Policies and Codes of Conduct Against Discrimination at Workforce: The Case of British Airways

This research project examines the ways in which policies and codes of conduct against discrimination at workforce lead to employee retention, with a focus on British Airways. It explores the concept of equality and diversity in business, identifies suitable policies and code of conduct, and analyzes their impact on employee retention. The project includes primary and secondary research, data analysis, findings, interpretation, and recommendations.

Research Project

Table of Contents
Research Title: ................................................................................................................................1
Introduction .....................................................................................................................................1
Methodological Contribution ..........................................................................................................2
Primary and secondary research through applying suitable methods for a business research
project that consider cost, access and ethical consideration...................................................2
Data Analysis ..................................................................................................................................3
Appropriate Analytical tools to analyse research findings and data......................................3
Findings and Interpretation .............................................................................................................6
Conclusion and Recommendation ................................................................................................22
Conclusion ...........................................................................................................................22
Recommendation .................................................................................................................23
Reflection ......................................................................................................................................24
References......................................................................................................................................27

Research Title:
In what ways do policies and codes of conduct against discrimination at workforce
lead to employee retention: The case of British Airways.
Introduction
The project into actual practical action is encompasses over analysing the ways through
which policies and codes of conduct in against discrimination at workplace lead to employee
retention. Therefore, in modern and competitive era businesses are significantly focuses on
enhancing the transaction of the organisation via implementing suitable policies and code of
conduct to execute suitable business operations to attain growth and success (Egels-Zandén,
2014). Thus, In this present project the evaluation is mainly encompasses over the study of
British Airways, thus it is a large flag carrier airline of the United Kingdom, thus the firm is in
operation at international unwavering and has its leading recognition over implementing
effective policies and codes of conduct in against of discrimination at workplace that leads to
employee retention (Abbasi, 2015). Therefore, the study initiates to conduct a small scale
research in which analysis is being developed via the assistance of developing survey in which
questionnaire has been prepared to conduct detailed analysis to drawn valid and reliable results
(Stewart and et. al., 2011). In addition to this, conclusion and recommendations are drawn over
the outcome of the research, thus reflection has been provided over the implemented
methodology and the personal experience has also been shared to describe the future growth
which can be implemented by the execution of this existing project (Mosadeghrad, Ferlie and
Rosenberg, 2011).
Research Aim:
To examine the ways through which policies and codes of conduct in against
discrimination at workplace lead to employee retention. A case study on British Airways.
Research Objectives:
 To critically develop knowledge regarding the concept of equality and diversity in
the context of business.
 To effectively identify the suitable policies and code of conduct in against of
discrimination are implemented at workplace.
 To determine the ways by that policies and code of conduct in against discrimination
leads employee retention within British Airways.
1

 To articulate the impact of implementing policies and code of conducts in against of
discrimination over the retention of employees within British Airways.
Research Questions
 What is the concept of equality and diversity in the context of business?
 What are the suitable policies and code of conduct in against of discrimination are
implemented at workplace?
 What are the key ways by that policies and code of conduct in against discrimination
leads employee retention within British Airways?
 To articulate the impact of implementing policies and code of conducts in against of
discrimination over the retention of employees within British Airways?
Methodological Contribution
Primary and secondary research through applying suitable methods for a business research
project that consider cost, access and ethical consideration
The suitable selection of methodology is the fundamental obligation of an investigator as
it leads the entire exploration in the suitable direction to fulfilling the requirement of the research
(Egels-Zandén and Lindholm, 2015). Thus, in this present investigation region, based on
examine the ways through which policies and codes of conduct in against discrimination at
workplace lead to employee retention, primary as well as secondary both the tools are applied
to draw valid and reliable outcome (Ghapanchi and Aurum, 2011). However, there are assorted
aspect which are required to be considered while executing primary and secondary research,
some are associated as under:
Cost: This defined to be the key considered area of a research, therefore, it is necessary for the
researcher is to manage cost and capital for the better execution of investigation operations.
However, in this existing research both primary an secondary research area executed to
collecting invaluable data and it is required to bring off suitable cost and capital for better
execution of research actions (Kaplan, Wiley and Maertz Jr, 2011). Some actions are cost
overwhelming in cause and proper amount of cash and capital is effective in managing suitable
flow of research.
Access: This is an another important term which is imperative in effective execution of
investigation, therefore, access of suitable sources are required to conduct information that are
specific and relevant to the study (Barak, 2016). However, in the current investigation work it is
2

