Research Project

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Added on  2023/02/03

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Pleae do this Unit properly. I did this one with you in February and i has referal on it

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Research Project
Task 3 (4.1)

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Theme1: Lidl use social media strategy for marketing of
products and services
4.1 Presentation of outcomes to research audience
Agree Strongly Agree Disagree Strongly Disagree
0
1
2
3
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6
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respondents
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Theme 2: Lidl has its wide presence on social networking
sites and applications.
Cont..
Agree Strongly Agree Disagree Strongly Disagree
0
0.5
1
1.5
2
2.5
3
3.5
4
4.5
respondents
respondents
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Theme3: Marketing of business on social media has increased
brand awareness and customer loyalty.
Cont..
Yes No Not sure
0
1
2
3
4
5
6
7
respondents
respondents

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Theme4: Cost effective strategy is the major of social media
marketing
Cont..
Cost effective
strategy
Healthier
customer
satisfaction
Increased
branding
Growth
0
1
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respondents
respondents
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Task 5 Sales of organisation is increased by 10% after
implementation of SMM
Cont..
10.00% 20.00% 5.00% Not increased
0
1
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respondents
respondents
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Theme 6: Increase in competition is the major challenge faced
by organisation
Cont..
Decline in SEO ratings Negative customer perception Increase in competition
0
1
2
3
4
5
6
respondents
respondents

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Theme7: Social media marketing has provided positive
influence on sales performance
Cont..
Agree Strongly Agree Disagree Strongly Disagree
0
0.5
1
1.5
2
2.5
3
3.5
4
4.5
respondents
respondents
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Flick, U., 2015. Introducing research methodology: A beginner's guide to
doing a research project. Sage.
Lushey, C. J. and Munro, E. R., 2015. Participatory peer research
methodology: An effective method for obtaining young people’s
perspectives on transitions from care to adulthood?. Qualitative Social
Work. 14(4). pp.522-537.
Mackey, A. and Gass, S. M., 2015. Second language research:
Methodology and design. Routledge.
McCusker, K. and Gunaydin, S., 2015. Research using qualitative,
quantitative or mixed methods and choice based on the
research. Perfusion. 30(7). pp.537-542.
REFERENCES
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Thank You!!
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