Strategic Management of Walmart

Assessment 2
Strategic management

Table of Contents
INTRODUCTION...........................................................................................................................1
MAIN BODY...................................................................................................................................1
Critically evaluate the performance of your selected company..................................................1
Strategic Plan for Walmart:.........................................................................................................2
strategic view of organisations:...................................................................................................5
REFLECTION.................................................................................................................................5
CONCLUSION ...............................................................................................................................6
REFERENCES................................................................................................................................7

INTRODUCTION
Strategic management refers to the analysis of all the factors of the organization such
analysis of competitive environment, analysis the internal and external factors, ensuring the all
management roles and responsibilities of the organization. Strategic environment analysis helps
the organization in proper arrangement of resources and improvement of market strategies of the
company. In this report Walmart, is selected organization is one of the largest retail organization
of US, company was established in 1962 by Sam Walton. (Amason, and Ward, 2020)Walmart
has 11,510 stores and clubs in 27 counties. It is world largest organization by revenues. This
report includes the evaluation of the performance of respective company, competitive strength,
market position and areas where the company needs improvement. It also include strategic plan
of selected company. In the last it includes various recommendation and learnings from the
report.
MAIN BODY
Critically evaluate the performance of your selected company.
Competitive strengths: One of the most useful strategy of Walmart is to control
expenses so that they can provide product and services at lower price than market. Every day
low price is best strategy that helps the company to gain competitive advantages, the company is
focused on making huge customers base that help them to increase the profit and growth of the
company. Every day low cost is also an strategy by which company gain competitive
advantages, the products price is very low from the market price so the customers of the
Walmart build an trust on the organization. Walmart pickup it an strategy by which the
customers of the company can online place the order and than pickup it from the nearest store.
This is one of the most strong point of the company that help them to gain competitive edges
advantages. Money back guarantee, from this option the company makes suers the freshness of
their products and quality of vegetables and fruits, if they aren't the (.Bianchi, Mingo, and
Fernandez, 2019) Walmart give 100 percent cash back to the customers, it help the organization
to gain customer loyalty and improve the level of satisfaction.
Market position: Walmart is multinational retail corporation that operates in many
countries, the organization provide various products and services by which Walmart become
largest organization revenues in the world. Company effectively compete all the competitors in
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