Strategic Planning for the Hospitality Industry

Strategic Planning for the
Hospitality Industry
(PART 1)

Table of Content
• Introduction
• Strategic direction
• Porters five forces model
• Internal & external environmental factors
• Strategic options
• Conclusion
• References

Introduction
The development of that same
strategy is connected to a thorough
study of the complex global world in
order to assess potential future
developments that will impact the
company in the longer term.

Strategic direction
Mission: Premier Inn London City Bank hotel is accommodating to
satisfy both enterprise and recreational needs, which are the key
component of their defined targets.
Vision: The key eyesight of the Premier Inn London City Bank hotel
would be to bring every guest a real feeling of pioneering models
and against era of contemporary space. The goal centres on
supplying their clients with the best service.

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Values: The actual importance of the resort is expressed in the individuals
personal provision of a personalised experience as per specific desires. The
key principles are determined by the overall flexibility component of hotel
facilities.
Culture: The group's management style focuses on creativity, motivation,
communication and empowerment, cantered on appreciation, confidence,
passion, collaboration, caring and brand loyalty.

Porters five forces model
Industry may be described as a collective of companies
participating in the development of consumer products and
services to meet social responsibilities. Company tactics are an
interconnected series of steps intended to achieve a sustained
strategic edge over other competitive brands. As part of such a
framework, there have been five main strategic factors that
influence the operation of the Prime Inn London City Bank
hotel.