Strategic Management in M&S

Strategic Management

Table of Content
INTRODUCTION ..........................................................................................................................3
M&S Background information ..................................................................................................4
Methods of development ............................................................................................................4
Leadership style..........................................................................................................................5
Change management...................................................................................................................6
Sustainability...............................................................................................................................8
Conclusion and Recommendations..................................................................................................9
REFERENCES ...............................................................................................................................9

INTRODUCTION

Strategic management can be understood as one of the most advanced crucial aspects
for planning, monitoring and analysis, assessment of various scaled fundamental objectives with
which new profound scale growth can be identified. Marks &Spencer is one of the top most
brand within fashion retail industry where report will be analysing methods of development,
leadership styles adopted among company and also aspects of change management model to
identify functional sale growth. Research will be further discussing scope within future of
sustainability to raise up consistent functional growth vividly and also to raise up keen efficacy
scenarios informatively where M&S has varied scope.
M&S Background information
Marks and Spencer is British multinational retailer that specializes in selling
fashionable clothes, home products and food services under brand label which has made it one
of the top rated brand for stringent scale innovation. M&S was found in 1884 by Michael Marks
and Thomas Spencer, with 959 stores across UK including 615 stores that sell food products,
beverages and also offers online services within global parameters. Marks and Spencer has
been strategically growing due to its products and quality services goodwill, higher performance
scenarios vividly impacting profitability within recent horizons where strategic developed
efficacy raises profound scale abilities.
MISSION: M&S mission is to bring on competent scale innovation within its fashionable
clothing products and food services, where there are varied stores opened at global level.
VISION: The brand has vision on long term time frame to expand within various parts of world
and also enhance digital marketing for advanced scale promotion practices and also to actively
generate potential domains within varied global retail industry aspects (Fauzi, Santosa ,and
Nurhayati, 2021).
Methods of development
Strategic importance for methods of development analysis for M&S can be understood
to be widely essential for generating specific functional scale target growth and to harness
innovation actively within products , services at competitive global industry level. Within
global competitive retail industry M&S aims to enhance functional scale targets widely, also
generate new profound synergies imperatively to be dynamically strong actively. Ansoff matrix
strategic model will enable us to identify strategies which are as follows: