2 Research Title“Strategies for reducing air pollution from emission of private vehicles in Melbourne”(12) Business Research Area Organizational Leadership (54) The present research is based on studying the emission of air polluting private vehicles in a city region. The aim is to present a plethora of facts for the business leaders from automobile industry to occupy their attention and embolden them to reduce pollutant levels from emissions of small to medium private owned vehicles. Background and Problem State your research problem (42) Thepresentresearchthrivestodiscoursetheplanningforthe governmental bodies and automation leaders to create a sustainable planning of Melbourne, Australia. Also, it assesses relation between usage pattern of private cars and opinion on adverse health impact of air pollution. Background to your study (124) World Health Organization (WHO) reveals that 90% of people presently breathe polluted air, which eventually causes yearly demise of 7 million people, mainly from ailments such as stroke, lung cancer, and heart disease. Intensity of greenhouse gases, speciallycarbon dioxideand carbon monoxide are two harmful gases emitted from private vehicles. Sleep deprivation, pulmonary diseases, critical ailments like lung cancer, and oxygen deficiency are some problems faced by city dwellers. It is also important to note that controlling emission from commercial vehicles seems to be an economically immature decision. Therefore, reducing
3 usage of private cars by sharing cars, pool cars or government forcing odd and even number licence plated cars to run on alternate days can be the possible measures to control air pollution. Definitionof Terms “Private vehicles” refer to small and medium (SUV, LUV) transportation vehicles with non-commercial license plates. “Air pollution” in this study refers to the limits of averaging period and concentration of pollutants. The limits have been detailed in 2005 in the “National Air Quality Standards” by the “Department of the Environment and Heritage” of Australia. “ASIF” framework is based on assumption that emissions from a vehicle depends on travel activity, travel mode, average energy consumption, and the carbon intensity. “EV” meanssmallelectricvehicles(availablesedan and hatchback models).(88) Research Purpose, Objectives and Questions Purpose The principal aim of the present research is to contribute to the existing literatures related to precautionary measures towards controlling and reducing air pollution. Special emphasis of the present study was on the city of Melbourne, Australia. The second aim is to facilitate leaders of smallandmediumvehiclemanufacturerstoincorporatesocial responsibilities in terms of addressing and controlling the levels of air pollutants in emissions from private vehicles. Third,the results may guide leaders from government sectors about redesigning certain parts of the city to increase vehicle speed and thus limiting congestions. Objectives
4 The definite objectives of the current study are to ascertain (i) the specificfactorsofexcessiveuseofprivatecarsinMelbourne,(ii) strategies that may help in reducing excessive use private cars, (iii) policies for automobile industry leaders to help them decide on the alteration of technology or promote usage of electric vehicles, and (iv) strategies for leaders ingovernment sectors to alter their planning and policies of the Melbourne city. Research Questions The research questions of this study are as follows: (i)What are the primary reasons for usage of private cars in Melbourne city? (ii)What are the major ailments people are suffering from in the Melbourne city due to air pollution? (iii)What are the psychological views of private car users about hazards of air pollution? (iv)Is there any association between frequency of usage of cars and psychological views about threat of air pollution? (v)How is the demand of electric vehicles among the customers? (vi)Whatkingofbusinessleadershipmaybesupportivefor reducing air pollution in the city? (vii)How do the government agencies can be involved to re-design certain part of the city? (viii)Are there any past evidences that support the claims of the present study?(300)
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5 Literature Review References Broadbent, G. H., Drozdzewski, D., & Metternicht, G. (2018). Electric vehicle adoption: An analysis of best practice and pitfalls for policy making from experiences of Europe and the US.Geography Compass,12(2), e12358. Dia,H.,&Javanshour,F.(2017).Autonomoussharedmobility-on- demand:Melbournepilotsimulationstudy.Transportation Research Procedia,22, 285-296. Habib, S., Kamran, M., & Rashid, U. (2015). Impact analysis of vehicle- to-grid technology and charging strategies of electric vehicles on distribution networks–a review.Journal of Power Sources,277, 205-214. Igliński, H., & Babiak, M. (2017). Analysis of the potential of autonomous vehicles in reducing the emissions of greenhouse gases in road transport.Procedia engineering,192, 353-358. Jalali, R., Koohi-Fayegh, S., El-Khatib, K., Hoornweg, D., & Li, H. (2017). Investigating the potential of ridesharing to reduce vehicle emissions.Urban Planning,2(2), 26-40. Kelly, J. C., Sullivan, J. L., Burnham, A., & Elgowainy, A. (2015). Impacts of vehicle weight reduction via material substitution on life-cycle greenhouse gas emissions.Environmental science & technology,49(20), 12535-12542. Kibria,G.,Haroon,A.K.,&Nugegoda,D.(2018).Low-Carbon Development (LCD) Pathways in Australia, Bangladesh, China and India—A Review.Journal of Climate Change,4(1), 49-61.
