Best practices in global management within multinational

This research proposal aims to explore eco-friendly strategies, policies, and initiatives in the hospitality industry, specifically within Hyatt hotel. The research objectives include understanding the concept of eco-friendly strategies, exploring various initiatives to influence consumer decision-making, and determining the importance of eco-friendly strategies within Hyatt hotel. The research will involve literature review, data collection, and analysis. The project will be conducted in accordance with ethical guidelines.

Research Proposal Form
Student Name: ______________________ Student ID: ____________
Centre Name: _____________________
Tutor: ________________ Date: ___________________
Unit: ____________________
Proposed Title: Best practices in global management within multinational.
______________________________________________
Section One: Title, objective, responsibilities
Title or working title of the research project (in the form of a question, objective or hypothesis)
Research aim: To explore eco-friendly strategies, policies and initiatives and their effectiveness in
changing decision making process of consumers. A study on Hyatt hotel
Research Objectives:
 To understand the concept of eco-friendly strategies and policies within hospitality industry.
 To explore the various eco-freindly initiatives and strategies for influence consumers decision
making.
 To determine the importance of eco-friendly strategies within Hyatt hotel.
Research questions
 What is the concept of eco-friendly strategies and policies within hospitality industry?
 What are the various eco-freindly initiatives and strategies for influence consumers decision
making?
 What is the importance of eco-friendly strategies within Hyatt hotel?
Section Two: Reasons for choosing this research project
Reasons for choosing the project (e.g links to other subjects you are studying, personal interest,
future plans, knowledge/skills you want to improve, why the topic is important):
This study aims to examine the role of eco-friendly initiatives and strategies in influencing the
buying decision of consumers and improving the organisational performance along with
competitiveness. The main reason behind conducting this research is to get the better understanding
about the eco-friendly initiative within the hospitality sector that can influence the buying behaviour
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of consumers. Along with this, with the help of this research investigator will know about the various
type of eco-friendly initiatives and strategies in enhancing the overall performance and productivity
of Hyatt hotel. Along with this, it provides the deep insights of the topic and accomplishment of aim
of the research.
Section Three: Literature sources searched
This is refers to the survey of scholar sources such as books, articles, theses etc. which are related to
specific topic or research question. This support in to present current knowledge including
substantive findings, theoretical and methodological contribution to a particular topic. Literature
review are the secondary sources which do not report to new or original experimental work.
To understand the concept of eco-friendly strategies and policies within hospitality industry.
As per the view point of Scott Thompson, Eco friendly strategies and policies refers to a
sustainability of goods and services, law, guidelines and policies that reduces and minimal the harm
upon ecosystems or environment. The hospitality sector has historically and dramatic impact on
environment through the consumption of water and energy, use of durable goods and hazardous
waste creation. But now hospitality industry is increasingly aware about importance of ecological
system. Hotels are incorporated with eco-friendly concept at designing stage and researching the
ways to reduce and recycling he various eco-freindly initiatives and strategies for influence
consumers decision making.of waste. This has been provides a clear competitive advantages which
strives for a higher customer base. As now hotels realize that they can enhanced the guest
experiences and attract potential customers by integrating natural elements within the organisation.
To explore the various eco-freindly initiatives and strategies for influence consumers decision
making.
As per the view point of Shelby Bell, a healthy work environment is the one in which
managers and staff are work together to use a continuous improvement process to protect and
promote the health, safety and well being of all stakeholders and the sustainability of workplace
through this, hotel can enhance its overall proficiency and productivity. Along with this, it influences
the buying decision of consumers as due to COVID-19 pandemic impact consumers become hygiene
conscious.
Use eco friendly cleaning solutions: conventional cleaning products releases harmful chemicals into
the environment that is not healthy for the workplace staff as well as for guests in hotels. Now many
hotels shifted towards cleaning products which are made with bio-based oil and other natural cleaner.
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This provides less irritation to guest and employees along with less destruction to environment
through which customers get attracted towards the hote.
Create a recycling programme: this an another way to support healthier environment through
implementing the recycling programme throughout the building. This will help in to reduces waste,
save resources, energy and minimize emissions. This can inspire the employees to make better
choices when it comes to reduce its impact through cost get reduced and drive prices lower for the
customers. Therefore people will choose the hotel which is providing a great a quality in low prices.
Furnish room sustainable: this is one of the creative and innovative idea for eco-friendly initiatives
through which customers get attracted towards the hotel. With the support of smart technology and
choices hotel will furnishing guest rooms with natural fiber sheets and furniture made by sustainable
material. In addition to this, hotel will stock the room with reusable coffee mugs and glasses so that
eco-friendly services can be provided to the customers along with higher quality.
To determine the importance of eco-friendly strategies within Hyatt hotel.
