Sustainable Development Strategies for Managers

Running Head: Sustainable Practices 1
Sustainable Practice & Operations Management

Sustainable Practices 2
Contents
Background......................................................................................................................................3
Sustainability challenge...................................................................................................................4
Vision...........................................................................................................................................5
Environmental analysis....................................................................................................................5
PEST analysis..............................................................................................................................5
SWOT analysis............................................................................................................................7
Strength....................................................................................................................................8
Weakness..................................................................................................................................9
Opportunities............................................................................................................................9
Threats....................................................................................................................................10
Indigenous population...................................................................................................................10
Reason for selecting women community...................................................................................11
References......................................................................................................................................12

Sustainable Practices 3
Task 1
A) Background
Every company is trying to adopt sustainable business practices for the effective business
operations. To achieve the organizational goals and objectives, it is essential for the companies to
focus on the sustainable business practices. Sustainability can be described as meeting the
requirements of the business without compromising the ability of the future generation.
Basically, corporate sustainability is the effort by the company in the business operations in the
socially and responsibly manner. It can include various factors i.e. stakeholder concern,
sustainable development, corporate social responsibility, and corporate accountability. This
report analyzes the sustainable business practices of the company that has commercial ties to
New Zealand. For the discussion, famous food and Beverage Company Nestle is taken. Nestle is
a Swiss multinational organization which is operating with the aim of providing nutritional and
health-related consumer goods. The global operation of the company are monitored and
controlled from it’s headquarter located in Vevey, Switzerland. The selection of this company is
based on that fact that it is leading position within the identified industry which is measured by
revenue. The company started its operations in New Zealand in 1885 in Wellington. In the
country, the operations of company basically cover various segments in the market from baby
food along with the adult nutritional products including snacks and pet foods. The brand tagline
of the company is “Good food, Good life” that clearly indicates the continuous focus of the
company on producing quality food and serving them to the potential target market so that
quality related to health and lifestyle of the society can be promoted effectively (Ghauri, 2015).
The reason for selecting Nestle is that, the operations of the company is highly focused
on being competitive, leading nutrition and wellness company in various countries along New
Zealand. Such activities are done by the company to be preferred supplier selling the favorite
products and contribute to enhance the shareholder value. Along with this, the production and
management in various operations of Nestle always focuses on providing most nutritious
products to the potential customers in the wide range of food and beverage products in various
catagories. So, the rational of choosing this company is that it has effective operational strategies

Sustainable Practices 4
along with the planning and controlling the product and process design so that quality products
can be provided to the customers (Hitt et al, 2009).
B) Sustainability challenge
One of the sustainability challenge which was being faced by the Nestle was hat it was
the worldwide boycott of one of the product of Nestle Company named Infant formula because
the company failed to properly communicate and result in infant deaths in different developing
countries. The company was charged for unethical work. It was also claimed that there were
company’s inappropriate marketing which was the cause of infant death. Company did not
communicate properly to the customers, especially lower income group and they did not have
sufficient knowledge to prepare the milk so, that was the reason of deaths (Stoddart, 2011).
There were some main players who were involved in the boycott of the nestle milk:
 Many universities, colleges and schools had banned on the sale of the nestle products.
 Media was also one of the key player in the boycott of the nestle milk.
 World health organization (WHO)
 (IBFAN) and
 Infant Formula Action Coalition (INFACT)
There are sustainability factors which were affected by the sustainability challenge of the
company and those are as follows:
Social and ethical-
The company has to adopt the developing strategies for the growth and success. Along
with this, the company has to respect the culture, traditions and values of the customers. The
company has to be involved itself much into the cultures and traditions where it is operating
(Berns et al, 2009). The company has to encourage the social and cultural diversity without
ignoring the nationality, gender, religion, and race in the society. The company should also
believe in long term benefits in the community basis (Nidumolu, Prahalad & Rangaswami,
2009).
Environmental-