6 Li, Z., Hong, Y., & Zhang, Z. (2016, September). An empirical analysis of on-demandridesharingandtrafficcongestion.InProc. International Conference on Information Systems. McBain,B.,Lenzen,M.,Albrecht,G.,&Wackernagel,M.(2018). Reducing the ecological footprint of urban cars.International Journal of Sustainable Transportation,12(2), 117-127. Pettigrew, S., Talati, Z., & Norman, R. (2018). The health benefits of autonomousvehicles:Publicawarenessandreceptivityin Australia.Australian and New Zealand journal of public health, 42(5), 480-483. Rode, P., Floater, G., Thomopoulos, N., Docherty, J., Schwinger, P., Mahendra, A., & Fang, W. (2017). Accessibility in cities: transport and urban form. InDisrupting mobility(pp. 239-273). Springer, Cham. Serrenho, A. C., Norman, J. B., & Allwood, J. M. (2017). The impact of reducing car weight on global emissions: the future fleet in Great Britain.PhilosophicalTransactionsoftheRoyalSocietyA: Mathematical,PhysicalandEngineeringSciences,375(2095), 20160364. Wadud, Z., MacKenzie, D., & Leiby, P. (2016). Help or hindrance? The travel, energy and carbon impacts of highly automated vehicles. Transportation Research Part A: Policy and Practice,86, 1-18. Wikström, M., Eriksson, L., & Hansson, L. (2016). Introducing plug-in electric vehicles in public authorities.Research in transportation business & management,18, 29-37.
7 Xia, T., Nitschke, M., Zhang, Y., Shah, P., Crabb, S., & Hansen, A. (2015).Traffic-relatedairpollutionandhealthco-benefitsof alternative transport in Adelaide, South Australia.Environment international,74, 281-290. Xia, T., Zhang, Y., Braunack-Mayer, A., & Crabb, S. (2017). Public attitudestowardencouragingsustainabletransportation:An Australiancasestudy.Internationaljournalofsustainable transportation,11(8), 593-601. Literature Review (618) Listed past studies have investigated and proposed elucidations to the problems arising from growing transportation need and potential hazard of carbon emissions from personal vehicles.Jalali, Koohi-Fayegh, El- Khatib, Hoornweg, & Li (2017) investigatedride sharing as an alternate transport option to reduce emissions, and also accommodating growing transportation needs in Changsha, China. In another study byDia, and Javanshour,(2017)aresearchframeworkforthedevelopmentand evaluation of low-carbon mobile solutions was analysed that provide consumers with autonomous driving on a real transport network and on- demandride sharingservices in the Melbourne city area. In a previous study,co-benefitalternativetransportuseinAdelaidecityofSouth Australia had been quantified with estimation of the use of “business-as- usual scenario” in 2030 and planned alternative transport scenarios (Xia et al., 2015). Reasonable evidence about the positive impact of sharing transport was found in the research of Li, Hong, & Zhang, (2016) about