required for the researcher to take access from the company or the required sources from internet
to gather valuable information that assist in generating significant results (Elefant, 2011).
Researcher also needs to select the sources which are authentic in nature and valuable in
discussing the specific area in efficient way.
Ethical Consideration: In the execution of a research over a specific area or issue, it is
mandatory for the researcher to follow the investigation ethics which are efficient for an
investigation to be executed in the suitable direction so that chances of conflicts are reduced (SJ,
Cheruiyot and Maru, 2012). Therefore, as to considering the current project, primary research is
the key way to gather valuable information, thus the primary ethic for the investigator is to
provide consent to their participants for information them to take part in the research process and
receiving back their consent about the project. In addition to this, researcher also requires to
maintain security of the private information that are provided by the responsive, thus, individual
are mainly concern about lacking of their personal information. Furthermore, researcher needs to
manage time by implementing time scale for representing the completion of the project in
systematic manner in which suitable time for each task has been provided (Lee, Lee and Li,
2012).
Data Analysis
Appropriate Analytical tools to analyse research findings and data.
Data analysis is characterized to be the most significant region of an examination as it
refers as the technique of cleaning, changing and displaying data to find fitting information
for business dynamic (Tschopp, Grote and Gerber, 2014). Therefore, the primary concern of
executing data analysis to making suitable selection of useful data through information or taking
initiate decision which is encompasses over the information analysis (Hom And et. al., 2012).
For undertaking in existing investigation based on determining the ways through which
policies and codes of conduct in against discrimination at workplace lead to employee
retention, analysis is being developed through the significant assistance of survey, therefore,
in this the choice of questionnaire development is efficient in accumulation of wide range of
information (Vytopil, 2015). However, data analysis has been executed through applying the
approach of thematic analysis in which themes are generated over the considered area that
covers the aim and objectives of the research (DeCenzo, Robbins and Verhulst, 2016).
3

Furthermore, the presentation of the information is relay over developing graphs, charts,
diagrams that are incorporated over the specified subject area. The analysis of this project is
based on primary investigation and the questionnaire regarding the specified area is
presented as below:
Questionnaire
Name:
Age:
Gender:
Email:
Q1) Do you have an appropriate apprehension in relation to the area of discrimination in the
context of business?
a. Yes
b. No
Q2) As per your individual concern it is essential for the businesses to manage equality and
diversity at workplace to gain growth and success?
a. Yes
b. No
Q3) According to you, policies and code of conduct in against of discrimination is effective for
the business to be implemented ?
a. Yes
b. No
Q4) As per your perspective, it is important for British Airways to implement effective policies
and code of conduct in against of discrimination to promote employee retention at workplace?
a. Yes
b. No
Q5) From your opinion, What suitable policies and norms in against of discrimination are
required to be implemented by the businesses at workplace?
a. Civil right act 1964
b. Equal pay 1963
c. Age discrimination in employment act of 1967
d. Anti harassment act
4

Q6) According to your perception, what code of conducts are essential to be implemented
by the businesses in against of discrimination?
a. Developing trust and credibility
b. Encouraging respect at workplace
c. Open communication
d. Taking business trips
Q7) As per your opinion, what significant benefits are gained by British Airways via
implementing effective policies and code of conduct in against of discrimination?
a. Harmonious working Environment
b. Increase in profitability
c. Retention of employees
d. Decreasing turnover
Q8) From your view, which kind of impact does policies and code of conduct in against of
discrimination have over retention of employees at workplace?
a. Positive
b. Negative
c. Neutral
Q9) As per your perspective, what issues are faced by British Airways due to
discrimination at workplace?
a. Lower productivity
b. Harassment and discrimination
c. Lack of employee collaboration
d. Negative working Environment
Q10) According to you, what fitted ways can be opt by British Airways in against of
discrimination that may leads employee retention?
a. Implementing policies and code
b. Suitable discrimination training
c. Eliminating Mobbing and Bullying
d. Dealing with formal human rights complaints or applications
e. Grievance procedures under collective agreements
Q11) As per your perspective, the implemented codes and policies are proven to be
5

