Impact of Globalisation on Retail Sector Success: A Case Study on Tesco

This research proposal explores the impact of globalisation on the success of businesses in the retail sector, with a specific focus on Tesco. It aims to understand the effects of globalisation on the retail sector, evaluate Tesco's globalisation parameters, examine the relationship between globalisation and business success, and recommend strategies for sustaining competitiveness in global markets. The proposal outlines the research objectives, literature sources, research approach and methodologies, and activities and timescales.

Research Proposal Form
Student Name: ______________________Student ID: ____________
Centre Name: _____________________
Tutor: ________________
Date: ___________________
Unit:____________________

Proposed Title: Impact of globalisation in driving success of businesses in
the retail sector
Section One: Title, objective, responsibilities
Title or working title of the research project (in the form of a
question, objective or hypothesis)
Aim:
To assess the impact of globalisation in driving success of businesses
in the retail sector: A case study on Tesco
Research objectives (e.g what is the question you want to answer?
What do you want to learn how to do? What do you want to find
out?):
Objectives:
 To understand the effects of globalisation on the retail sector of United
Kingdom
 To evaluate the parameters of globalisation of Tesco
 To examine the relationship between globalization and business's
success
 To recommend for sustenance in the competition of the globalization of
markets
Research Questions:
 What are the effects of globalisation on the employment aspect of the
emerging markets?
 How globalisation impact the growth rate and overall performance of
Tesco?
 Which parameters assist globalization for profit generation?
Section Two: Reasons for choosing this research project
Reasons for choosing the project (e.g links to other subjects you are
studying, personal interest, future plans, knowledge/skills you want
to improve, why the topic is important):
Globalisation has supported in understanding the components to retail
companies as they further expand the geographical footprint with enhanced
levels of profitability and revenue generation. Henceforth, this research

study will examine the several factors that drive the success of companies
with the help of globalization concept. Additionally, it will help in reflecting
on the flexible component for barriers, which in turn helped in gaining
benefits and mark the value chain of Tesco in the global competitive
marketplaces. The major implications of conducting this research is to
understand the market scenarios in all over the world.
This research will be going to give insights on the ways that globalization
shaped the retail business since two decades. It will help in demonstrating
the global trends that assisted Tesco in expanding to the emerging markets
and increase the revenues as well.
Overview of company: Tesco is one of the leading retailer companies of
Britain and is headquartered at Hertfordshire, England. It is considered as
the ninth largest retailer in the world. Currently, Tesco's operational and
strategic needs are in lines with ensuring sustainability in systematic
increment in the international scope of its subsidiaries businesses.
Section Three: Literature sources searched
Effects of globalisation on the employment aspect of the emerging markets
There is drastic impact on the growth rate of emerging countries. Beck,
(2018) elucidated about the era which opened doors through LPG concept, it
became convenient for the retailers to connect with other geographical
locations. They easily established their networking either through foreign
direct investments, portfolio investments or collaboration. The focus is to
extract the advantages that come in handy when an established company is
making investments in other countries. This has the biggest impact on the
generation of employment as there is a sudden demand for labourers,
skilled people and personnel. It reflected on generation of revenues for the
retailing companies that have invested in a particular country and assist in
increasing the overall gross domestic product of a country.
Along with this, Ritzer and Dean, (2019) critiqued that globalization did
help in generating profits for the emerging markets, however it led to an
exploitation where the citizens get opportunities but in restricted limits. This
infers that they are poorly paid, given fewer priorities and are over timed. In
this regard, it is imperative to understand that distribution is related to
structure of the type of company and its overall strength. The composition
must be done in proper segregation so the skilled and unskilled
professionals do get equal opportunities.
Impact of globalisation on growth rate and overall performance