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8 the affirmative impact of Uber in significantly reducing traffic bottlenecks, especially in the urban areas of the United States. Separate air pollution modelswithcomparativehealthriskswereassessedasalternative transportscenariosforenvironmentalandhealthbenefits.An investigation was also done by McBain, Lenzen, Albrecht, & Wackernagel, (2018) for reducing polluting gases of the urban car transport with enhanced technology, alternate fuel mixes, and reduction in demand of cars. The study was based on global context policy options for Australia. In lieu of the relationship between traffic attitudes and travel behaviour, Xia, Zhang, Braunack-Mayer, & Crabb, (2017) examined the acceptanceoftrafficmeasurestopromotesustainabletrafficby investigating predictions about reduced vehicle use intentions in Sydney. The study identified increase in public awareness regarding air pollution complications and benefits of sustainable transport. As an alternative to fuel driven cars, Habib, Kamran, & Rashid (2015) discoursed about the use of electric vehicles (EV) to eradicate issues related to air pollution from private cars, with a comprehensive analysis of “vehicle-to-grid” technology. The need for accelerated deployment of EVs at reducing negative externalisation rate from the use of individual mobility was pointed out in research of Wikström, Eriksson, & Hansson, (2016), with an objective to reduce greenhouse gas emissions, in the context of US and European countries (Broadbent, Drozdzewski, & Metternicht, 2018). The substantial benefit of autonomous vehicles on public health was also studied by Pettigrew, Talati, & Norman, (2018), through a national online survey of Australians (aged over 16 years), where analyses of both
9 qualitative and quantitative data found substantial awareness of positive healthoutcomes,butaverylowsalienceofhealthbenefits.Asan alternative to regular fuel in Australia, Kibria, Haroon, & Nugegoda, (2018) suggested use of “low-carbon development” for low greenhouse gasesemissionandreducedsusceptibilitiesofclimatechangeon environmental sectors (Igliński, & Babiak, 2017). Theschemeofalternativestrategyforurbantransportwas discussed in a paper by Rode et. al., (2017) recommending re-framing of the urban transport by studying contemporary patterns related to the shape and design of a city to increase travel speed of private vehicles. Regarding impact of automation, Wadud, MacKenzie, & Leiby, (2016) explored explanatory scenarios to discover that it might reduce GHG emissions by nearly half, which was structured based on the “ASIF” framework. On the other hand, research ofSerrenho, Norman, & Allwood, (2017) on use of ferrous and aluminium to reduce the weight of cars to produce reduced emissions (Kelly,Sullivan,Burnham, & Elgowainy, 2015). The study also proposed a transition to electric drivetrains by 2050 for an extreme decarbonisation in UK. The present empirical research attempts to connect the previous literatures under a single study to help strategize the automobile leaders as well as government agencies in curbing pollution from private vehicles.
