Impact of Globalization on Corporate Structure of MNCs

This research study investigates the influence of globalization on the corporate structure of MNCs, with a focus on the challenges faced by Marks and Spencer, London. It aims to determine the concept and importance of globalization, evaluate the challenges faced by Marks and Spencer, and analyze the influence of globalization on their corporate structure.

Research Project

Table of Contents
TOPIC:- “To determine the impact of globalization on corporate structure of MNCs and major
challenges faced by them” A Study on Marks and Spencer, London..............................................3
CHAPTER 1: INTRODUCTION ...................................................................................................3
Overview of research..............................................................................................................3
Background of research..........................................................................................................3
Rationale of research..............................................................................................................4
Research Aim.........................................................................................................................4
Research Objectives...............................................................................................................4
Research Questions................................................................................................................4
Research gap...........................................................................................................................5
CHAPTER 2: LITERATURE REVIEW.........................................................................................5
Concept and importance of Globalization for branches of a MNC........................................5
Various challenges faced by Marks and Spencer while expanding their business at global level
................................................................................................................................................6
Influence of globalisation on corporate structure of Marks and Spencer, London................7
CHAPTER 3: RESEARCH METHODOLOGY.............................................................................8
CHAPTER 4: DATA ANALYSIS AND INTERPRETATIONS ................................................11
CHAPTER 5: REFLECTION & RECOMMENDATION FOR ALTERNATIVE RESEARCH
METHODOLOGY........................................................................................................................24
Reflection.............................................................................................................................24
Recommendations................................................................................................................25
Alternative research method.................................................................................................26
CHAPTER 6: CONCLUSION......................................................................................................26
REFERENCES..............................................................................................................................27

TOPIC:- “To investigate the influence of globalisation on the corporate structure
of MNCs along with the major challenges faced by them”. A Study on Marks
and Spencer, London.
CHAPTER 1: INTRODUCTION
Overview of research
Globalisation is termed as procedure of effective collaboration between individuals,
organisation and government across national boundaries. The concept simply interconnects
international economies with the integration of markets. It is beneficial for business
organisations who wishes to expand their operational activities at national level by allowing
them to access maximum customers (Asongu and Nwachukwu, 2017). Apart from major benefits
of globalisation, the main influences of this concept can be seen over corporate structure of
company. This is because, business expansion requires modification in their structures as per
international requirements. It becomes a major considerable part for top management team of
large scale companies to manage their corporate structure in such a manner that does not affect
their working pattern or productivity. For conducting an effective research, Marks and Spencer
has been taken into consideration as the company is one among largest fashion retailer of UK
who also operates its business at international scale. In present context, the specific location that
has been taken into consideration is London, where Marks and Spencer has faced number of
issues in relation to the corporate structure at the time of globalising among different areas.
Background of research
An organisation having various departments and business units which align effectively
for attaining organisational goals are termed as corporate structure. Here, collaborative efforts of
company could get affected because of international expansion (Brown, 2017). Thus, it is
essential for business manager to maintain effective collaboration among all so that their targets
could not get affected because of international expansion. In this regard, Marks and Spencer has
been considered as the core company which will support in improving understanding over
corporate structure and its associated challenges that are faced by this company while operating
business activities at global level. The Marks and Spencer is large scale UK based fashion
retailer that offers high quality clothing range worldwide. The main reason behind selecting this
company is its presence at international scale (Auer and Mehrotra, 2014). It has been analysed

that management team of this company often faces issues associated to corporate structure while
globalising their business. Therefore, for maintaining its position and leading international
market too, its important for top management team of Marks and Spencer to mould their
corporate structure in such a manner that supports them in tackling issues at international scale.
While expanding the business in London, Marks and Spencer has gone through number of issues,
which impacted negatively upon overall performance level due to different corporate structured
based challenges faced by M&S.
Rationale of research
The major motive choosing this topic for conducting investigation is to identify various
challenges faced by large scale companies at the time of expanding business at international
scale. This investigation will allow researcher in developing their own knowledge on
globalisation and various kind of changes that it brings in corporate structure. It can also be said
that scope for this investigation is quite broad because researcher could also approach this
company for starting their professional career (Auer, Borio and Filardo, 2017). With the help of
this, Marks and Spencer would directly sustain within the market of London for a longer period
of time. Apart from this, personal interest of investigator is to groom their own skills that is
beneficial for their career growth. Some of the main personal skills that could be developed by
conducting this investigation are team working skill, analytical, communication, convincing etc.
Research Aim
Research aim for the present research study is “To investigate the influence of
globalisation on the corporate structure of MNCs along with the major challenges faced by
them”. A Study on Marks and Spencer, London.
Research Objectives
 To determine the concept and importance of Globalization for branches of a MNC.
 To evaluate various challenges faced by Marks and Spencer while expanding their
business at global level.
 To analyse influence of globalisation on corporate structure of Marks and Spencer.
Research Questions
 What is the concept and importance of Globalization for branches of a MNC ?

