Strategic Management: Dynaudio, Bang & Olufsen, Bose Corporation
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This presentation discusses the strategic solutions and theories adopted by Dynaudio, Bang & Olufsen, and Bose Corporation. It explores how these companies motivate their employees and bring innovation to their products and processes.
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Strategic management (SET-2)
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Introduction Business strategies are essential to formulate by all organisations as it provides the strategic solutions to businesses for encouraging their employees to accept the changes as well as bring innovations. The companies also adopts some theories also in order to motivate their workers. For this three companies are taken in order to research their strategic solutions.
Dynaudio It was founded in 1977 in Denmark which is a Danish loudspeaker makercompanyasitbuilds speakers by using only their own drivers.Thecompanyadopts some strategies in order to get high profit and customers in the market.
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Strategic solution of the company Building a culture of engagement:In order to get an advantages of innovationacompanyfocusesonthedevelopmentoftheir employees and increase their engagement in performing business activities. The positive working environment helps Dynaudio to maintain and develop better environment and involved their staff in business activities.
Theory: A Dynaudio appliesmotivational theoryin order to encourage and motivate their workers for brining innovative ideas, thoughts as well as opinions that are helps in increasing the company's performance and profits. By using this theory a company fulfil their employees needs and satisfied them with their job roles that increase the potentiality as well as productivity.
Bang & Olufsen Company overview It was founded in 1925 in Denmark and dealsindesigningandmanufacturing electronic appliances such as telephones, multimediamerchandises,telecasting, music systems and so on.
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Strategies followed by company to bring new products The company adopts “Pole Position strategy” in order to formulate a clear goal, directions as well as strategies to face the competition in themarketplace.Thisistobeformulatedforthepurposeof fulfilmentobjectivesthatarepreparedafteranalysingmarket conditionssuchasproductdevelopment,technological advancement, cost cutting, global sales and so on.
Theories followed by company A company B&O applyleadership theoriesto bring the innovation in the company's product, process, structure etc. Leadership theories are required by the company in order to lead their positions in the marketplace as leaders are developed to lead the changes as well as hasabilitytoinfluencetheteammemberaccordancetothe implementation of changes.
Bose corporation It was founded by Amar Bose in 1964 as a manufacturingcompanythatmainly sell audio equipments. It is well known for the home audio systems as well as speakers, headphones, speakers etc.
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Strategies followed by company to bring new products A company Bose corporation adoptsSustainability approachas a reflation of its essence and values that are used to support their commitments along with business integrity and threats irrespective of others. The company aspires to inculcate sustainability into their day to day work across the company which helps in shaping their thinking as well as way of doing businesses.
Theory followed by company The company adoptslearning theoriesto teach and develop their employees mindset towards the adoption of changes and implement sustainable strategy to get a high success in the market. As it will assist in the development of individual learning and experience for the better doing activities.
Conclusion Ithasbeenconcludedfromtheabovediscussionthatstrategic management is essential for every organisations in order to solve problems in a strategic manner. As it consider many strategies, approaches and theories to solve their problems. In this discussion mainly three kind of corporation is consider for the purpose of study about strategic solutions.
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