Stability of Local Tourism Hotels in Maafushi Island in Maldives

The research project aims to investigate the stability of local tourism hotels in Maafushi Island in Maldives. The study examines the growth opportunities and environment of local tourism hotels, evaluates the level of stability experienced by them, identifies the barriers impacting stability, and determines the best strategies to maintain a stable business environment. The literature review discusses the impact of political, economic, technological, and environmental factors on the stability of local tourism hotels. The challenges faced by the industry, such as hiring and retaining staff, changing marketing trends, and implementing advanced technology, are also discussed.

To study stability of local tourism
hotels in the Maafushi island in
Maldives

Contents
CHAPTER-1 INTRODUCTION.....................................................................................................3
Research topic............................................................................................................................3
Background of study..................................................................................................................3
Purpose of the study..................................................................................................................3
Research aims and objectives...................................................................................................4
Research Questions....................................................................................................................4
Research Hypothesis..................................................................................................................4
CHAPTER-2 LITERATURE REVIEW..........................................................................................5
2.1 Introduction................................................................................................................................5
2.2 Main Body.................................................................................................................................5
Q1 What are the growth opportunities and environment of local islands hotels in Maafushi
Islands in Maldives?....................................................................................................................5
Q2 Examine the level of stability experienced by local tourism hotels of Maafushi Islands in
Maldives?.....................................................................................................................................6
Q3 What are the barriers impacting stability of local tourism hotels in Maafushi Islands in
Maldives?.....................................................................................................................................7
Q4 Determining the best strategies as to maintain stable business environment of local tourism
hotels in Maafushi Islands of Maldives?.....................................................................................8
2.3 Literature gap.............................................................................................................................9
2.4 Conclusion.................................................................................................................................9
REFERENCES..............................................................................................................................10
Books and Journals:...................................................................................................................10

CHAPTER-1 INTRODUCTION
The tourism is the phenomenon of social, cultural and economic that entails the people
movement to countries or places outside their usual environment for the personal or business
professional purpose. The tourism is key sector in the sustainable development which helps in
creating employment and acceptable level of profits. The tourism has the valuable place in the
world due to positive impact on the countries. The tourism is dynamic industry which benefits in
boosting revenue and creates demand & growth for various industries as to promote different
style of travelling and travellers (Benu, and et.al., 2020). The success of island leads to
development of guest house along with growth of complementary services that leads to stability
& sustainability. The research topic is about the stability of local tourism hotel in Maafushi
island in Maldives. In the research project growth opportunities and environment is examine as
to evaluate the level of stability which is experienced by local tourism hotels. With this in
research project, there are several barriers which impacts stability along with strategies are
determine as to maintain stable business environment of local tourism hotel in Maafushi island in
Maldives.
Research topic
“To study the stability of local tourism hotels in Maafushi island in Maldives”
Background of study
The research report is based on the investigating the stability of local hospitality industry
in Maafushi islands in Maldives. The Maafushi is the most popular local island and best place to
stay if there is better infrastructure and travel on budget. It is located in Kaafu Atoll, with
population of over 3000. It strikes a perfect balance between lifestyle and convenience as the
island is an idyllic destination which offers relaxing and rejuvenating stay. There are several fun
things to do on Maafushi island such as snorkelling, Night & day fishing, Bikini beach, Floating
bar and safari, Dolphin safari, sandbank tours, luxury resort stay and many more. The Maafushi
attracts local tourist which offers an alternative to high end tourism that Maldives is known
world overt for (Bodkhe, and et.al., 2019).
Purpose of the study
In the current research project, the main purpose of the study is to determine the stability
of local tourism hotels in Maafushi islands. The conduct of research will help in developing the

