Diverse Strategies for Multinational Companies in Growing Marketplaces - A Study on ZARA
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Added on 2023-01-19
About This Document
This research project aims to determine the diverse types of strategies implemented by a multinational company, using ZARA as a case study, when entering into a growing marketplace. The research objectives include identifying new trends for globalizing business in emerging markets, understanding the advantages and disadvantages of expanding business practices in emerging markets, and identifying the diverse strategies implemented by organizations in growing marketplaces.
Diverse Strategies for Multinational Companies in Growing Marketplaces - A Study on ZARA
Added on 2023-01-19
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