effective for British Airways to retain employees for higher profitability?
a. Yes
b. No
Q12) According to your view, which stakeholder of British Airways are mainly pleased by
the implementation of policies and code of conduct in against of Discrimination at
workplace?
a. Shareholders
b. Employees
c. Customers
d. Suppliers
Q13) Provide suggestions to British Airways to enchaining the retention of employees at
workplace.
Findings and Interpretation
Frequency Table
Q1) Do you have an appropriate apprehension in relation to the area of
discrimination in the context of business?
Frequency
a. Yes 49
b. No 1
Q2) As per your individual concern it is essential for the businesses to manage
equality and diversity at workplace to gain growth and success?
Frequency
a. Yes 48
b. No 2
Q3) According to you, policies and code of conduct in against of discrimination is
effective for the business to be implemented ?
Frequency
a. Yes 46
b. No 4
Q4) As per your perspective, it is important for British Airways to implement Frequency
6

effective policies and code of conduct in against of discrimination to promote
employee retention at workplace?
a. Yes 48
b. No 2
Q5) From your opinion, What suitable policies and norms in against of
discrimination are required to be implemented by the businesses at workplace?
Frequency
a. Civil right act 1964 15
b. Equal pay 1963 10
c. Age discrimination in employment act of 1967 15
d. Anti harassment act 10
Q6) According to your perception, what code of conducts are essential to be
implemented by the businesses in against of discrimination?
Frequency
a. Developing trust and credibility 12
b. Encouraging respect at workplace 15
c. Open communication 13
d. Taking business trips 10
Q7) As per your opinion, what significant benefits are gained by British
Airways via implementing effective policies and code of conduct in against of
discrimination?
Frequency
a. Harmonious working Environment 15
b. Increase in profitability 8
c. Retention of employees 18
d. Decreasing turnover 9
Q8) From your view, which kind of impact does policies and code of conduct
in against of discrimination have over retention of employees at workplace?
Frequency
a. Positive 43
7

b. Negative 2
c. Neutral 5
Q9) As per your perspective, what issues are faced by British Airways due to
discrimination at workplace?
Frequency
a. Lower productivity 10
b. Harassment and discrimination 15
c. Lack of employee collaboration 10
d. Negative working Environment 15
Q10) According to you, what fitted ways can be opt by British Airways in
against of discrimination that may leads employee retention?
Frequency
a. Implementing policies and code 15
b. Suitable discrimination training 10
c. Eliminating Mobbing and Bullying 7
d. Dealing with formal human rights complaints or applications 8
e. Grievance procedures under collective agreements 10
Q11) As per your perspective, the implemented codes and policies are proven
to be effective for British Airways to retain employees for higher profitability?
Frequency
a. Yes 42
b. No 8
Q12) According to your view, which stakeholder of British Airways are mainly
pleased by the implementation of policies and code of conduct in against of
Discrimination at workplace?
Frequency
a. Shareholders 10
b. Employees 20
c. Customers 10
d. Suppliers 10
8

9

Thematic Analysis
Theme 1) The individual have a fitting misgiving according to the region of segregation
with regards to business.
Q1) Do you have a proper misgiving corresponding to the region of separation
with regards to business?
Frequency
a. Yes 49
b. No 1
Interpretation:
The existing exploration is based on an analysis of discrimination, therefore, in this
survey the questions has been asked from the 50 respondents in relation to the
conceptualization of favoritism in the terms of organization, thus, 49 people are providing
their concern as they are having significant knowledge in relation to the region of
discernment according to their view, this is an important area to be considered and the
leftover individual is not rendering any interest as the person is not having any recognition
about the equivalent .
10
49
1
a. Yes
b. No

Theme 2) It is basic for the organizations to oversee correspondence and assorted variety at
working environment to pick up development and achievement.
Q2) As per your individual concern it is essential for the businesses to manage
equality and diversity at workplace to gain growth and success?
Frequency
a. Yes 48
b. No 2
Interpretation:
According to the kept investigation of the venture it has been deciphered that, 48 out
of 50 members are said that, it is basic for the organizations to oversee fairness and assorted
variety at work environment to pick up development and achievement. Subsequently,
fairness and decent variety are the two unique and most expected perspectives to be
considered by the organizations in the way of viable extension of business tasks and
remaining individuals are not in favor with equivalent to per their view, it isn't quite
11
48
2
a. Yes
b. No

required for the organizations to oversee balance and assorted variety at work environment
to accomplish noteworthy movement and advancement. .
12