 What are the various challenges faced by Marks and Spencer while expanding their
business at global level?
 How globalisation influences corporate structure of Marks and Spencer?
Research gap
The particular that has been taken into consideration is directly linked with the gap that
has been identified by the investigator. With the help of this, researcher will become able to gain
knowledge in relation to actual information considering the chosen topic in respect of its
importance in the society. Including this, it is said that there are presently people working inside
such association examine that there are a few issues looked by them because of globalization
however they don't know about the genuine point which influence the entire execution. In this
way, the primary point behind directing this exploration is to diminish the hole and upgrade the
information about person.
CHAPTER 2: LITERATURE REVIEW
Concept and importance of Globalization for branches of a MNC.
According to point of view of Rangarajan, (2019), the term globalisation is defined as an
combination and integration of different economies as well as societies through across all
country by full flows of information, goods and services, ideas & innovations, technologies,
capital, finance as well as human resource. The essence or centre of globalisation is connectivity
or connection with all countries. Thus, the cross border integration can have different several
dimensions which includes cultural, political, social and the most important economic factor.
Furthermore, the word globalisation is very useful but in limited area such areas are trading in
goods and services, movement of capital and flow of finance. Globalisation permits an increase
in level of global output. Marks and Spencer has globalised due to being sustainable and
innovative and being highly ethical for beating other companies and ensuring customer
satisfaction. Globalisation has several meanings and it involves different services worldwide.
Globalisation has changed since years and there are new factors introduced in this concept. The
concept of globalisation helps companies to enter foreign markets in an effective manner. This
helps in enhancing the productivity and efficiency of the company. The main objective for
companies to become global is to create good brand image and reputation around the world. Also
it is important for companies to make effective and strong strategies before establishing business

in foreign market (Wright, 2016). This is important for all organisations to do effective research
and market analysis before operating in another country.
Including this, it is also said that the significance of this topic is that there are number of
opportunities that a business company can get in relation to growth and making profits. On the
other hand, globalisation is said to be a subject, which is continuously playing an important role
for economy as well of nations like United Kingdom and it's states like London and so on. This
raised ample number of benefits in relation to employability, growth and so on. At last according
to society perspective globalization assist in raising the living standard of people of London.
Various challenges faced by Marks and Spencer while expanding their business at global level
According to thought of Akindele, Gidado and Olaopo (2016), it is said that there are
various challenges that are faced by an organisation while it is operating at global level. Doing
business at global level is a worthy endeavour but it has some challenges too. The first thing is
that companies have to make effective plans and strategies before entering into foreign markets.
The biggest challenge is absence of physical presence. Although there is presence of internet and
telephones, but the physical presence of leaders is more important. The next challenge is cultural
diversity. If the country in which Marks and Spencer, London will establish it's market must
have common behaviours and cultures. It is important to overcome this challenge as this will
help in taking business global so that leaders can assimilate with people who will become
customers. The companies must learn the best way for reaching prospective customers as this is
an important factor in global success of the company. Mastering marketing helps in establishing
right kind of customer base which is important for success with globalisation. Trans creation is
helpful in adapting marketing content of the company to a new foreign market (Ghosh and
Siddique, 2017). The success at global market depends upon the way in which organisation
communicates, reports and tracks efforts. Another challenge that is faced by Marks and Spencer,
London is tariffs and export fees.
Apart from all these, it has also been identified that there are various countries which
have different type of tariffs and export fees which is totally different from other country. The
business leader must know about these tariffs in order to incorporate them into financial planning
element of the globalisation plans. It is essential for companies to consider ways by which
business will meet manpower requirements for operating in foreign countries. It is needed by
Marks and Spencer, London to hire new employees and this needs a lot of investment. If