knowledge regarding the growth opportunities & environment of local tourism hotels. The
reason to conduct this study is to identify the barriers which impacts on local tourism hotels
along with best strategies in order to maintain stable business environment of local tourism so
that lot of visitors can be attracted (Chand Dhiman, and Chauhan, 2019). The study of this
research will help in developing understanding about tourism which is beneficial in personal and
professional development.
Problem statement
With the pandemic the tourism sector is been affected which requires the stability in local
tourism. In the tourism there are several challenges which are faced such as taxation, travel
marketing, security and cross border regulations. There are several tourism destinations which
are not prepared for visitors. For this reason, there is need of stability in local tourism.
Significance of study
To study the stability of local tourism is important for attracting the tourists which helps in
creating employment opportunities. As the stability boosts revenue and creates the demand &
growth for several industries in order to promote travelling. The stability provides growth
opportunities such as technology advancement, developing infrastructure and many more. The
locals get opportunity to do business which helps in stimulating economic growth.
Research aims and objectives
Aim
To investigate the stability of local hospitality industry in Maafushi Islands in Maldives.
A case study on local tourism hotels in Maafushi Islands.
Objectives
 To examine the growth opportunities and environment of local tourism hotels in
Maafushi Islands in Maldives.
 To evaluate level of stability experienced by local tourism hotels of Maafushi Islands in
Maldives.
 To identify the barriers impacting stability of local tourism hotels in Maafushi Islands in
Maldives.
 To determine best strategies for maintaining stable business environment of local tourism
hotels in Maafushi Islands of Maldives.

Research Questions
 What are the growth opportunities and environment of local islands hotels in Maafushi
Islands in Maldives?
 Examine the level of stability experienced by local tourism hotels of Maafushi Islands in
Maldives?
 What are the barriers impacting stability of local tourism hotels in Maafushi Islands in
Maldives?
 Determining the best strategies as to maintain stable business environment of local
tourism hotels in Maafushi Islands of Maldives.
Research Hypothesis
It is been analysed from the research topic that Maafushi island has stable local tourism
hotels as this area is world-renowned for its sandy white beaches, blue ocean and alluring coral
reefs.
Null hypothesis: There is no significant relationship between stability on business
environment within hospitality sector
Alternative hypothesis: There is significant relationship between stability on business
environment within hospitality sector
Conclusion
From the above study it is been concluded that tourism is phenomenon of social, economic
which comprises movement of people. In the tourism the sustainable development is important
for generating the revenue and profitability by attracting more of tourist. The support of
movement of goods tourism leads to better place to live and better place to visit. For the local
communities there is creation of lots of jobs. The tourism is driver of peace which promotes
tolerance between people as they learn and better understand each other culture.

CHAPTER-2 LITERATURE REVIEW
2.1 Introduction
The literature review consists of overview, summary regarding the current state of
knowledge about the particular area of research. It is survey of scholarly sources which is often
written as part of thesis, or research paper. The sources involve of books, journal articles in
which literature review is conducted regarding the topic of stability ability of local hospitality
industry in Maafushi Islands in Maldives (Chilufya, Hughes, and Scheyvens, 2019). The
weakness of LR involves limited options for analysing & presenting the review as they lack
originality and do not involve hypothesis testing. In literature review there is lack of
transparency and relevancy which is a weakness. To conduct the LR there is use of Qualitative
method as it helps in generating rich and detail data in respect to research topic along with
provides understanding of phenomenon under study. The problem can be overcome by making
use of high-quality guidance & standards for conducting review.
2.2 Main Body
Q1 What are the growth opportunities and environment of local islands hotels in Maafushi
Islands in Maldives?
As per view of Fang, Lu, and Dong (2020), there are several growth opportunities and
environment available to local tourism hotel in Maafushi Island such as technological
inclination. With the help of technology advancement in hotels it helps in amplifying guest
experience and rooms are equipped with smart gadgets & appliances which involves automate
lights, fans, air conditioners etc. The technology also helps in growth of hotel by benefiting in
the operations and facilitating easy payments, addressing queries and problems through help
desk software etc. of local islands hotels in Maafushi Islands in Maldives. The other opportunity
that local tourism hotel in Maafushi Island in having of hotel room booking online happening on
mobile devices through websites which offers seamless user experience which benefits in
creating social media presence (Woo, and Mun, 2020). The environment of the local tourism
hotel in maafushi island is great as there is use of resources in optimum way in which hotel
offers several facilities and cleanliness, view from the window that makes guest feel relaxing.
The hotels have major contribution in environment as the waste is generated and there is
consumption of large amount of water and energy. The cultural integrity of the local people is