Theme 3) Policies and code of conduct in against of discrimination is effective for the business
to be implemented.
Q3) According to you, policies and code of conduct in against of discrimination is
effective for the business to be implemented ?
Frequency
a. Yes 46
b. No 4
Interpretation:
In the current task, the examination has been executed over the territory of deciding
the adequacy of strategies and set of accepted rules in against of segregation at work
environment, therefore, 46 out of 50 people are in said that the implementation of policies
and code of conducts in against of discrimination is imperative for the businesses, as per
their view, suitable policies are effective in leading the entire business operations in the
manner of achieving development and remaining individuals are not in worry with
equivalent to per their view, the execution of set of accepted rules and approaches are very
little powerful for the businesses to pick up development and achievement.
13
a. Yes b. No
0
5
10
15
20
25
30
35
40
45
50 46
4
Frequency

Theme 4) It is important for British Airways to implement effective policies and code of conduct
in against of discrimination to promote employee retention at workplace.
Q4) As per your perspective, it is important for British Airways to implement
effective policies and code of conduct in against of discrimination to promote
employee retention at workplace?
Frequency
a. Yes 48
b. No 2
Interpretation:
From the graphic assessment of the task it has been resolved that in this current
assessment the investigation has been executed among 50 respondents and out of that 48
individuals are in favor with the statement that it is required for British Airways to
implement policies and code of conduct in against of discrimination to promote employee
retention at workplace. Thus, as per their opinion the sustainability of employees within an
organization is important as the contribution of employees efforts are effective in attaining
higher growths and remaining participants are not in concern with the same.
14
a. Yes b. No
0
5
10
15
20
25
30
35
40
45
50
48
2
Frequency

Theme 5) S uitable policies and norms in against of discrimination are required to be
implemented by the businesses at workplace.
Q5) From your opinion, What suitable policies and norms in against of
discrimination are required to be implemented by the businesses at workplace?
Frequency
a. Civil right act 1964 15
b. Equal pay 1963 10
c. Age discrimination in employment act of 1967 15
d. Anti harassment act 10
Interpretation:
The detailed evaluation of the graph stated that, in this existing survey the analysis is
being implemented on evaluating the policies and norms in against of discrimination that are
required to be implemented by the businesses at workplace. Therefore, 15 out of 50 people
are in favor of civil right act 1964, thus, 10 responsive are in favor of equal pay 1963 and 15
participants are concern with age discrimination in employment act of 1967 and remaining
are in favor of anti harassment act. However, these are termed to be the most effective
norms are are essentially be implemented by the business.
15
15
10 15
10
a. Civil right act 1964
b. Equal pay 1963
c. Age discrimination in
employment act of 1967
d. Anti harassment act

Theme 6) There are assorted code of conducts that are essential to be implemented by the
businesses in against of discrimination.
Q6) According to your perception, what code of conducts are essential to be
implemented by the businesses in against of discrimination?
Frequency
a. Developing trust and credibility 12
b. Encouraging respect at workplace 15
c. Open communication 13
d. Taking business trips 10
Interpretation:
According to the assessment of the review report it has been resolved that, here are
different code of conducts which are important to be implemented through the business in
against of discrimination, thus 12 out of 50 participants are in favor of developing trust and
credibility, 15 responsive are go with encouraging respect at workplace, 13 respondents are
in concern with open communication and remaining are in favor of taking business trips.
16
a. Developing trust and credibility
b. Encouraging respect at workplace
c. Open communication
d. Taking business trips
0 2 4 6 8 10 12 14 16
12
15
13
10
Frequency