company sends executives or managers from present office to foreign countries, they have to hire
employees for taking account of actions of these managers and executives. Another challenge
faced by Marks and Spencer, London is properly adapting documents and content to the culture.
Business has to introduce ways by which customers can read and understand sales materials,
instructions and other documentation which is important for the business (Lenao and Saarinen,
2015). Therefore, it has been said that it is quite essential to examine and analyse local retailers
before starting business functions at international marketplace or in foreign countries.
Influence of globalisation on corporate structure of Marks and Spencer, London
As per the opinion of Rossi, Lipsey and Henry (2018), it has been said that corporate
structure plays very complex and crucial role. Organisational structure of the company mainly
links with the different departments of organisation, its function and many more. It has also been
analysed that if organisation does not create its own structure then it will develop it by its own. It
has been identified that each and every organisation have their own culture, beliefs and values
which assist in attaining various opportunities at the marketplace. In the present context of
globalisation it has been said that it is the factor which highly affects the business function and
its structure while expanding organisation at international marketplace. It is very essential for the
management team of company that they should effectively develop their own organisational
structure so that it will assist in attaining goals and objectives of the company within given time
frame.
In addition to this, it has also been identified that influence of globalisation on the
structure of business organisation might be positive as well as negative in nature. It is required
by the management team to modify various things within the structure in order to gain positive
result while doing business expansion. It has also been said that organisational structure is quite
complex and dynamic in nature which affect the overall profitability of the company. It has also
been identified that while expanding business functions at international marketplace, competition
level increases day by day (Batta, 2016). Competition can be associated with the price of goods
and services offered by company along with the quality of product. Therefore, it is required by
the management team to develop effective strategies and policies so that they can beat the
competition available at the marketplace. This as a result says that globalisation highly influence
the business functions and corporate structure of the company in both positive and negative
manner.

CHAPTER 3: RESEARCH METHODOLOGY
Research methodology refers to an important section for every investigation as it provide
in depth knowledge on the process of identifying, gathering and evaluating information on
research topic. This section is helpful in drawing valid outcome for investigation. Some main
tools and techniques for this section are described as below:
Research methodology refers to an important section for every investigation as it provide
in depth knowledge on the process of identifying, gathering and evaluating information on
research topic (Rupert and Smith, 2016). This section is helpful in drawing valid outcome for
investigation. Some main tools and techniques for this section are described as below:
Primary data: This is that form of data which researcher collects for first time for
conducting his research work. There are may sources which a researcher can use to gather this
primary source of data, such as conducting face to face interviews, personal observations,
surveys, focused groups and other different methods. All these together comprise of sources
which can be used to collect data and then further use it for conducting research.
Secondary data: this is another form through which data can be collected easily by
researcher. In this no primary collection is done instead data is extracted from an already existing
source (Asongu and De Moor, 2017). This method includes sources such as newspaper, books ,
journals, case studies, publications of various authors, various types of websites, magazines and
many other identified sources by researcher which can help in collection of required information.
In the present context of current study, researcher has adopted both primary as well as
secondary source in order to collect data and information. In the context of primary method,
investigator adopt questionnaire method whereas in case of secondary method, data is collected
with the help of books, articles, journal so that positive outcome will be produced. Reason
behind this is that, researcher can accomplish there goals and objectives.
Qualitative research: In the context of present research, qualitative research data plays
very essential role as it assist in collecting data which is mainly represented in the form of codes,
symbols and name. It is the type of data which is in the type of non numerical method. All the
information and data is collected by using personal interview, observation, focused group, survey
and many more (Colen and Swinnen, 2016). In the present study, researcher commonly adopts
qualitative method of research and its outcome is based on human perception.