enhanced through minimizing adverse effect of tourism in Maldives. Hence, being sustainable
will help in enhancing the hotel business reputation and helping in to attract more customers.
According to Fang (2020), it is seen that tourism creates diversified employment
opportunities in various sector such as accommodation, transportation services, tour operation
companies etc. The people travel more for the business and leisure which leads to positive
growth in future and stability. The local tourism hotel has opportunity of redefining marketing
strategy as hotel make their presences on social media platforms which helps in attracting hotel
bookings. It generates leads to use effective strategies which revolve around visuals,
conversions. It provides the opportunity to target audience which leads to growth of hotel in
Maafushi islands in Maldives. The hotel has opportunity to opt sustainable solutions as people
are becoming more environmentally conscious in which hotel provide eco-friendly products,
harnessing non-renewable energy resources etc. leads to growth. The environment of the local
tourism hotels in Maafushi islands provides very friendly environment as the staff treats well to
their guests and resolve their queries (Wörndl, and Herzog, 2020). The hotel offers quality food
and breakfast with the quick services. It also considered that environmental impacts can be
directly related to the excessive consumption of resources which can create unnecessary
operational costs. It there will be not proper infrastructure in destination then there can be
occurrence of severe degradation. Hence growth opportunities and environment contribute to
local economy.
Q2 Examine the level of stability experienced by local tourism hotels of Maafushi Islands in
Maldives?
In accordance to Jia, and Chaozhi (2020), the level of stability which is experienced by
local tourism hotels of Maafusi island in Maldives involves the pestle analysis. As Maldives is
democratic country. In the political factor the change in government terms, policies & funding
bodies leads to stability in hotel as they work according to the government. The government
offer supports which improves the industry and more accommodation can be developed for
guests. The hotel develops the ways to adjust political circumstances as political factor
influences the guests and capacity to go around the nation. The Maafushi island is dependent on
local & international visitors (Dolnicar, 2020). The economic factor comprises of inflation rate,
saving, interest and foreign exchange rate which impacts the competitive advantage of the local
tourism hotels in Maafushi island. The acceleration of job creation increases productivity of the

hotels with this currency affects the attractiveness of a vacation spot. The profits and revenue of
the local tourism hotel chains are improving by acquiring worldwide resorts and hotels of
Maafushi island in Maldives. The rise in disposable income leads to stability in local tourism
hotel of Maafushi island as rise in income, individuals are able to earn more & more which leads
to more of travel & bookings. With this it increases the GDP of the country.
According to Provotorina, and et.al (2021), in pestle there are other several factors which
are considered stable in local tourism hotel of Maafushi group as tourism industry is being
growing for several decades. The stability of local tourism hotel is affected by the technology
factor as it influences the business operations. The technology influences the marketing &
promotion of products through use of social media such as Facebook, and mobile apps that helps
in offering 24/7 updates. The travel blogs help people to get information regarding any place that
grab attention and hotel chain gain new customers. The use of advance technology provides the
stability in hotels of Maafushi island as there is facility of online bookings & payments. It also
leads to offering of innovative products and services. The travel websites make easier for people
to shop hotel prices where they can also read reviews leading to competitive. In the hotel guests
stay for several reasons (Devkota, Paudel, and Bhandari, 2020). In the environmental factor
weather in local area is the deciding factor whether to choose to stay at certain hotel. The local
tourism hotel of Maafushi islands have stable hotels in Maldives as there is management of
waste and provides eco-friendly sustainability.
Q3 What are the barriers impacting stability of local tourism hotels in Maafushi Islands in
Maldives?
From the viewpoint of Richards, and Font (2019), the stability of local tourism hotel is
impacted as there are several challenges which impact such as hiring and retaining the staff
which is found to be most common problem in the tourism industry. As in every hotel there is
need of quality staff regarding all the work such as kitchen, front desk, housekeeping. The lack
of skills creates the major challenge in local tourism hotels of Maafushi island in Maldives. It is
also consider the challenge of change in marketing trends and dynamics as the changes in
advertisement and marketing trends create problem in hotel (Jeon, and Yang, 2021). The use of
advance technology will take longer time to implement along with occurs huge cost. The hotel
bookings are done online & major transactions are paid in advance. The other barrier which local
tourism hotel of Maafushi island in Maldives face continuous changing consumer demand as

