Sustainability Strategies and Issues: Plastic Collective Case Study

SUSTAINABLE MANAGEMENT
& MARKETING

Table of Contents
Introduction................................................................................................................................3
Background of Plastic Collective...............................................................................................3
Importance of Plastic Collective in Australian and the International Context...........................4
Sustainability Related Issues......................................................................................................5
Sustainability Related Strategies................................................................................................5
Sustainability Practices of Plastic Collective.............................................................................7
Strategic Implementation...........................................................................................................7
Conclusion/Recommendations...................................................................................................8
References..................................................................................................................................9

Introduction
Every year more than 8 million tons of plastic flow into the oceans, this requires immediate
actions to be taken to prevent the oceanic life from getting affected. This report presents the
analysis of sustainability strategies and issues based on Plastic Collective case study. The
report also evaluates the management functions and provides recommendations to resolve the
issues (Australian Government, 2016). The report is being prepared to draw attention towards
the fact that Plastic Collective has been an innovative start-up whose aim is to deal with
waste pollution issue in the remote islands. There are such machineries in the company which
enables conversion of disposals into various useful products such as roads, baskets, bags and
many others. Various sustainable strategies are applied by the company for waste
management which include zero waste concept, incineration, and 3R program. Plastic Waste
management is of huge significance in protecting the environment because there are many
serious issues caused due to plastic contamination. Plastic Collective has been a
representative example in waste demolition as well as in generating income through such
disposals. This report will discuss about the issues being faced by the organization along with
the sustainable strategies to resolve them. Also, managerial theories and its effect will be
discussed followed by some suggestions on future strategies.
Background of Plastic Collective
Louise Hardman established Plastic Collective in 2016 by and it’s headquartered in Coffs
Harbour, New South Wales in Australia, which is a pro-environmental initiative with an
objective to prevent the plastic waste being thrown in the oceans by people. The director of
the company derived this business idea when she witnessed the painful death of a small turtle
because of eating plastics shielded in the seagrass. Louise developed an idea to create the
value of such plastics thrown in oceans and to get income from it instead of eliminating them.