Quantitative research: It refers to the type of research which provide numerical and
statistical data in order to conduct the research in a positive manner and produce required result
in the form of mathematical and numerical manner. It has also been identified that all the data as
well as information which is collected in the present report is gather by using questionnaire
method.
In the present research, it is said that investigator use qualitative research so that all the
information will be gained in an effective manner. In addition to this, investigator use
questionnaire method so that they can gather required information within given time frame. The
main reason behind this is that with the help of qualitative method help in performing all the
functions in an effective way and produce positive outcome.
Sampling: It refers to a method which is used to observe the sample from whole
population. It is one of the most effective methodology which is used by investigator so that they
can simply divide the large number of population according to the requirement. In the context of
current research, it has been analysed that investigator chose random sampling technique where
chosen respondents are 50 in number from the population in order to create positive result
(Laborde and Ronzoni, 2016). This is the method with the help of which investigator will be
able to chose respondents in order to collect authentic and appropriate data and information.
Gantt chart: It refers to a method which is developed by Henry Gantt in the year 1910.
it refers to a method which commonly shows the balance between different activities and time in
which they perform their task in an effective manner. Gantt chart refers to a graphical
representation in which all the information related to the activities along with time duration
shows on the chart. With the assistance of this researcher adopt this method which assist them in
order to identify their starting and ending point of every activity. With the help of this, positive
result can be produced within stipulated time frame.
In this present research, investigator is going to choose 50 respondents from the total
populations who are the stakeholders of the company. They are the one who are highly interested
in the overall profitability of the company. With the help of conducting this research in an
effective manner, it has been identified that the company gain ample number of growth and
success opportunities available at the competitive marketplace. This will attract large number of
stakeholders towards them. Along with this, it has also been identified that with the help of

conducting the whole research in an effective and appropriate way, investigator will be able to
gain favourable results.

CHAPTER 4: DATA ANALYSIS AND INTERPRETATIONS
Questionnaire
Q1) Do you have knowledge about the concept of globalisation?
a) Yes
b) No
Q2) In what manner globalisation influence corporate structure of Marks and Spencer, London?
a) Positive
b) Negative

Q3) Do you think, globalisation has brought growth opportunities for Marks and Spencer,
London?
a) Agree
b) Disagree
Q4) Does globalisation influences economical growth of London?
a) Yes
b) No
Q5) Do you believe, any kind of changes in corporate structuring of company influences work
of employees?
a) Agree
b) Disagree
Q6) According to your perception, what are the main benefits of globalisation gained by Marks
and Spencer, London at international business expansion?
a) Better access to advancement
b) Quick approach to large number of customers
c) Increase in sales performance of company
Q7) As per your opinion, which one among the below stated is major challenge faced by Marks
and Spencer, London while operating its operational activities at international market scale?
a) Trade barriers
b) High competition from local and international companies
c) Cultural barriers
Q 8) Do you believe large scale companies have to revise their organisational strategies while
expanding their business at international marketplace?
a) Agree
b) Disagree
Q9) As per your perception who is responsible for corporate structuring in Marks and Spencer,

London?
a) Lower staff
b) Managerial staff
c) Top level authority
Q10) Does business expansion of Marks and Spencer, London at international scale leads to
improvement in profitability of company?
a) Yes
b) No
Q11) Provide recommendation to manager of Marks and Spencer, London through which they
can establish effective corporate structure in every operating nation.
Questionnaire
Q1) Do you have knowledge about the concept of globalisation? Frequency
a) Yes 40
b) No 10
Q2) In what manner globalisation influence corporate structure of
Marks and Spencer, London ?
Frequency
a) Positive 35
b) Negative 15
Q3) Do you think, globalisation has brought growth opportunities for
Marks and Spencer, London?
Frequency
a) Agree 38
b) Disagree 12
Q4) Does globalisation influences economical growth of London? Frequency
a) Yes 40

b) No 10
Q5) Do you believe, any kind of changes in corporate structuring of
company influences work of employees?
Frequency
a) Agree 39
b) Disagree 11
Q6) According to your perception, what are the main benefits of
globalisation gained by Marks and Spencer, London at international
business expansion?
Frequency
a) Better access to advancement 15
b) Quick approach to large number of customers 15
c) Increase in sales performance of company 20
Q7) As per your opinion, which one among the below stated is major
challenge faced by Marks and Spencer, London while operating its
operational activities at international market scale?
Frequency
a) Trade barriers 10
b) High competition from local and international companies 16
c) Cultural barriers 14
Q 8) Do you believe large scale companies have to revise their
organisational strategies while expanding their business at international
marketplace?
Frequency
a) Agree 42
b) Disagree 8
Q9) As per your perception who is responsible for corporate structuring
in Marks and Spencer, London?
Frequency
a) Lower staff 5
b) Managerial staff 10

c) Top level authority 35
Q10) Does business expansion of Marks and Spencer, London at
international scale leads to improvement in profitability of company?
Frequency
a) Yes 42
b) No 8