Theme 7) There are assorted significant benefits that are gained by British Airways via
implementing effective policies and code of conduct in against of discrimination.
Q7) As per your opinion, what significant benefits are gained by British
Airways via implementing effective policies and code of conduct in against of
discrimination?
Frequency
a. Harmonious working Environment 15
b. Increase in profitability 8
c. Retention of employees 18
d. Decreasing turnover 9
Interpretation:
From the assessment of the overview report it has been gotten to that, here are
various advantages such as Harmonious working Environment, Increase in profitability,
Retention of employees, Decreasing turnover that are mainly attained by British Airways via
execution of effective norms and code of conduct in against of discrimination. Thus, these
are termed to be the significant advantages that are attained by the business in the manner of
executing policies and code of conduct.
17
15
8 18
9
a. Harmonious working
Environment
b. Increase in profitability
c. Retention of employees
d. Decreasing turnover

18

Theme 8) In different manner policies and code of conduct in against of discrimination have
influences the retention of employees at workplace.
Q8) From your view, which kind of impact does policies and code of conduct
in against of discrimination have over retention of employees at workplace?
Frequency
a. Positive 43
b. Negative 2
c. Neutral 5
Interpretation:
As per the portrayal of the previously mentioned chart it has been expressed that, in
this current examination the investigation has been executed among 50 respondents and out
of that 43 individuals are in acknowledgment with the angle that, approaches and set of
accepted rules in against of separation fundamentally have positive impacts the maintenance
of representatives at working environment and 2 members are not in worry with the
equivalent and remaining are not giving any conversation about the equivalent.
19
a. Positive b. Negative c. Neutral
0
5
10
15
20
25
30
35
40
45 43
2
5
Frequency

Theme 9) There are different issues that are looked by British Airways because of
separation at working environment.
Q9) As per your perspective, what issues are faced by British Airways due to
discrimination at workplace?
Frequency
a. Lower productivity 10
b. Harassment and discrimination 15
c. Lack of employee collaboration 10
d. Negative working Environment 15
Interpretation:
From the definite assessment of the venture it has been recognized that here are
different issues which are for the most part looked by British Airways due to discrimination
at workplace, thus, 10 out of 50 participants are in favor of lower productivity, 15
responsive are in concern with harassment and discrimination, 10 are go with the aspect of
lack of employee collaboration and leftover individual are in favor with negative working
environment.
20
10
15 10
15
a. Lower productivity
b. Harassment and
discrimination
c. Lack of employee
collaboration
d. Negative working
Environment

Theme 10) There are assorted fitted ways that can be opt by British Airways in against of
discrimination that may leads employee retention.
Q10) According to you, what fitted ways can be opt by British Airways in
against of discrimination that may leads employee retention?
Frequency
a. Implementing policies and code 15
b. Suitable discrimination training 10
c. Eliminating Mobbing and Bullying 7
d. Dealing with formal human rights complaints or applications 8
e. Grievance procedures under collective agreements 10
Interpretation:
As indicated by the point by point assessment of the undertaking it has been
deciphered that, here are different fitting ways likewise Implementing policies and code,
Suitable discrimination training, Eliminating Mobbing and Bullying, Dealing with formal
human rights complaints or applications, Grievance procedures under collective agreements
21
15
10 7
8
10
a. Implementing policies and
code
b. Suitable discrimination
training
c. Eliminating Mobbing and
Bullying
d. Dealing with formal human
rights complaints or
applications
e. Grievance procedures under
collective agreements

and so on, that can be implemented by British Airways in against of discrimination that may
leads employee retention.
Theme 11) The implemented codes and policies are proven to be effective for British
Airways to retain employees for higher profitability.
Q11) As per your perspective, the implemented codes and policies are proven
to be effective for British Airways to retain employees for higher profitability?
Frequency
a. Yes 42
b. No 8
Interpretation:
In the current venture the examination has been created over the region of
investigating the importance of actualizing codes and policies within British Airways, thus
as per the views of 42 out of 50, the execution of code and practices are proven to be
imperative for the company to retain employees for higher development and remaining
individuals are not in favor with the equivalent.
22
42
8
a. Yes
b. No

Theme 12) There are assorted stakeholder of British Airways who are mainly pleased by the
implementation of policies and code of conduct in against of Discrimination at workplace.
Q12) According to your view, which stakeholder of British Airways are mainly
pleased by the implementation of policies and code of conduct in against of
Discrimination at workplace?
Frequency
a. Shareholders 10
b. Employees 20
c. Customers 10
d. Suppliers 10
Interpretation:
According to the detailed evaluation conducted over this existing dissertation, it has been
interpreted that, there are different stakeholder of British Airways who are significant be pleased
through the execution of policies and code of conduct in against of Discrimination at workplace.
Thus, 10 out of 50 participants are in concern with shareholders, 20 are go with the area of
employees, 10 are in concern with customers and remaining are go with suppliers.
23
a. Shareholders
b. Employees
c. Customers
d. Suppliers
0 2 4 6 8 10 12 14 16 18 20
10
20
10
10
Frequency

