Skin Plush: A New Business Idea for Cosmetics Industry

BM564 ENTERPRISE AND
ENTREPRENEURSHIP
CW2

Table of Contents
INTRODUCTION...........................................................................................................................3
Task .................................................................................................................................................3
Proposed future business..............................................................................................................3
Customers....................................................................................................................................4
Competitors..................................................................................................................................4
Skill analysis................................................................................................................................5
Profit and loss account ................................................................................................................5
Suitable funding source................................................................................................................6
Plan to obtain resources...............................................................................................................6
Management infromation system ................................................................................................6
Vision for business idea...............................................................................................................7
CONCLUSION................................................................................................................................7
REFERENCES................................................................................................................................7

INTRODUCTION
Entrepreneurship is defined as converting the vision into the successful business idea.
This project will be discussion the new business idea call as Skin Plush. The company is
involved in providing the cosmetics to all its customers. This report will discuss about the
business idea adopt by the business venture. The proposed business idea will be discuss in this
project. Further, potential and target customer associated with the venture will also be a part of
discussion. Competitor of the firm will also elaborate in this project. Skill analysis will be done
to successfully launch the whole business idea in market. 2 years projected profit and loss
statement will also present in this report. Type of organisation and management information
system will also be discussed in this project. Vision of the business will be discuss as well.
Task
Proposed future business
The Skin Plush is a company that will be offering the various skin care products to its
target customer in market. The organisation will offer the variety of the product line that would
allow the organisation to support its overall need and demand of the customer in respective target
market. Company is planning to launch a cream that will create a different facial impact of all its
users. The product line of company will be associated with both the genders. The company is
further involve different variety of products that can match up with the overall need and demand
of the target customer in respective target market (Buschgens, Figueiredo and Rahman, 2020).
This cream will provide the complete skin nourishment to its users that will significantly
improve the glow of its users. The product line is well diversified as it will be involve different
features such as skin care, nourishment and such other feature that is required for a healthy skin.
Company hold a vision to provide the long term skin care effect after using the product. The
organisation want that its customer must feel confident after using the cream as look create a
massive level of impact on the confidence level people hold. This product will also support the
customer to achieve all the dreams. Innovation is also used in order to design the product. As the
cream is well efficient to protect the skin from all the damage made by the sun and pollution.
The rights of this product will be reserved by taking a license against the product design. Patent
will be taken to protect the business idea.