Strategic Employee Communication Analysis

The assignment content discusses the importance of strategic employee communication in today's environment, highlighting the need for managers to get out of their offices and interact with employees. The articles analyzed provide recommendations on effective communication strategies during major changes, emphasizing the role of management in facilitating smooth operations and successful organizational change.

Article Analysis One
Title of Article
Strategic employee communication
Author
Paul A. Argent
Publication Information
Human Resource Management Volume 37
What is the thesis of the article?
The article addresses the changes that have occurred in the environment that require more
strategic and stronger employee communication function.
What is the blueprint of the article?
The article outlines four right programs that can be implemented to enable the communication in
an organization to be effective and strategic in today’s environment.
What recommendations (if) are provided?
The article recommends that managers should get out of their offices and interact with their
employees in order to know them.
What conclusions are drawn?
The article concluded that today’s employees are more educated and want high tech
communication and also want more interactions that previous generation of employees.

What implications (if any) are provided?
The article implies that employees have changed and want to be involved in the decisions made
in the organization and want more information and to feel as a part of the organization.
What Quote will you use from the article?
Effective communication is the responsibility of the management.
Article Analysis Two
Title of Article
Change communication: Using strategic employee communication to facilitate major change
Author
Deborah J. Barrett
Publication Information
Journal: Corporate communication: An international Journal.
Volume 7 issue 4
Year: 2002
What is the thesis of the article?
The article analyses the strategic role of management in employee communication function for a
high performing company.
What is the blueprint of the article?
The article outlines a strategic employee communication model and best practices in change
communication.

What recommendations (if any) are provided?
There were no recommendations
What conclusions are drawn?
The article concluded that effective communication in an organization is like glue that hold the
company together and when there is change it even more critical. Effective communication also
allows smooth operations in the organization and it should be linked with strategies for success
in the organization.
What implications (if any) are provided?
The article implies that effective communication is the easiest way to successfully implement
change in an organization.
What Quote will you use from the article?
Communication influence employees’ behavior towards an organizational change or meeting
specific organizational goals
Article Analysis Three
Title of Article
Effective communication brings successful organizational change
Author
Zareen Husain
Publication Information
Department of Business Administration, Aligarh Muslim University Aligarh India

Year: 2013
What is the thesis of the article?
The article seeks to investigate the relationship between effective communication and
organizational change.
What is the blueprint of the article?
The article establishes that effective communication enhances employees’ participation, builds
trust, enhances employees’ commitment, motivates employees, and tackles questions of
employees that make the workforce to be part of the organization.
What recommendations (if) are provided?
The article recommends that management should involve employees in all process decision
making to allow them desire change. This makes employees to feel they are part of the
organization especially in times of organizational change.
What conclusions are drawn?
The article concluded that communication is essential in successful change management. It also
concludes that employees were optimistic about change when they were well informed about it.
What implications (if any) are provided?
The article implies that effective communication from the management has to be used to
facilitate organizational change.
What Quote will you use from the article?
Management need to emphasis on hands-on interactions in the workplace