Findings of Secondary analysis
Theme 1: The concept of equality and diversity in the context of business.
From the perspectives examination of the writers it has been assessed that, equality
and diversity are two basic viewpoint which assumes a proficient job in the advancement of
business tasks. Uniformity for the most part incorporates over giving equivalent chance to
the person at work environment without making any sort of separation at working
environment based on race, sex , color, age and so on. In addition to this diversity is also an
imperative aspect and it mainly incorporates all of the aspects which make an individual
unique and different from each other. From the views evaluation of the authors it has been
determined that, diversity is a reality which is mainly implemented through people and
groups and bunches through a more extensive range of segment and philosophical contrasts.
It is for the most part critical to lead assorted variety on the grounds that esteeming
individuals and gatherings liberated from bias and through cultivating an atmosphere where
uniformity and shared regard are natural. In any case, with regards to business the
administration of equity and decent variety is basic for the organizations to oversee powerful
business tasks so development can be accomplished viably.
Theme 2: The suitable policies and code of conduct in against of discrimination are
implemented at workplace.
As per the perspectives assessment of the authors and writers it has been expressed
that, discrimination with regards to business is named to be a significant issue which has
direct effect over the tasks and movement of the business. Along these lines, the essential
thought process of every business is to accomplishing higher development and achievement
by means of overseeing appropriate strategic approaches, anyway segregation is a
significant test and for this organizations are worry over executing successful strategies and
codes which are basic to oversee separation at work environment and leads business activity
in compelling way. Business needs to execute powerful arrangements which includes Civil
right act 1964, Equal pay 1963, Age discrimination in business demonstration of 1967, Anti
harassment act, etc, in this way these are the key strategies which are successfully be
actualized by the organizations to decrease the issue of segregation and create support
among representatives to work in increasingly subject way. What's more, here are various
code of behaviors like Developing trust and believably, Encouraging admiration at work
place, Open correspondence, Taking excursions for work, etc, which are successful in
giving precise direction to the organizations to execute activities with no worry of
24

separation.
Theme 3: The ways by that policies and code of conduct in against discrimination leads
employee retention within British Airways.
The conversation dependent on creators feeling, it has been said that, segregation is a
significant issue which id straightforwardly affected over the activities and movement of the
business, therefore, this reductions the confidence of representatives working and impacts
their capacity to work with more coordinated effort and eagerness. Thusly, British Airways
is a huge worldwide banner transporter carrier organization which has its tasks all around
the world and the essential acknowledgment of the business is to oversee segregation at
work environment and give equivalent chances to the businesses to enhance operations at
wider scale. Hence, here are assorted ways like Implementing policies and code,
Eliminating Mobbing and Bullying, Grievance procedures under collective agreements,
Suitable discrimination training, Dealing with formal human rights complaints or
applications and so on by which policies and code of conduct in against discrimination leads
employee retention within British Airways. Thus, these termed to be the effective movement
which can be implemented by the businesses in the manner of eliminating discrimination and
develop organizational operations effectively.
Conclusion and Recommendation
Conclusion
As per the descriptive evaluation executed over the area of examining the ways through
which policies and codes of conduct in against discrimination at workplace lead to employee
retention, it has been presumed that, discrimination is considered as a significant test which
has its immediate effect over the activities and movement of the business, thus businesses
now a days are concern over improvising their operations and functions via implementing
effective structure and ways to conduct functions in systematic manner. However,
discrimination is a concerned issue which influences the resolve and inspiration of
representatives working at working environment. Hence, for managing discrimination
organizations are implementing effective policies and code of conducts which are liable to
lead the operations in the suitable direction to attain competitive edge. From the descriptive
evaluation of the research it has been dissected that, greater part of members are said that, it
is significant for the organizations to oversee uniformity and decent variety to improve the
activities of the business in viable way. Despite from This individual are also in the favor of
25

