Positive Impact of Social Media on Business Environment

Social media has positive impact on
the internal and external business
environment

TABLE OF CONTENTS
INTRODUCTION...........................................................................................................................3
PART 1............................................................................................................................................3
Social media has positive impact on the internal and external business environment................3
PART 2............................................................................................................................................5
Reflection.....................................................................................................................................5
CONCLUSION................................................................................................................................6
REFERENCES................................................................................................................................7

INTRODUCTION
Social media is used widely across all over the world. People use platform of it to get
connected with their families, relatives and friends. Also, they follow their favorite celebrities.
Social media has a great impact to change the trend followed by people. In same way many
businesses are using social media platform for increasing their reach to more people in the world.
This report contains the evaluation of Social media has positive impact on internal and external
business environment.
PART 1
Social media has positive impact on the internal and external business environment.
In today's era of technology, lots of people are engaged in their social media lives. It is a
vast platform which has place for everybody, anyone can use it with use of internet. People can
access there social media profile from anywhere in the world. It creates a huge impact on the
business world as well. They are using it for their own motives, from business perspective, for
creating a good reputation in outside environment. Business sectors are growing very fast in all
over the world, but it is not possible for every company to reach everywhere, so social media
platform help the companies to increase their reach towards more people.
In terms of business social media plays an important role nowadays. It influences the
internal and external environment of companies in many ways. Considering internal environment
people working in organization would use some social media applications like Facebook,
Instagram, Twitter, LinkedIn, etc. It connects employees within organization, in same branch, in
other branches or some other sites of same business. They can communicate, follows each others
profiles, share their views openly, share some suggestion, so it helps in knowing each other
easily. They organize parties in their workplace, shares pictures from there, share experiences
with others, also tells about their workplace experiences it helps others to know about company
better. More people will apply for jobs in the same organization because of cool environment,
major role of social media is to establish communication between people. In business sectors
they use upgraded versions of technology, so it affects the working in positive ways. Following
trend, direct the companies to another level of their growth, as everybody is using social media,
they share their review about everything about some products they use, the fashion brand they
like to wear, jewellery, accessories, households brands they use, either they are using local
products which they purchase from local markets(Shabbir, Ghazi and Mehmood, 2017). It gives