Stakeholder Strategy Development and Implementation

Stakeholder Strategy Development and Implementation
Facebook
[Student Name] – [Student Number]

Introduction
The analysis is based on the power and
impact that the stakeholders have on a
company
Facebook is the focus company in this
presentation
It is the most popular social media site
Facebook became popular from 2004 after
Mark Zuckerberg commenced the start

Stakeholder Analysis (summary)
Faceboo
k
Governm
ent
Custome
rs
Employe
es
Develop
ers
Investors
Suppliers
Commun
ities

Stakeholder Analysis (summary)

Government: The Government helps in maintaining the legality
of the business

Customer: The customers are the users of Facebook that provide
feedback

Employees: The employees are the workers that promote regular
updates

Developers: The developers are the technically expert people
that helps in developing software and programmes

Investors: The investors are the shareholders that provide
financial assistance

Suppliers: The suppliers sell goods and services such as
technology software

Communities: The communities are the society and helps for
increasing the level of employability

Swing Stakeholder: strategic
options
The swing stakeholders can be characterised
by collaborating in a cautious manner
The customers are the swing stakeholders of
Facebook
They maintain a transaction that involves
providing feedback to the company
They even influence power over the company

Swing Stakeholder:
recommendations
The recommendations to be provided is that
the feedback of the swing stakeholders need
to be implemented
Positive engagement need to be maintained
between the customers and Facebook
The use of Facebook need to be done using
friendly sites

Defensive Stakeholder: strategic options
The strategic options include the reduction of
the dependence of the stakeholders
For Facebook, the defensive stakeholder
includes the Government
Compiling with the requirements of the
Government need to be undertaken for
effective strategic option
Re-enforcement of the beliefs need to be
taken into account from the Government

Defensive Stakeholder: recommendations
The recommendations is that reduction of the
dependence on other stakeholders can be
reduced
The Government can ensure to undertake
preventive measures for the legal process
Another recommendation is that of providing
Facebook with the required rules and policies
for development