Researcherwill be able to comprehend the impact of digital technology on business operations. Through thisresearch, researcher will be able to provide precise information to readers, researchers and enduser of this research regarding the implications of digital technologies on business operations oforganisation. Moreover, this research will provide a golden opportunity to researcher to getinsight of Tesco, London which is one of the leading supermarkets and retail stores across UnitedKingdom. Significance of ResearchThe research will help the academicians and future researchers by expanding theirknowledge level in the subject matter. The research is important and technologies are risingrapidly and it is essential to know how business organisations utilise those technologieseffectually. LITERATURE REVIEWIn literature review, researcher aims to compare and contrast on the reviews of seniorauthors and researchers. The motive of literature review is to establish a theoretical framework inthe study. Here, researcher discusses the views of authors in an effective and succinct manner. Meaning of digital technologiesAccording to Phillips, 2015 digital technologies refer to those technologies that generate,store and process data in digital form using binary codes. These digital technologies work onmobile phones, computers, laptops and other electronic tools. Digital technology is in midst ofsignificant period of transformation, reaching its fourth wave of evolution. As per Warner, 20172
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