Management of a Supermarket Chain: Internal and External Compliance

Running head: MANAGEMENT OF A SUPERMARKET CHAIN
Management of a Supermarket Chain
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1MANAGEMENT OF SUPERMARKET CHAIN
Introduction
This particular essay deals with aspects of promotion of both internal and external
compliance at the supermarket chains across New Zealand. The importance of this essay is to
inform about the methods which have been undertaken to promote the compliance, and provide
for the information regarding the legal and the policy related decisions taken in that regard.
Promotion of Internal Compliance with regard to Quality Management of a Supermarket
chain
The state of New Zealand has passed certain legislations to regulate the sale and purchase
of food products in the country so as to ensure that the health and safety concerns of the
customers are not compromised with. The penalties too have been made quite stringent than ever
before. In this section the discussion of it shall done with reference to what super market chains
should follow in order to comply with the norms.
According to the Animal Products Act of 1999 the supermarkets are supposed to have
adequate infrastructural facilities for storing and processing of meat and dairy products. The
level of drugs that goes into the animal during the process of raising it for the sake of meat
products is supposed to be kept under check. It has been made into a law that the farmers are not
supposed to inject too much of harmful steroids into the bodies of the animals to make it fit for
consumption, or to speeden up its physical growth. There are also strict penalties for selling
chemical fed animals as organic products since it is considered as fraud. (Büyükünal et al., 2015)
According to the Wine Act (2003) super market chains are not supposed to sell alcoholic
products to buyers who have not attained the legal age to buy it. Any breach of that principle can
lead to the termination of the license of the super market chain. Stores are allowed to sell

2MANAGEMENT OF SUPERMARKET CHAIN
alcoholic products within a permissible percentage of alcohol content in it in the regular license,
beyond that it is forbidden. (Hobin et al., 2015).
Related to the aspect of visually appealing presentation is the factor of hygiene. Super
markets are supposed to neat and clean, and free of any dirt. Periodical cleaning by the usage of
advanced machineries like vacuum cleaner, de-odorizing sprays, infection control mechanisms,
proper air conditioning facilities are required for maintaining proper hygiene and sanitation. It
also contributes to the aesthetic appeal of the supermarket. The supermarkets should at the same
time also ensure that they abide by the Health and Safety Act at Work 2015, and also the
guidelines issued by the International Labour Organization for ensuring that the quality of
products being delivered is good and safe for consumption, and at the same time the needs of the
employees are taken care of (Kanter, Reyes & Corvalán, 2017).
Proper segregation of perishable items from the durable ones should be followed.
Vegetables, fruits, eggs rank in the lower rungs of the durability index given the short span of
freshness and the fragility of the nature of the products. They require special maintenance and
ambience for staying fresh and intact for a little longer period of time. Since they tend to
decompose easily, they must be handled with care and ensured that the fresh ones remain on the
shelves and the rest disposed off safely (Loutfi et al., 2015). Similarly, there should be a separate
section dedicated to other durable items. They must be checked at regular intervals to ensure that
customers do not choose expired items for themselves. It is a very common phenomenon among
consumers to judge the credibility and dependability of a supermarket chain with regard to what
products they keep. In case they pick up an item which has already crossed the expiry date from
the date of manufacture, they shall feel that the store might be intending to cheat and dupe the
customers surreptitiously (Loutfi et al., 2015). According to the Food Act of 2014 of New