Strategic Management in a Global Context

Running head: MANAGEMENT
Strategic management in a global context
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MANAGEMENT
A5. Cultural web consists of the six elements of culture, which are stories, symbols, power
structures, organizational structures, control systems and rituals and routines. The web is
centrally operated through the paradigm, which shapes the social constructs (Rees & Smith,
2017).
Fig: The Cultural Web
(Source: Doherty & Stephens, 2019)
Routines are one of the basic elements of the cultural web, which indicates the
methods in which the operations are conducted by the organizations. Routinizing the
activities generates systematic approach towards accomplishing the goals and objectives.
Mention can also be made of the rituals, which highlight the culture of the organizations.
Typical examples in this context are training programs, promotion, motivational seminars,
cultural events and others, which diversify the organizational culture. Stories glorify the past,
present and future of the organizations. Social media platforms and websites helps in
promoting the organizational culture (Lasserre, 2017).
Symbol
s
Stori
es
The
Paradig
m
Rituals
and
routines
Power
structur
es
Organi
zation
al
struct
ure
Contr
ol
syste
ms