Strategic Information System for Ford Motors

Running head: STRATEGIC INFORMATION SYSTEMS
Strategic information system for business and enterprises
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STRATEGIC INFORMATION SYSTEMS
Contents
Introduction......................................................................................................................................3
Main Body.......................................................................................................................................3
Conclusion.....................................................................................................................................12
References......................................................................................................................................14
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STRATEGIC INFORMATION SYSTEMS
Introduction
The success and future of every organization are driven by information as without proper,
accurate and adequate information a business organization will fail to take correct decisions
regarding its businesses which eventually leads in downfall of the company. Every business
organization focuses on the collection, analysis and interpretation of data and information which
are collected from various sources in order to take eventful and effective decisions for the
business organization. This report focuses on the importance of information system in
manufacturing sector as information system in the manufacturing sector collects, stores, analyses
and interprets various data and information starting to the procurement of raw materials to the
delivery of the products to the end customers of the company. This report specially focuses on
Ford, a leading global manufacturer of cars, SUV’s and trucks. The report proceeds with the
identification of the critical success factor of the company and the primary objectives of the
company and then gradually proceeds towards identification of the current information system of
the company and its drawbacks and accordingly proposing a new information system for the
company which will help in addressing the weaknesses of the current information system of the
company and help the company to achieve its objectives and to maintain its market share in the
global automobile industry.
Main Body
1. Ford Motor Company founded by Henry Ford is a global manufacturer of cars; SUV’s and
trucks with leading fuel economy, safety, technology and quality. The success of Ford in the
global automobile industry is mainly due to the excessive focus on research and development by
the company in order to develop innovative, environment friendly and affordable automobiles
for their customers.
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STRATEGIC INFORMATION SYSTEMS
Fig: Factors for success of Ford Motors
Source: Author
According to Misra, Rana, Verma, Kumar and Kumar (2017) the critical success of Ford is
dependent on various factors which have contributed to the overall growth and development of
the company in the global market. The various critical success factor at Ford are efficient
distribution channel of the company, good brand image of the company in the global market,
healthy cash flow management of the company, compliance of the products of the company with
various local and international standards, being flexible to the changing needs of the customers,
efficient production procedures implemented by the company, efficient cost planning by the
company, effectiveness in organizational size management of the company, joint ventures and
mergers done by the company, focused strategy of the company, un-served markets in various
parts of the world mainly in Asian countries such as India and China, the globalization plan
implemented by the company, cost savings achieved by the company through effective business
operations of the company, operational excellence of the company, the bargaining power over
suppliers of the company as a result of greater number of suppliers of the company, constant
focus on research and development of the company regarding design of the products of the
company and sharing of knowledge between the strategic business units of the company.
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Effective distribution, better compliance, strong cash flow maangement
Flexible to
change,
effecient
cost
planning
Focused strategy, Joint ventures, operational effectiveness
Effective
globalisatio
n planning
Effecient Production system
Large supplier base