the aspect that businesses needs to implement effective policies and code of conducts in
against of discrimination for the purpose of attaining higher growth and success at market
place. Hence, the suitable code of conduct and policies are liable in providing a well planned
structure for the businesses in which discrimination will not taken place and an effective
initiated will be taken in against of discrimination at workplace.
Recommendation
According to the definite examination of the thesis it has been dissected that, in the
present current business situation it is a lot of required for the organizations to execute
appropriate approaches and code of behaviors in against of separation at working
environment, therefore these are basic in diminishing the issue of segregation at work
environment. From the detailed assessment of the examination it has been suggested to the
businesses to promote diverse and inclusive workforce for the intention of developing the
operations of the businesses with the assistance of emerging suitable and unique talent at
workplace. British Airways is operating at large level and discrimination is a major challenge
which affect the functionality of the business, hence via the detailed study executed over British
Airways, it has been recommended to the firm to emerge effective code of conducts and policies
that are in favour of the business and its employees to ensure them about managing equality at
workplace and defeat the issue of separation at work environment. As per the assessment of
the venture it has likewise been prescribed to the firm to provide training in which major
guidance will be rendered in against of discrimination, thus it is imperative for the business to
creating awareness among the people in regards to the issue of discrimination so the
consequences can be bearable by individual itself and taking initiative actions to resolve them.
After that, it has also been suggested to British Airways to e liminating Mobbing and Bullying
at workplace, thus these are the major challenges which lay under discrimination and these
are directly influences the morale and enthusiasm of people regarding using their abilities
within progression operations. In addition to this, it has also been recommended to the
business to dealing with formal human rights complaints or application, thus, this is
significant in rendering efficient power to the individual to take effective action in relation
to any misconduct happens at workplace. In addition to this, Grievance procedures under
collective agreements, is also a major recommendation for British Airways as it is effective
26

in making suitable decisions in relation to the issue of discrimination, thus this terms to be
the best possible way of reducing the issue of favoritism at workplace.
Reflection
In the existing report the analysis is based on determining the ways through which
policies and codes of conduct in against discrimination at workplace lead to employee
retention, in this way, it is a compelling region of academic composing which is basic in
giving appropriate point by point examination to upgrade information and thought according
to a particular examination area. I am a lot of cheerful and happy to get an opportunity to
execute an assessment over such an wider territory, along these lines, this is huge for me in
investigating my insight base towards the region of discrimination and the potential
approaches and code of behaviors that are successfully being actualized by the organizations
to hold representatives for longer run of business activities. In this current assessment I have
been seen that, the determination of strategy is the earlier commitment for the researcher to
execute examination exercises in suitable way. Along these lines, in this current
examination setting, quantitative exploration approach is being executed by the analyst as
this system is compelling in leading detailed investigation in which data collection depends
on established facts and figures. Subsequently, deductive methodology and positivism
theory are likewise named to be the huge perspective which gives itemized enlightening
investigation over quantitative exploration through actualizing reasonable speculations and
theory that are based on examining the ways through which policies and codes of conduct in
against discrimination at workplace lead to employee retention. Thus, these tool are
significant in providing suitable analysis via establishing coordination with each other as the
suitable selection is based on the choice of research strategy. Despite from this, I am having
my significant acknowledgment comparable to the reasonable choice of information
assortment devices, along these lines in this current undertaking I have been seen that, both
primary and secondary apparatuses are applied as to lead the whole work toward the path to
address the issue adequately. primary exploration is executed through the help of creating
questionnaire as it is the best perceived angle to direct review, accordingly, survey is
successful in social affair data from the more extensive populace and give appropriate data
to produce result. Then again, secondary instruments like, books, diaries, distributed articles,
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magazines are basic in creating hypothetical system, which gives appropriate thought
regarding the examination subject.
Notwithstanding from this, I have been perceiving that in this current venture,
primary examination is the key wellspring of gathering data, in this way there are different
angles like survey, case study, focus group, interview and so on. Therefore, these all are the
effective source of gathering primary information, out of that, interview is termed to be the
most effective alternative tool which can be implement through the researcher at the area of
questionnaire, but it is slit time consuming in nature as in this information accumulation is
possible via developing personal round with participants. The potential reason for selecting
questionnaire is that it is an effective tool which is valuable in gathering information from
the wider population and create more value than interview.
I am feeling pleasant to get in-depth idea about the area of academic and business
writing, thus it is efficacious for me in rendering effective recognition to use methodologies
which are liable to develop suitable and valuable outcome. Furthermore my personal
experience of executing analysis is also unique as I have got appropriate idea of managing
time in the suitably culmination of the dissertation. Therefore, the suitable idea of time
management, appropriate academic skills will help me in executing my future dissertations
in more effective way to develop my professional and personal abilities which are effective
for me in executing my future undertakings in effective way.
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29