technology change the nature of consumer expectations. To maintain the customer satisfaction is
become difficult due to changing nature of customer demands and they are engaging with
multiple channels with service & operations personnel.
As per view of Rotondo, and Fadda (2019), in Maldives the local tourism hotel of
Maafushi group face several other challenges which impacts the stability. The challenge of data
security is one which impacts adversely as there are possibilities of data leaks and virus attacks
which is becoming matter for hotels globally. It is seen that hotels are not data driven which do
not rely on any safe data for taking business decisions. With this the hotel often face the big
another challenge of maintaining online reputation (Prentice, 2020). The unmanaged reputation
leads to poor brand image and becomes difficult to create lasting relationship with their guests.
The guests get more of opportunities to comment on their experiences which becomes major
challenge for the local tourism hotel of Maafushi group.
Q4 Determining the best strategies as to maintain stable business environment of local tourism
hotels in Maafushi Islands of Maldives?
In accordance to Steyn (2020), there has been considered several best strategies in local
tourism hotel in Maafushi hotel for maintaining stable business environment such as providing
training to new workforce on daily basis helps in retaining qualified staff along with some new
tactics can be employ. Through upskilling of the staff will help in finding out where the
knowledge gap is and where improvement is needed. With this other strategy is to empower staff
to take decisions which helps them to feel more confident and problems can be solve by taking
better decisions which creates better & stable environment in hotel (Vergori, and Arima, 2020).
The strategy to engage guests on social media and other online platforms will provide stability as
there will be development of effective digital marketing strategies.
As per view of Walsh (2019), the strategy of deploying self-service guest portal can be
effective which facilitate the quick check-in and out services. It helps in keeping updated the
guests with latest hotel industry trends that will help in meeting changing guest expectations in
better way. The local tourism hotel can switch to sustainable energy sources and can take use of
renewable energy sources which helps in increasing the hotel efficiency of energy and increases
overall power generation cost saving in the long run. The effective management of waste helps in
maintaining stable business environment in hotel (Hamid, Isa, and Kiumarsi, 2021). The local
tourism hotels can invest in projects that minimise their carbon footprint and protect the

environment. They can also collaborate with organisations that help businesses reduce their
carbon footprint.
Theoretical framework
The diamond model is theoretical framework to study the stability of local tourism hotels in the
Maafushi island in Maldives. The stability helps in determining the growth opportunities of local
island which helps local business in generating sales and profitability along less resources are
wasted by having optimum use. The level of stability experienced impacts the local tourism by
having the analysis of PESTEL which leads to global scale expansion. With this local tourism
hotel face some barriers which impacts stability of island such as hiring talented staff, use of
advance technology and many more. With this there are several strategies which local tourism
hotel use to overcome with the challenges that benefits in having more of employment, growth
and better productivity.

2.3 Literature gap
The above discussion in the literature is wide based which helps in identifying the
importance of local tourism hotel. From the above analysis the research is conducted to
determine the gaps which were not clearly discussed or demonstrated. The literature review help
in finding the research gap in respect to growth opportunities and environment of local toursim
hotels in Maafushi island with this stability which local tourism experience. There were several
barriers which impacted the stability of local tourism hotel that is founded as literature gap in
research (Wendt, Jóhannesson, and Skaptadóttir, 2020). The research was conducted to fulfil this
research gap by determining the best strategies so that stable business environment can be
maintaining of local tourism hotel in Maafushi islands of Maldives.
2.4 Conclusion
From the above discussion it can be concluded that, tourism is the productive activity for
both tourist and government. With the help of pestle analysis, the level of stability can be
examined of the local tourism hotel. The tourism helps in generating employment opportunities
and attract customers by using the marketing strategy. The hotel takes use of advance technology
to have eco-friendly environment along with to offer several facilities and accommodations to
guests.
2.5 Research Methodology
The strategy in the way through which research is conducted for addressing research
question so that aims & objective of research can be attain in desired outcomes is known as
research methodology. It helps in analysing the purpose behind the preparing report while
selecting of different approaches & techniques. In the research philosophy researcher take use of
positivism philosophy as study is based on Quantitative research, which helps in collecting &
analysing data by showing trends & patterns in research along with reliability is also maintained.
In the research approach, researcher selects deductive approach which allows to conduct
research in Quantitative manner and provides ability to conduct research findings. The
hypothesis is formulated which includes testing, theory, observation. To collect the information
there are several research strategies such as survey, case study, systematic literature review. For
the current research there is use of survey which helps in collecting primary data by taking the
use of questionnaire as research instrument and offers detail information. Research choice are of

