Strategy Enterprise and Innovation

Strategy Enterprise and Innovation

Table of Contents
INTRODUCTION...........................................................................................................................1
MAIN BODY...................................................................................................................................1
Critically analyse the internal resources and capabilities that give the organisation a
competitive advantage.................................................................................................................1
Identify the key drivers of change in the external environment and evaluate their impact on the
entrepreneurial activities of the organisation. In your response, use an appropriate framework
and any relevant tools such as mind map to analyse the external environment..........................3
Using Porter’s Five Forces framework and/or any other relevant tools, evaluate the impact of
the main competitive forces that are influencing entrepreneurial activities and profitability
within the industry.......................................................................................................................4
CONCLUSION................................................................................................................................6
REFERENCES................................................................................................................................7