El Parador aims to revamp its restaurant by implementing an e-marketing strategy that includes online flyers, stimulation book coupons, YouTube advertising, Snapchat advertising, and a sales strategy. The plan focuses on attracting youthful couples and the working class as their primary market segments. The restaurant will also organize appreciation events, live music performances, and promote these activities through social media platforms such as Facebook, Twitter, and Instagram. To ensure the success of this campaign, El Parador will assign a management team to oversee the e-marketing efforts, establish a budget for each part of the procedure, and hold regular review meetings. The goal is to increase revenues by 20% within 15 days.