Strategic Marketing Planning in Huawei

HUAWEI HUAWEI Name of the Student Name of the University Author Note Introduction 3 Task 1 4 Strategic Marketing 4 Overview of strategic marketing procedures in Huawei 5 Linking strategic marketing and corporate strategy with examples 6 Task 2 7 Analysis of the models of strategic marketing planning and measuring the appropriateness of these to Huawei 7 Blue ocean strategy 7 OKRs (Objectives and Key Results) 8 Links between strategic positioning and marketing tactics. Recommending a plan on how the strategy could be applied 14 Strategic marketing objectives for Huawei in