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Strategic Information Systems (STRATEGIC INFORMATION SYSTEMS)

   

Added on  2020-06-04

10 Pages3457 Words265 Views
Business DevelopmentLeadership Management
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STRATEGIC INFORMATIONSYSTEMS1
Strategic Information Systems (STRATEGIC INFORMATION SYSTEMS)_1

Table of ContentsLiterature review..............................................................................................................................3Introduction............................................................................................................................3Main body...............................................................................................................................3Conclusion..............................................................................................................................8REFERENCES................................................................................................................................92
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Literature review IntroductionThe strategic information system is developed by an organisation in order to respond thecorporate business creativity. They are planned to give the competitive advantage to the firm anddeliver product and service with the lower price (Arvidsson, Holmström and Lyytinen, 2014).The strategic information system is a relevant feature in the world of information technology. Ina nutshell, it assists business and firm classify, store process and transfer information which iscreated and received. The present research is conducted on Mark and Spencer company who isoperating its business in the retail sector. It sells the variety of products in different parts of theworld such as clothes, luxury food products, home products etc. To sell the product in thedifferent part geographical area it is important for the company to understand the informationsystem strategy and implement it within the organization. In the present report current processand gap which Marks and Spencer should fill to carry out all business operation successfully.Apart from this different information system strategy that company should use will be discussed.Main bodyAt present Marks and Spencer is one of the fastest growing company and it has manycompetitors such as Asda, Tesco, Sainsbury etc. Therefore, the company is using Pest analysesfor analysing the environment so that it can give tough competition to its competitor and survivein the competitive market. Marks and Spencer have great importance on analysing PEST forgaining the competitive advantages. According to the view of Boonstra, (2013) The politicalenvironment is different in all the country and its important for the company to obey all the rulesand regulation of the particular country in which they are operating their business. Therefore,after analysing political environment it will become easy for the Marks and Spencer to make thestrategy for selling the products. People of the different country has different cultural backgroundand taste and preference, Marks and Spencer focus on delivering products and services accordingto the taste and preference of customers in order to make the profit. It is the process of the Marksand Spencer which currently is followed by them with respect to make the varied decision. Itmakes policy and procedure so that political environment does not get harm. Apart from thiscompany is managing its all records and transaction with the use of old process which lead todelay in their work and charge high cost (Amrollahi, Ghapanchi and Talaei-Khoei, 2014). There3
Strategic Information Systems (STRATEGIC INFORMATION SYSTEMS)_3

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