According to Law, Tan and Azman‐Saini, (2015) shed light on
globalization has several dimensions that has brought integration of
economies, technologies, cultures and governance. With onset of
technologies, it has become evident that retailing companies are using the
social media platforms for advertising and promotional tools. These have
given accessibility to these companies to connect with the customer directly
without any social status. Additionally, they are using cloud computing and
other such information systems to enhance their operational activities in
profound manner.
Furthermore, Kolodko, (2018) e-commerce has also added in improving
the interaction between businesses and clients. Companies such as Tesco,
Sainsbury's etc. have streamlined the purchasing power parity of customers'
through updating their websites and mobile applications. There is a direct
emphasis on entering those markets where slight changes of progression is
seen. This helps such companies to establish themselves in strategic
manner. They not only connect with their customer base, both new and
existing but also connect with the investors, shareholders and the third
parties to bring solid changes in their structural framework.
Moreover, Soltes and Gavurova, (2015) emphasized on the need to
comprehend the expansion plans of such retailing companies in other
countries. This mainly depends on factors like investment size, scope of
product or service in that particular area, etc. Here Global Retail
Development Index is refereed as the useful index which indicates about
the country's rank on the basis of performance and other variables to
understand the economic factors for flourishing the business in different
locations.
Relationship between globalization and business's success
Many organizations have laid the foundation of exporting the domestic
products with processes without any modifications through the concept of
globalization. There are many parameters that aid in bringing
enhancements in the overall success and performance of businesses. Pearl,
(2012) stated that the concept of globalisation has laid the platform of free
trade that mainly deals with operating the companies in proper functioning
of production processes in the given time-frames. Due to the flexibility that
has been created led to fostering the capital-flows and the complete
assessment of the inter-continental or inter-state investments.
Nevertheless, it also lays emphasis on collaborations between one or
more companies which further bring improvements in the techniques and
methods. Bernstein and et.al., (2016) stated that quality management has

been transformed due to the onset of globalism in the retailing sector. They
further added that it helps in facilitating the cross-functionalities due to
mixing of several cultures and values. It helps in promoting positive outlook
that accelerate the working practices in any company and thus, support in
enhanced effectiveness and productivity at the workplaces.
Section Four: Activities and timescales
Activities Week
1
Week
2
Week
3
Week
4
Week
5
Week 6 Week 7 Week 8
Identifying
topic
Collecting
secondary
data
(articles/jou
rnals)
Writing up
literature
Finding
resources
and
research
methods
Collection
of Primary
data
Analysis of
data
Writing
Final Draft
Submission

Milestone one: _________________
Target date (set by tutor): ____________________
Milestone two: _______________________
Target date (set by tutor): ______________________
Gantt Chart
Section Five: Research approach and methodologies
What type of research approach and methodologies are you likely to
use and why? What your areas of research will cover:
Research methodology is the section which infers step by step procedures to
complete the entire research project in better manner. This consists of
research type, research approach, research design, research philosophy,
data collection, sampling and data analysis.
Research type: Here qualitative research type will be considered. This will
be useful in giving insights on the overall objectives of this research project.

Alongside, it will emphasize on the quality of the parameters that drive the
business success due to concept of globalization. This will also underpin the
behavioural approaches to fulfil the motives of conducting this study.
Research Approach: Inductive type of research will be useful because it
will assist in comparing the businesses' success with globalization concept. It
will also help in observing the principles, key parameters, theories and
models to be used in this research processes.
Research Design: In this project, descriptive type of research will be used
to assess the entire aim and objectives of this research. It makes the entire
process in convenient and more reachable order.
Research Philosophy: This contains the ways by which the researcher
examines about the nature, source and complete knowledge of the research
on analysing the effectiveness of globalization. This concept has hugely
driven the success rate of retail companies in recent times. In this regard,
Interpretivism philosophy will be used to evaluate the data and information
collected. It will help in interpreting the components at wider levels.
Data Collection: Both primary and secondary types of data collection are
used. Primary method will help in developing a questionnaire for gaining
insights of globalization after collecting information from the sample. For
this, secondary type of data collection will be used. The data can be
collected from sources such as other journals, books, etc. Use of online
sources via websites, blogs will also be considered to have a complete
overview and provide validity.
Sampling: Here, 20 employees will be selected in order to recognise the
correct sample out of the entire population to achieve the objectives in
better manner. Simple random technique method will be used to determine
the sample. This will also lay the foundation for data analysis.
Data Analysis: This research will be based on adopting the qualitative type,
which is related to thematic analysis. It will be done to examine the impact of
globalization by the collected data from the employees of the chosen
organization to evaluate the success factor in context to the marketplaces.
Comments and agreement from tutor
Comments (optional):
I confirm that the project is not work which has been or will be
submitted for another qualification and is appropriate.

Agreed: ________________ (name)_______________ Date ______________
Comments and agreement form project proposal checker( IV
sampling)
Comments (Optional):
I confirm that the project is appropriate.
Agreed /Disagree: (Name of the IV)
Date