Strategic Marketing: Market Audit, Competitor Analysis, Customer and Stakeholder Analysis
Develop a 10-minute group presentation on company audit and strategic marketing objectives for Sainsbury's.
10 Pages2198 Words473 Views
Added on 2023-06-18
About This Document
This report discusses the market audit, competitor analysis, customer and stakeholder analysis in strategic marketing for Sainsbury. It also covers the impact of macro and microeconomic factors on Sainsbury's business and identifies key strategic marketing objectives for the marketing plan.
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