two types in research such as qualitative and quantitative. In the present research researcher use
Quantitative choice of research that allows to collect and analyse numerical information for
research. It also contains close ended and structured data collection. In data collection to gather
data it involves two types of data primary and secondary. For the research both data collection is
being used by researcher for having in-depth information in respect to research topic. It is
considered to be cost & time effective method to complete research. With this for the data
analysis there is use of frequency distribution analysis to analyse different patterns of data which
is considered to be simple & flexible method. The cross sectional time horizon is taken into
consideration which helps in completing research on time to researcher. In ethical consideration
researcher defines set of principles by adhering to certain code of conduct along with protecting
rights of participants and enhances research validity.
2.6 Questionnaire
Q1 Do you understand the concept of stability in local tourism hotels?
a) Yes
b) No
Q2 Do you think that, stability is important for local tourism industry?
a) Yes
b) No
c) May be
Q3 According to you, what is the concept of stability in local tourism hotels?
a) Maximizing profitability by reducing costs
b) To fulfil the needs & demand of visitors, industry
c) Both A and B
Q4) What is the significant role of stability within the hotels for managing local tourism
properly?
a) Protect natural environment
b) Manage tourism activities
c) Develop better facilities
d) Enhanced quality of services
Q5) Do you think that stability plays an important role in managing and developing the

local tourism within hotels?
a) Yes
b) No
c) May be
Q6) As per your perspective, which is the most vital components of tourism that helps in
developing stable local tourism?
a) Accommodation
b) Access
c) Attraction
d) Amenities
Q7) Do you think that, tourism helps in enhancing economy of the nation?
a) Yes
b) No
c) Maybe
Q8) According to your opinion, what is the main economic factors that effects
competitive advantage of local tourism hotels of Maafushi Islands in Maldives?
a) Inflation rate
b) Foreign exchange rate
c) Interest rate
Q9) According to your knowledge, what is the level of the environment of the local
tourism hotel in maafushi island?
a) Pleasant
b) attractive
c) Pollution free
Q10) Which is main political factors that effects level of stability experienced by local
tourism hotels of Maafushi Islands in Maldives?
a) Change in government terms and policies
b) Political stability
c) Friendly Borders
d) Rising Income level
Q11) Do you think, increasing the presence of social media platforms help local tourism
hotels to redefine their marketing strategy?
a) Yes
b) No

c) May be
Q12) Which social media platform is effective for local tourism hotels to attract large
number of tourists?
a) Facebook
b) Instagram
c) Twitter
d) You tube
Q13) Do you agree that with the help of stability, local Island hotels in Maafushi can get
growth opportunity?
a) Strongly Agree
b) Agree
c) Disagree
d) Strongly Disagree
Q14) According to your view, what is the major growth opportunity available in local
Island hotels in Maafushi?
a) Technological advancement
b) Employment opportunities
c) Sustainable marketing strategy
Q15) As per your opinion, which is the main technology used by local Island hotels in
Maafushi for increasing their business growth?
a) Artificial Intelligence
b) Augmented Reality
c) Virtual Reality
d) Internet of Things
Q16) According to your opinion, what is the level of employment opportunity within
local Island hotels in Maafushi?
a) Very High
b) High
c) Low
d) Very Low
Q17) What is the major employment opportunity availed in the local island to maintain

stability?
a) Guest experienced manger
b) Service coordinator
c) Lounge assistance
d) Digital marketing manger
Q18) Which is the main sustainable marketing strategy used by local Island hotels in
Maafushi?
a) Having a larger purpose
b) Placing value ahead of profit
c) Being Consumer-oriented
d) Reflecting sustainability in every aspect of their brand
Q19) Do you think that, local Island faces barriers while marinating stability within their
hotel?
a) Yes
b) No
c) Somehow
Q20) What is the barrier which impacts local tourism hotel stability in Maafushi Island?
a) Hiring and retaining staff
b) Maintaining customer satisfaction
c) Data security
Q21) Do you think that, company frames different strategies to mitigate the challenges
faced in managing the stability?
a) Yes
b) No
c) Can’t say
Q22) What are the strategies you think that benefits in maintaining stable business
environment of local tourism hotel?
a) Training to new workforce
b) Deploying self-service guest portal
c) Effective management for optimum use of resources

Q23) Do you agree that, above mentioned strategies designed by the hotel helps them to
maintain stable business environment?
a) Strongly agree
b) Agree
c) Neutral
d) Disagree
e) Strongly disagree
Q24) According to you, should hotel need to invest capital in order to bring sustainability
that helps in marinating stable business environment?
a) Yes
b) No
Q25) Suggest some best strategy that you think would helps the Local island to maintain
a stable business environment?
--------------------------------------