As per the view point of Nicky LaMarco, when a hotel makes a efforts towards reducing its negative
impact on environment is the one which is going green. It clears that taking measures are to reduce
utility costs, to start recycling and reusing procedural programs. These steps are beneficial for the
hotel, some of the importance are explained below:
cost saving: increasing energy efficiency and reusing existing material in creative way saves money
on utility cost. With these practices Hyatt hotel will spend less on purchasing of stock to create new
product or services.
green marketing awareness: this is refers to image of a company at market place, going green makes
a hotel trustworthy in the eyes of consumers. As per the survey most of the consumers agree to pay
more for the products and services that are from the sustainable sources.
Section Four: Activities and timescales
Activities to be carried out during the research project (e.g research,
development and analysis of ideas, writing, data collection, numerical
analysis, tutor meetings, production of final outcome, evaluation,
writing the report):
Aim and objectives
How long this will
take:
12 Days
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Literature review
Research methodology
Data collection
Data analysis
Conclusion and recommendations
Submission of final report
15 days
20 days
25 days
30 days
8 days
3 days
Milestone one: ___Literature review ________
Target date (set by tutor): _____03-02-2021_______________
Milestone two: ___Research methodology____________________
Target date (set by tutor): ______24-02-2021________________
Gantt Chart
Gantt chart is a time management tool that will helps investigator by providing information about the
starting and ending data of each activity (Foss and Pedersen, 2019). Gantt chart of the current project
will be shown as below:
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Section Five: Research approach and methodologies
What type of research approach and methodologies are you likely to use and why? What your
areas of research will cover:
Research methodology refers to the path thorough which researcher need to conduct a research. It
shows the path through which researcher formulates problems and objectives and present results
which is obtained data during study period.
Research Philosophy: It is defined as the study of general and fundamental questions and this is
associated with the sources, nature and development of knowledge. This includes process of
collection of primary and secondary data in order to provides answer to the research question and
that answers marked as a creation of new knowledge. It has been divided into two parts positivism
and interpretivism in which for this research positivism has been
Research Approach: This has been described as the plan and procedure which is having a steps of
broad assumption that is used to elaborate methods of data collection along evaluation and
interpretation of the data. It is basically consist of two types of approaches inductive and deductive
which for this study deductive
Research Strategy: it is described as the overall plan which is being utilised for conducting research
study. It help investigator by guiding in planning, execution monitoring and controlling of research.
In this researcher has been used the quantitative method for gathering data and information in order
to complete the investigation.
Methods: This aspects help in understand about how the data is used for the research of the audience
measurement and what data is collected. Here investigator make the use of quantitative method in
order to gather a information for research.
Data collection and analysis: It is a method through which data is collected with the help of both
primary and secondary research. In this questionnaire is being utilized in the form of primary
research and for the secondary research literature is collected through various sources in appropriate
manner so that quality of output can be generated.
Sampling: This is the process of selecting respondents or sample out of total population through
probability and non-probability sampling. These are main techniques but according to the project,
probability sampling is main technique that will be selected by investigator (Oppong, 2018). Main
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reason behind choosing of probability sampling is it support in larger sample selection in minimum
time. Through probability sampling, 50 employees of Rolls-Royce Motor Cars will be selected on
random basis.
Data analysis: This is the process of analysing data through research analytical technique.
According to the given project, frequency distribution analysis as an analytical technique will be
selected by researcher. In this technique, researcher will require in making of frequency distribution
table that result in analysation of quantitative data systematically and timely (Scullion and
Mullholland, 2020).
Comments and agreement from tutor
Comments (optional):
I confirm that the project is not work which has been or will be submitted for another
qualification and is appropriate.
Agreed: ________________ (name)_______________ Date ______________
Comments and agreement form project proposal checker( IV sampling)
Comments (Optional):
I confirm that the project is appropriate.
Agreed /Disagree: (Name of the IV) Date
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Research Ethics approval form
All students conducting research activity that involves human participants or the use of data
collected form human participants are required to gain ethical approval before commencing their
research. Please answer all relevant questions and note that your form may be returned if
incomplete.
For further support and guidance please see your respective Unit Tutor:
Before completing this form, we advise that you discuss your proposed research fully with your
unit tutor. Please complete this form in good time before your research project is due to
commence.
Section 1: Basic details:
Project title: Best practices in global management within multinational.
Student name:
Student ID number:
Programme:
College Name:
Intended research start date: 18-01-2021
Intended research end date: 23-06-2021
Section 2 Project summary
Please select all research methods that you plan to use as a part of your project:
 Interviews Yes No
 Questionnaires Yes No
 Observations Yes No
 Use of personal records Yes No
 Data Analysis Yes No
 Action Research Yes No
 Focus Groups Yes No
 Others (Please specify) :
Section 3: Participants
Please answer the following questions, giving full details where necessary.
Will your research involve human participants?
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Who are the participants? Tick all that apply:
Ages 12-16: Young people aged: 17-18 Adults:
How will participants be recruited (identified an approached)?