Theme 1: Concept of globalisation
Q1) Do you have knowledge about the concept of globalisation? Frequency
a) Yes 40
b) No 10
Interpretation: As per above represented pie graph, 40 respondents have expressed that
they are aware with the concept of globalisation because they are working in large scale
company that operates business at international level. The remaining 10 respondents have
declined to the same question because they are small business man who operates their business
activities at local level only. Thus, they have not heard about this term earlier.
40
10
a) Yes
b) No

Theme 2: Globalization influences corporate structure of Marks and Spencer, London
Q2) In what manner globalisation influences corporate structure of
Marks and Spencer, London?
Frequency
a) Positive 35
b) Negative 15
Interpretation: Corporate structure includes several departments of company that
collaboratively supports in organisational goals and objectives. While asking about influence of
globalisation on corporate structure of M&S, London, it has been analysed that 35 respondents
have said that they believe influence is positive. On the other hand, leftover 15 respondents from
the total of 50 have said its influence is negative as top management team of company have to
mould many things according to global requirements.
35
15
a) Positive
b) Negative

Theme 3: Globalization has brought growth opportunities for Marks and Spencer, London
Q3) Do you think, globalisation has brought growth opportunities for
Marks and Spencer, London?
Frequency
a) Agree 38
b) Disagree 12
Interpretation: According to the above described graph, it is interpreted that 38
respondents have shown their positive response towards it because they believes globalization
allows company to access best approach that brings opportunities for Marks and Spencer,
London. Other 12 respondents, thinks that it does not bring any opportunity rather than this the
concept brings various challenges for M&S that might become reason of decline in business
growth of company.
38
12
a) Agree
b) Disagree

Theme 4: Globalization influences economical growth of London
Q4) Does globalisation influences economical growth of London? Frequency
a) Yes 40
b) No 10
Interpretation: Influence of globalization is not only seen on performance of business
organizations but it also places higher influence over the economical growth of London. In this
regard, 40 people have expressed that it influences economical growth of London because
performance of every company whether it is growing or declining directly places impact on
economical position of London. On the other hand, leftover 10 people have said that they do not
have any knowledge about this concept thus they can not say any thing that whether it will
influence national economical position or not.
40
10
a) Yes
b) No

Theme 5: Changes in corporate structuring of company influences work of employees
Q5) Do you believe, any kind of changes in corporate structuring of
company influences work of employees?
Frequency
a) Agree 39
b) Disagree 11
Interpretation: Corporate structuring of company includes core department of
organization. Thus, it can be said that if it would be changed or modified then it will directly
affect working pattern of employees belonging to respective departments. 39 respondents have
agreed to same question because they thinks that change in corporate structure will bring new
business concepts for every department that will directly influence their working pattern. On the
other hand, leftover 11 respondents have declined to the same because they believes that
corporate structure might get changed or revised as per global requirement but employees are
habitual of working according to change as it is their regular routine. Thus it would not influence
performance of employee.
39
11
a) Agree
b) Disagree

Theme 6: Main benefits of globalization gained by Marks and Spencer, London at
international business expansion
Q6) According to your perception, what are the main benefits of
globalisation gained by Marks and Spencer, London at international
business expansion?
Frequency
a) Better access to advancement 15
b) Quick approach to large number of customers 15
c) Increase in sales performance of company 20
Interpretation: Globalization has many benefits for Marks and Spencer, London if they
are planning for international business expansion. When it was asked to 50 respondents about
benefits which company can get 15 respondents had a response that they will have better access
to advancement, 15 out of total respondents felt it will lead to approaching large customer base
and remaining 20 respondents had a belief that it will lead to increase in overall sales of
company.
15
15
20 a) Better access to
advancement
b) Quick approach to large
number of customers
c) Increase in sales
performance of company

Theme 7: Major challenge faced by Marks and Spencer, London while operating its
operational activities at international market scale
Q7) As per your opinion, which one among the below stated is major
challenge faced by Marks and Spencer, London while operating its
operational activities at international market scale?
Frequency
a) Trade barriers 10
b) High competition from local and international companies 16
c) Cultural barriers 14
Interpretation: There are many challenges being faced by Marks and Spencer, London
when they are trying to be adopt globalization in their operations. When it was asked by
researcher regarding challenges faced by Marks and Spencer, London to 50 respondents 10
believed that trade barriers can be a challenge, 16 find that high competition from already
establishes local and international companies can be a big challenge and other remaining 14 felt
that cultural barriers will act as a major challenge.
10
16
14
a) Trade barriers
b) High competition from local
and international companies
c) Cultural barriers