References
Books and Journals
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Recoupling policy and practice at Chinese toy suppliers. Journal of Business
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Stewart, R. and et. al., 2011. You support diversity, but are you ethical? Examining the
interactive effects of diversity and ethical climate perceptions on turnover
intentions. Journal of business ethics, 100(4), pp.581-593.
Egels-Zandén, N. and Lindholm, H., 2015. Do codes of conduct improve worker rights in supply
chains? A study of Fair Wear Foundation. Journal of Cleaner Production, 107, pp.31-
40.
Kaplan, D. M., Wiley, J. W. and Maertz Jr, C. P., 2011. The role of calculative attachment in the
relationship between diversity climate and retention. Human Resource
Management, 50(2), pp.271-287.
Elefant, C., 2011. The power of social media: legal issues & best practices for utilities engaging
social media. Energy LJ, 32, p.1.
SJ, J. F. M., Cheruiyot, T. K. and Maru, L. C., 2012. Employee social responsibility practices
and outcomes in Kenya's tourist hotels. African Journal of Economic and Management
Studies.
Lee, Y. K., Lee, K. H. and Li, D. X., 2012. The impact of CSR on relationship quality and
relationship outcomes: A perspective of service employees. International Journal of
Hospitality Management, 31(3), pp.745-756.
Hom, P. W. And et. al., 2012. Reviewing employee turnover: focusing on proximal withdrawal
states and an expanded criterion. Psychological bulletin, 138(5), p.831.
Abbasi, T. F., 2015. Impact of Work Overload on Stress, Job Satisfaction and Turnover
Intentions with Moderating Role of Islamic Work Ethics. Management Studies and
Economic Systems, 54(2518), pp.1-11.
Mosadeghrad, A. M., Ferlie, E. and Rosenberg, D., 2011. A study of relationship between job
stress, quality of working life and turnover intention among hospital employees. Health
Services Management Research, 24(4), pp.170-181.
Ghapanchi, A. H. and Aurum, A., 2011. Antecedents to IT personnel's intentions to leave: A
systematic literature review. Journal of Systems and Software, 84(2), pp.238-249.
Barak, M. E. M., 2016. Managing diversity: Toward a globally inclusive workplace. Sage
Publications.
Vytopil, A. L., 2015. Contractual Control in the Supply Chain. On Corporate Social
Responsibility, Codes of Conduct, Contracts and (Avoiding) Liability. Eleven
International Publishing.
DeCenzo, D. A., Robbins, S. P. and Verhulst, S. L., 2016. Fundamentals of human resource
management. John Wiley & Sons.
Tschopp, C., Grote, G. and Gerber, M., 2014. How career orientation shapes the job satisfaction–
turnover intention link. Journal of Organizational Behavior, 35(2), pp.151-171.
Fevre, R. and et. al., 2013. The ill-treatment of employees with disabilities in British
workplaces. Work, employment and society, 27(2), pp.288-307.
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Jang, Y. and et. al., 2017. Determinants of job satisfaction and turnover intent in home health
workers: The role of job demands and resources. Journal of Applied Gerontology, 36(1),
pp.56-70.
Kim, J. and Wiggins, M. E., 2011. Family‐friendly human resource policy: is it still working in
the public sector?. Public Administration Review, 71(5), pp.728-739.
Hutchinson, M. and Jackson, D., 2015. The construction and legitimation of workplace bullying
in the public sector: insight into power dynamics and organisational failures in health
and social care. Nursing inquiry, 22(1), pp.13-26.
Cortina, L. M. And et. al., 2013. Selective incivility as modern discrimination in organizations:
Evidence and impact. Journal of management, 39(6), pp.1579-1605.
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