According to the current project, participants will have recruited through probability
sampling i.e. 50 employees of Rolls-Royce Motor Cars will be selected on random basis.
Describe the processes you will use to inform participants about what you are doing:
For informing participants about the topic and many other information related to the
project, there are some techniques that will be used as a research process such as e-mail,
written and oral presentation.
How will you obtain consent from participants? Will this be written? How will it be made clear
to participants that they may withdraw consent to participate at any time?
From obtaining consent from research participants, all information about the topic will be
provided to the participants that in form of written.
Studies involving questionnaires: will participants be given the option of omitting questions that
do not wish to answer?
Yes No
If no, please explain why below and ensure that you cover any ethical issues arising from this
Studies involving observation: Confirm whether participants will be asked for their informed
consent to be observed.
Yes No
Will you debrief participants at the end of their participation (i.e give them a brief explanation of
the study)?
Yes No
Will participants be given information about the findings of your study? (This could be a brief
summary of your findings in general)
Yes No
Section 4: Data Storage and Security
Confirm that all personal data will be stored and processed in compliance with the Data
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Protection Act (1998)
Yes No
Who will have access to the data and personal information?
During the research: Researcher
Where will the data be stored? In computer system
Will mobile devices such as USB storage and laptops be used
Yes No
If Yes, please provide further detail
ls:
After the research:
Where will the data be stored?
How long will the data and records be kept for and in what format?
Will data be kept for use by other researchers? Yes No
Section 5 : Ethical Issues
Are there any particular features of your proposed work, which may raise ethical concerns? If so,
please outline how you will deal with these:
It is important that you demonstrate your awareness of potential risks that may arise because of
your research. Please consider/address all issues that may apply. Ethical concerns may include,
but are not limited to the following:
 Informed consent.
 Potentially vulnerable participants.
 Sensitive topics
 Risk to participants and /or researchers
 Confidentiality/anonymity
 Disclosures/ limits to confidentiality
 Data storage and security, both during and after the research (including transfer, sharing,
encryption, protection).
 Reporting
 Dissemination and use of your findings.
Section 6: Declaration
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I have read, understood and will abide by the institution’s Research and Ethics Policy:
Yes No
I have discussed the ethical issues relating to my research with my Unit Tutor:
Yes No
I confirm that to the best of my knowledge:
The above information is correct, and this is a full description of the ethical issues that may
arise in the course of my research
Name: Date:
Please submit your completed form to your supervisor and also attach to the Research
Proposal when submitting to Turnitin.
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References
Books and Journals
Amberg, J.J. and McGaughey, S.L., 2019. Strategic human resource management and inertia in
the corporate entrepreneurship of a multinational enterprise. The International Journal
of Human Resource Management, 30(5), pp.759-793.
Branstetter, L., Glennon, B. and Jensen, J.B., 2018. Knowledge Transfer Abroad: The Role of US
Inventors within Global R&D Networks (No. w24453). National Bureau of Economic
Research.
Cooke, F.L. and et. al., 2019. How far has international HRM travelled? A systematic review of
literature on multinational corporations (2000–2014). Human Resource Management
Review, 29(1), pp.59-75.
Demeter, K. and Losonci, D., 2019. Transferring lean knowledge within multinational
networks. Production Planning & Control, 30(2-3), pp.211-224.
Enderwick, P., 2018. The scope of corporate social responsibility in networked multinational
enterprises. International Business Review, 27(2), pp.410-417.
Foss, N.J. and Pedersen, T., 2019. Microfoundations in international management research: The
case of knowledge sharing in multinational corporations. Journal of International
Business Studies, 50(9), pp.1594-1621.
Guo, Y. and et. al., 2018. Global mobility of professionals and the transfer of tacit knowledge in
multinational service firms. Journal of Knowledge Management.
Kano, L. and Verbeke, A., 2019. Theories of the multinational firm: A microfoundational
perspective. Global Strategy Journal, 9(1), pp.117-147.
Kong, L., Ciabuschi, F. and Martín, O.M., 2018. Expatriate managers' relationships and reverse
knowledge transfer within emerging market MNCs: The mediating role of subsidiary
willingness. Journal of Business Research, 93, pp.216-229.
Meyer, K.E. and Xin, K.R., 2018. Managing talent in emerging economy multinationals:
Integrating strategic management and human resource management. The International
Journal of Human Resource Management, 29(11), pp.1827-1855.
Obara, L.J. and Peattie, K., 2018. Bridging the great divide? Making sense of the human rights-
CSR relationship in UK multinational companies. Journal of World Business, 53(6),
pp.781-793.
Oppong, N.Y., 2018. Human resource management transfer challenges within multinational
firms. Management Research Review.
Scullion, H. and Mullholland, M., 2020. Global Talent Management. The SAGE Handbook of
Contemporary Cross-Cultural Management, p.212.
Shapiro, A.C. and Hanouna, P., 2019. Multinational financial management. John Wiley & Sons.
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