Theme 8: Large scale companies have to revise their organizational strategies while
expanding their business at international marketplace
Q 8) Do you believe large scale companies have to revise their
organisational strategies while expanding their business at international
marketplace?
Frequency
a) Agree 42
b) Disagree 8
Interpretation: From above mentioned graph it can be stated that when researcher during
his course of research asked to respondents about if they believe that companies have to revise
their strategies to expand their business at international market place. From 50 respondents 42
agreed to this fact that yes company have to revise their strategies and other remaining 8 denied
to this view that there re no change in strategies required to be done by Marks and Spencer,
London.
42
8
a) Agree
b) Disagree

Theme 9: Responsible for corporate structuring in Marks and Spencer, London
Q9) As per your perception who is responsible for corporate structuring
in Marks and Spencer, London?
Frequency
a) Lower staff 5
b) Managerial staff 10
c) Top level authority 35
Interpretation: Above represented graph indicates that when people were asked about
who is mainly responsible for corporate structuring in Marks and Spencer, London. 5
respondents felt it will be responsibility of lower staff, 10 had a view that it will be managerial
staff and other 35 feel that top level authority are ones who are actually responsible for corporate
structuring.
5
10
35
a) Lower staff
b) Managerial staff
c) Top level authority

Theme 10: Business expansion of Marks and Spencer, London at international scale leads to
improvement in profitability of company
Q10) Does business expansion of Marks and Spencer, London at
international scale leads to improvement in profitability of company?
Frequency
a) Yes 42
b) No 8
Interpretation: Above mentioned graph clearly shows that business expansion in Marks
and Spencer, London will lead to overall improvement in profit ratio of company. Majority of
respondents that is 42 in number had a positive response but remaining 8 of them gave a negative
response to this question.
42
8
a) Yes
b) No

CHAPTER 5: REFLECTION & RECOMMENDATION FOR
ALTERNATIVE RESEARCH METHODOLOGY
Reflection
While conducting this research in an effective manner I have identified that my
knowledge on the impact of globalisation on the corporate structures is enhanced day by day.
While conducting this research in an effective manner I will be able to collect and enhance my
knowledge about globalisation. This as a result will assist me in my near future in both personal
as well as professional manner. Along with this, my concepts on the topic of globalisation as
well as on its impact on corporate sector has been increased on a regular basis. It has been
analysed that management team of this company often faces issues associated to corporate
structure while globalising their business. There are various problems faced by the researcher
while conducting the investigation which affects the overall result of the research. Along with
this, limitations included in this research is that investigator face issues related with time, cost,
money as well as resources which might influence the whole research in an negative manner.
It has been identified by me that in order to conduct the new research in near future,
rather than questionnaire method, interview is the method which needs to be adopted by the
researcher so that positive results will be produced in an effective manner.
In context of personal level, it has been determined that it is one of the best and effective
learning experience for me which assist me in order to enhance my skills and capabilities for my
further development. After conducting this research effectively it has been identified by me that
my communication, time management, analytical as well as team working skills has developed.
With the help of all these developed skills I will be able to conduct the research in an effective
manner in future which produce positive outcomes. All these skills will help me in my near
future which create positive impact on my career.
With the help of this investigation, I have been able to learn about some tools, techniques,
methodologies which assist me in my near future while collecting information and data. In this
research, both primary as well as secondary methods for collecting data is used by investigator
which assist me in order to produce positive outcome. Apart from this, I have faced various
issues while conducting the research which affect the overall outcome in negative manner. All

