Strategic Change Management for Amazon

Running Head: SCM
SCM
Amazon

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Table of Content
Task 1: Understand the Background to organizational change....................................................4
Models of strategic Change...........................................................................................................4
Lewin’s change management model............................................................................................4
McKinsey 7-S Model.......................................................................................................................4
Kotter Theory...................................................................................................................................5
The ADKAR model.........................................................................................................................6
Kubler-Ross change curve............................................................................................................7
Burke-Litwin’s change management model................................................................................7
1.2 Evaluate the relevance of models of strategic change to organization in the current
economy...............................................................................................................................................8
1.3 Assess the value of using strategic intervention techniques in the organization.................8
Team building consensus and conflict.........................................................................................8
Contingency Theory.......................................................................................................................9
Human resource management......................................................................................................9
Techno-structural Intervention......................................................................................................9
Task 2: Understand issues relating to strategic change in the organization...............................9
2.1 Examine the need for strategic change in the Organization...............................................9
Market Dynamics............................................................................................................................9
Economic Downturn.....................................................................................................................10
Customer Expectation..................................................................................................................10
Change in the mission..................................................................................................................10

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New Technologies........................................................................................................................10
2.2 Assess the factors that are driving the need for strategic change in the organization..10
New Markets..................................................................................................................................11
Technological Advances..............................................................................................................11
2.3 Assess the resource implication of organization not responding to strategic change...11
Human Resources........................................................................................................................11
Physical Resources......................................................................................................................11
Financial Resources.....................................................................................................................11
Task 3: Be able to lead stakeholders in developing a strategy for change...............................12
3.1 Develop systems to involve stakeholders in planning of a change.................................12
Stakeholder analysis....................................................................................................................12
3.2 Develop a change management strategy with stakeholders............................................13
Six Step Stakeholder circle..........................................................................................................13
3.3 Evaluate the systems used to involve stakeholders in the planning of change.............13
Starting dialogue with Individual and group...........................................................................13
Meeting & Presentation............................................................................................................14
Team building............................................................................................................................14
Developing and sharing a change plan..................................................................................14
3.4 Creating a strategy for managing resistance to change...................................................14
 Open Communication.......................................................................................................14
 Involvement and engagement.........................................................................................14
 Communicate the vision...................................................................................................14

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 Feedback............................................................................................................................14
Task 4: Be able to implement models for change........................................................................14
4.1 Develop an appropriate model for change..........................................................................14
Lewin’s Change management model.........................................................................................15
4.2 Plan to implement a model of change.................................................................................15
Transformational Style of Leadership........................................................................................15
4.3 Develop appropriate measures to monitor the progress...................................................16
Goal Based Evaluation.................................................................................................................16
Regular Reports............................................................................................................................16
References........................................................................................................................................16