The assignment content discusses the enhancement of Sallie Mae's Advanced Call Center Routing System, highlighting its strategic, operational, and feasibility factors. The system is scheduled to work right away, with customers noticing additional pop-ups with good offers. It will be productive for the company by minimizing human interactions that could lead to disputes. The system is different from old ones, as it automates tasks without human assistance. Management requires introducing new software and IT experts. Technical, social, economic, and legal feasibility factors are also discussed. In conclusion, Sallie Mae has successfully implemented a great application portfolio, demonstrating strategic innovations in its information systems.
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