these problems and issues include limited time, cost, resources and tools which highly affect the
working functionality of research team.
Recommendations
It has been identified that while performing various actions in order to conclude the
research in an effective manner, various issues has been faced by Marks & Spencer, London.
While performing business functions at international level management team of the company
face different types of issues (Sigler, and Wachsmuth, 2015). In order to remove such barriers,
there are some recommendation which is given by the researcher to M&S, London are as
follows:
 Before performing business functions at international marketplace it has been
recommended to the managers of M&S, London to examine the requirements and
demands of customers. Along with this, it is also very essential to understand the current
market trends so that wants of customers will be satisfied effectively.
 Apart from this, it is also very important for the top management authority to hire skilled
and capable legal consultant so that they can effectively expand their business functions
at international marketplace. As a result they can positively adopt all the legal regulations
which will assist in performing business activities in advanced manner.
 In addition to this, it is also very important for the marketing team to create innovative
and attractive marketing policies while expanding business at international marketplace
which assist in attracting large number of customers towards their company
(Boussebaa,2015Kneebone, 2018). As a result, it will leads to enhance the overall profit
margin along with increase in market share.
Alternative research method
In order to conduct the present research in an effective manner and gathering required
information and data by using questionnaire method. It has been identified that it is the method
which is used by researcher as the time given to conduct the research is limited. Along with this,
it has also been said that with the assistance of questionnaire method, investigator will be able to
collect ample number of information within given time frame (Georgiadis and Mehl, 2016). But
on the other hand, it has also been identified that, apart from questionnaire method, researcher
can also use interview method as it provide more authentic and accurate data. With the help of

this, researcher can collect data by conducting information through face to face analysis, which is
quite authentic and assist in producing positive outcome.
CHAPTER 6: CONCLUSION
As per the above mentioned research, it has been identified that globalisation as well as
corporate structure plays very essential role in order to enhance the overall performance along
with profitability of the company. It has also been identified that while expanding business
functions at international marketplace company face various issues and problems which affect
the overall profitability and performance. Along with this, it has also been identified that while
doing international expansion working culture of the company get affected which affect the
efficiency of employees in a negative manner. Therefore, it is required to provide best and
suitable working environment to the staff members so that they can produce positive outcome
within given time frame. According to the thought of individuals it has been concluded that
majority of individuals believes that Cultural and trade barriers along with foreign law &
regulations organization face various issues while doing business expansion.

REFERENCES
Books and Journals
Asongu, S. A. and Nwachukwu, J. C., 2017. The comparative inclusive human development of
globalisation in Africa. Social Indicators Research.134(3). pp.1027-1050.
Asongu, S.A. and De Moor, L., 2017. Financial globalisation dynamic thresholds for financial
development: evidence from Africa. The European Journal of Development Research.
29(1). pp.192-212.
Auer, R. A. and Mehrotra, A., 2014. Trade linkages and the globalisation of inflation in Asia and
the Pacific. Journal of International Money and Finance.49. pp.129-151.
Auer, R., Borio, C. E. and Filardo, A. J., 2017. The globalisation of inflation: the growing
importance of global value chains.
Batta, R.N., 2016. SMEs and sustainable tourism-the case of an Indian Himalayan
destination. International Journal of Environment and Sustainability, 5(1).
Boussebaa, M., 2015. Professional service firms, globalisation and the new
imperialism. Accounting, Auditing & Accountability Journal. 28(8). pp.1217-1233.
Brown, D., 2017. Globalisation, ethnicity and the nation-state: The case of Singapore. In
Singapore (pp. 45-56). Routledge.
Colen, L. and Swinnen, J., 2016. Economic growth, globalisation and beer consumption. Journal
of Agricultural Economics. 67(1). pp.186-207.
Georgiadis, G. and Mehl, A., 2016. Financial globalisation and monetary policy
effectiveness. Journal of International Economics, 103. pp.200-212.
Ghosh, R. N. and Siddique, M. A. B., 2017. Tourism and economic development: Case studies
from the Indian ocean region. Routledge.
Kneebone, S. ed., 2018. The Refugees Convention 50 Years on: Globalisation and International
Law: Globalisation and International Law. Routledge.
Laborde, C. and Ronzoni, M., 2016. What is a free state? Republican internationalism and
globalisation.
Lenao, M. and Saarinen, J., 2015. Integrated rural tourism as a tool for community tourism
development: exploring culture and heritage projects in the North-East District of
Botswana. South African Geographical Journal, 97(2), pp.203-216.
Rupert, M. and Smith, H. eds., 2016. Historical materialism and globalisation: Essays on
continuity and change. Routledge.
Sigler, T. and Wachsmuth, D., 2015. Transnational gentrification: Globalisation and
neighbourhood change in Panama’s Casco Antiguo. Urban Studies.
Telò, M. ed., 2016. Globalisation, multilateralism, Europe: towards a better global
governance?. Routledge.
Wright, S., 2016. Language policy and language planning: From nationalism to globalisation.
Springer.