Business Plan for Tango Cafe in London

Business plan

EXECUTIVE SUMMARY
Business plan refers to a statement of a new enterprise. It has all the details about how the
entrepreneurs of the new enterprise plan on start with the business. the business plan has all the
details about the name, location, date, financial funds required, mode of acquiring funds and
details about the entrepreneurs of the business. The further report highlights one such business
plan of a café getting established in the London city. All such details of the business are
mentioned therein the following report.

Table of Contents
EXECUTIVE SUMMARY.............................................................................................................2
INTRODUCTION...........................................................................................................................4
MAIN BODY...................................................................................................................................5
Name of business along with its mission, vision and objectives............................................5
Business description including product service offered by a business and its unique value
preposition..............................................................................................................................5
Opportunity analysis (Justification of chosen market, industry analysis, environmental
analysis)..................................................................................................................................6
Marketing strategy and plan (set by new business)................................................................8
Management and operations...................................................................................................9
Financial analysis and projections........................................................................................10
CONCLUSION..............................................................................................................................14
REFERENCES..............................................................................................................................15

INTRODUCTION
Business plan is considered as a major future based approach related to the establishment
of a new business at the marketplace. It is essential for an individual to develop a focused and
major business plan for overall development of the company. In the recent times, due to increase
in competition between companies, it is crucial for the business entity to develop a focused
business plan. Most of the business plans involve development of a precise business strategy for
the long term growth. In this project different dimensions of a business plan are covered along
with different projections and analysis. This report includes management-based analysis of a new
plan in order to effectively manage a business. The report also includes marketing plans and
strategies for the promotion of a new business.