REFERENCES
Books and Journals:
Benu, F., Muskanan, M.W., King, P.G., Asa, H.M. and Wulakada, H.H., 2020. Community
participation and sustainable tourism development model in Komodo National
Park. Journal of Environmental Management & Tourism, 11(2 (42)), pp.250-262.
Bodkhe, U., Bhattacharya, P., Tanwar, S., Tyagi, S., Kumar, N. and Obaidat, M.S., 2019,
August. BloHosT: Blockchain enabled smart tourism and hospitality management.
In 2019 international conference on computer, information and telecommunication
systems (CITS) (pp. 1-5). IEEE.
Chand Dhiman, M. and Chauhan, V. eds., 2019. Handbook of Research on International Travel
Agency and Tour Operation Management. IGI Global.
Chi, N.T.K. and Phuong, V.H., 2021. Studying tourist intention on city tourism: the role of travel
motivation. International Journal of Tourism Cities.
Chilufya, A., Hughes, E. and Scheyvens, R., 2019. Tourists and community development:
corporate social responsibility or tourist social responsibility?. Journal of Sustainable
Tourism, 27(10), pp.1513-1529.
Devkota, N., Paudel, U.R. and Bhandari, U., 2020. Tourism entrepreneurs' expectation from the
provincial government in touristic city–Pokhara, Nepal. Journal of Hospitality and
Tourism Insights, 3(3), pp.329-351.
Dolnicar, S., 2020. Market segmentation for e-Tourism. Handbook of e-Tourism, pp.1-15.
Fang, L., Lu, Z. and Dong, L., 2020. Differentiating service quality impact between the online
and off-line context: an empirical investigation of a corporate travel agency. International
Hospitality Review.
Fang, W.T., 2020. Sustainable tourism. In Tourism in Emerging Economies (pp. 209-237).
Springer, Singapore.
Hamid, M.A., Isa, S.M. and Kiumarsi, S., 2021. Sustainable tourism practices and business
performance from the tour operators’ perspectives. Anatolia, 32(1) pp23-32.
Jeon, C.Y. and Yang, H.W., 2021. The structural changes of a local tourism network:
Comparison of before and after COVID-19. Current Issues in Tourism, 24(23),
pp.3324-3338.
Jia, X. and Chaozhi, Z., 2020. “Halal tourism”: is it the same trend in non-Islamic destinations
with Islamic destinations?. Asia Pacific Journal of Tourism Research, 25(2), pp.189-204.
Prentice, C., 2020. Enhancing the tourist experience with emotional intelligence. Tourism
Review.
Provotorina, V., Kazmina, L., Petrenko, A. and Makarenko, V., 2021. Development of the hotel
business as a component of the regional tourism industry. In Proceedings of the XIII
International Scientific Conference on Architecture and Construction 2020 (pp. 20-32).
Springer, Singapore.
Richards, P. and Font, X., 2019. Sustainability in the tour operator–ground agent supply
chain. Journal of Sustainable Tourism, 27(3) pp.277-291.
Rotondo, F. and Fadda, N., 2019. The influence of being part of a tourist network on hotels’
financial performance. International Journal of Hospitality Management, 82, pp.335-344.
Steyn, I.L., 2020. Investigating south African inbound tour operator participation in sustainable
tourism practices (Doctoral dissertation, University of Pretoria).

Vergori, A.S. and Arima, S., 2020. Cultural and non-cultural tourism: Evidence from Italian
experience. Tourism Management, 78, p.104058.
Walsh, J., 2019. Cycling as Winte Tourism. Designing Successful Cycling and Wine Holidays in
Wine Regions. A Tour Operator Perspective.
Wendt, M., Jóhannesson, G.T. and Skaptadóttir, U.D., 2020. On the move: migrant workers in
icelandic hotels. In Tourism Employment in Nordic Countries (pp. 123-142). Palgrave
Macmillan, Cham.
Woo, L. and Mun, S.G., 2020. Types of agglomeration effects and location choices of
international hotels in an emerging market. Tourism Management, 77, p.104034.
Wörndl, W. and Herzog, D., 2020. Mobile applications for e-Tourism. Handbook of e-Tourism,
pp.1-21.