Domino's Pizza India Limited: Case Study and Recommendations

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BSBLDR801
Lead personal and strategic
transformation
BSBLDR801 Lead personal and strategic transformation

Student name Student Id
Assessment Task 2: Project Report
Executive summary
The paper evaluates a case of corporate disaster that happened in Domino’s Pizza India
Limited. The paper produces an evaluation of the whole case in the differentiated aspects
such as Legislation, information and intelligence sources, barriers to the introduction of
changes and impact of role of leadership during the introduction of changes. Along with that,
the paper provides some important recommendations as well.
BSBLDR801 Lead personal and strategic transformation

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Table of Contents
Introduction................................................................................................................................4
Analysis of the firm’s changing environment............................................................................4
Legislation, information and intelligence sources that can be used to evaluate opportunities. .4
Capacity and competence of individuals and groups to respond and contribute to the changes
....................................................................................................................................................5
Barriers to the introduction of changes in the organisation.......................................................5
Impact of role of leadership during the introduction of change.................................................6
Transformational and transactional practices to be undertaken.................................................6
Integration of own emotions with cognitions in leadership.......................................................7
Management of work based relationships..................................................................................7
Evaluation, monitoring and regulation of personal leadership style, disruptive emotions and
impulses......................................................................................................................................7
Recommendation and implementation.......................................................................................8
References................................................................................................................................10
BSBLDR801 Lead personal and strategic transformation

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Introduction
The paper is focused in the elaboration of the case of the Domino’s Pizza India
Limited. The paper produces the context of the series of events that happened inside the
organization starting from the placement of the new CEO in the form of Pavan Bhatia, the
decision making regarding the conduction of the construction of the new outlets through the
real estate consultations, the improper selection of the destinations for the outlets and the
financial crisis that he organization had to face as a consequences of that.
Analysis of the firm’s changing environment
One of the renowned brand in the pizza making industry, Domino’s is seen to change
in significant manner in the time span from 1999 to 2001. The major change inside the
organization was seen to be with the focus of senior leaders of the organization. With the
introduction of Pavan Bhatia into the organization as the Chief Executive Officer in the year
1999, the organization was seen to concentrate only on the pizza making. The senior level
management of the organization was seen to take the decision of the business expansion and
the decision of conducting all the infrastructural and constructional development through the
separate real estate consultation agency.
Legislation, information and intelligence sources that can be used to
evaluate opportunities
The evaluation of the opportunities can be conducted through the collection and
assessment of the information regarding the market trends in the pizza industry. Along with
that, the evaluation of the information regarding the preferences of the customers in a chosen
BSBLDR801 Lead personal and strategic transformation

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location, plays a significant role in the evaluation of the opportunities for the business
expansions. The evaluation of the national and international legislations regarding labour and
employees, taxation, corporate social responsibility and the sustainable practise are
significant for the organization in the evaluation of the business opportunities.
Capacity and competence of individuals and groups to respond and
contribute to the changes
The individual capacity of the employees of the mentioned organization is significant
as the organization is seen to employ considerable number of training for the improvement of
the quality of the services of the employees. As the operations of Dominos is partially service
based and the quality of the services of the employees of the organizational notably
influences the customers for the repetitive purchases, the required quality and the competency
for the effective management of the changes of the employees is seen to be significant. The
organization is observed to have notable amount of team cohesion, team bonding and the
practice of the effective communication among the members of the organization have the
potential to contribute to the implementation of the changes as a group (Rolková &
Farkašová, 2015).
Barriers to the introduction of changes in the organisation
The barriers to the introduction of the changes inside the organization are seen to be
the improper calculation regarding the opportunity of sales in many of the new locations. The
organization was seen to consider the option of the business expansions for the increment in
the revenue. However, the miscalculation of the opportunity or the improper assessment of
the location for the opening of the outlets of the organization was seen to pose notable
amount of barriers in the effective management of the change. Apart from that, the formation
BSBLDR801 Lead personal and strategic transformation

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of the conflict between Pavan Bhatia and Hari Bhartia was significant in posing constraint in
the management of the change inside the organization.
Impact of role of leadership during the introduction of change
The role of Pavan Bhatia in introducing the change inside the organization was of
great significance. The chief executive officer of the organization was seen to be significantly
focused in making sure that the employees of Dominos are only concerned with the execution
of the pizza making processes and the selling of them. Along with that, the CEO of the
organization was pretty clear in the identification of the populated spaces for the opening of
the new outlets and that was evident with the inspection of the location in various parts of
India and the formation of the tie ups with the organizations such as Indian Oil Corporation
and Jet Airways.
Transformational and transactional practices to be undertaken
The transformational practices that can be undertaken by me as the CEO of the
organization, are the formation of the realistic sales goal for the company with the effective
participation of the employees of the organization, the identification of the changes that are
needed to be done with the effective consultation with the employees of the organization
along with the increment in the collaboration between me and the employees of the
organization (Van der Voet, 2014).
From the position of the CEO of the organization, the transactional practices that will
be significant for me, are the production of the motivation to the employees of the
organization through the formation of the effective rewarding policy which includes both
financial and non-financial benefits (Breevaart et al., 2014). In addition to this, the
BSBLDR801 Lead personal and strategic transformation