Role of globalization to make the business successful

Research Project

Table of Contents
 Aim and objectives
 Data analysis and interpretation

TITLE: Role of globalization to make the business successful
 Aim: "To analyse the effectiveness of globalisation and its role in driving business success by expansion". A
case study on Primark.
 Research Objectives
 The potential objectives of this particular research as associated as below:
 To understand the concept of globalisation in an organisational context.
 To evaluate the role of globalisation in driving business success.
 To determine the impact of globalisation over the business expansion of Primark.
 To measure the ways that are required to opt by Primark for global business expansion.

Chapter 4: Data Analysis and Interpretations
Theme 1) People have reviewed the concept of globalisation.
Particulars No. of
responses
% of responses
Yes 28 93.33%
No 2 7.00%
Total 30 100.00%