10 Research Design (600)1.The methodology of the recent study is primarilyquantitativein nature. Qualitative worth of the views of the participants of the study will also be validated in terms of reliability. 2. Quantitative research methodologyis intended towards finding the descriptive details of frequency of usage of personal vehicles in a week with special emphasis on distance travelled during rush hours. Study of primary reasons for usage of private cars, and major ailments people are suffering from will be explored across two genders and age groups of the study. The demographicvariablesof the study are gender, age group, and occupation of respondents. Frequency of usage of cars and opinion on adverseimpactofairpollutionarethetwocontinuousdependent variables. Type of ailments and opinion of buying EV are two categorical dependent variables. Places of congestion in the city, is considered to be a categorical independent variable. 3. Opinions on hazards of air pollution will be collected to search for any possibleassociationbetweenfrequencyofusageofvehiclesand apparitions of air pollution. Inferential approach will be implemented to assess the gender based demand of EVs among the customers. The results willhelpinelucidateopportunitiesforbusinessleadershipand government agencies to implement appropriate measures. Information regarding time and location of congestions will be collected and analysed with descriptive approach. 4. Thefocus groupof the study will be private car owners aged 17 years or above (legal age to obtain a license). Aquestionnairewill be used as
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11 aninstrumentto conduct the survey for collecting primary data from private vehicle drivers. Likert scale will be used to collect opinions on hazard of air pollution with five levels (1 – strongly disagree and 5 – stronglyagree).Onlyfacetofaceinterviewswillbeconductedto circumvent any kind of phoney information regarding usage of cars and opinions on adversity of air pollution. The scholar proposes to collect data from gas stations, petrol pumps, toll plazas, and car showrooms. This experimental designwill help in collecting data from all possible sectors ofprivatecarownerswithhomogeneityingenderandagegroup representation. The scholar expects to collect data from at least 500 respondents. A form on ethical considerations approved by the University will also be an important tool of the survey. 5. Theresearch questionregarding primary reasons for usage of private cars (Q1) and major ailments people are suffering due to air pollution (Q2) will beaddressedthrough descriptive summary of the sample data. Question 3, regarding opinions about hazards of air pollution will be answered using average of opinions on threat of air pollution. Also, inferential analysis will be used to evaluate any possible difference in opinion based on gender and age group of participants. The research question 4, about the demand of electric vehicles among the customers willbeassessedthroughgraphicalrepresentationanddescriptive explorationofproportionsofcustomersinfavourofEVs.Also,an inferential study will compare demand of EVs across different age groups. Question 5will be answered by results of inferential analyses in research questions 3 and 4.Question 6, concerning policies of re-designing certain
12 part of the city can be identified from descriptive information of places of congestions in Melbourne city. Researchquestion 7will be answered using understanding of previous literatures and interpretation of present results with a qualitative collaboration of both. SPSSsoftware package,version 25 will be used for data analyses purpose. Among the inferential methodologies, independent t-test, one-way independentANOVA,andcrosstabulationwithChi-squaretestof independence will be utilised to answer the research questions. Appendix- Survey Questionnaire Dear Respondents, Sir/Madam The present questionnaire is to collect sample data on driving frequency and opinion on hazard of air pollution from private vehicles, focusing on occurrence of ailments from greenhouse gases. The collected data will be solely used for the purpose of my study on “Strategies for reducing air pollution from emission of private vehicles in Melbourne”, andshallnotbeusedforanycommercialpurposesunderany circumstances. Your valued opinion and response will be helpful in my research. It will take maximum 2 – 5 minutes to reply all questions in the survey. Thanking you in anticipation of correct and sincere response. Name of Student University/ College Respondent’s Name: Occupation:
13 Age: Gender: Male / Female (Please tick the correct option) Type of vehicle: Contact Number: Nationality: _______________________________ Number of times you take your car in a day: ________________________ ApproximatetotalhoursspenddrivinginMelbourneinaday: ______________________ Howmanyyearsyouaredrivingyourpresentvehicle: ___________________ Are you suffering from air borne diseases: Yes / No (Please tick the correct choice) Ifyes,thenpleasespecifythenameoftheailment: ______________________ For how many years are you suffering from this / these ailments?: ___________________ Do you think air pollution from private vehicles is a menace? Yes / No (Please tick the correct option) If, yes, then please share your opinion on how strongly you feel air pollution has an adverse impact on people. (i)Strongly Disagree (ii)Disagree (iii)Neutral (iv)Agree (v)Strongly Agree
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14 Do you own any electric vehicle (EV)? Yes/ No (Please tick the correct option) Do you think EV can reduce air pollution considerably in Melbourne? Yes / No (Please tick the correct option) What is the average speed of your car inside the city area of Melbourne? ________________ WhatisthemainareainMelbournewheretrafficcongestionsare frequent? : _____________ Do youthinkre-designingthose areaswillhelpin reducing traffic congestions in Melbourne? Yes / No (Please tick the correct option).