Introduction With the increase in interaction of technology, many businesses have scaled their reach through mobile as well. The businesses are attracting their customers through mobile base systems. In this report, a business has been studied in which the implementation of mobile systems is observed with respect to the technical details of the system along with its benefits and limitations. Mobile Commerce, known as m-commerce, is the reach of application and services through the Mobile based system with the application of Internet . It has come as the subsequent coevals of e-commerce. It includes buying and merchandising of products over the medium of the mobile devices has rapidly increased over the past few class . There is a high emergence of m-commerce in sectors such as healthcare, travel, intellectual nourishment , medication and many more. Online purchasing is a commons practice in the present tense scenario and is now being easily performed on the mobile based system as well due for the high flexibility and accessibility. There are many components involved with the obstacles to the mobile-based system industry. Mobile business substructure , user purchase history, user business organization and place knowingness abilities are a few things that frolic a very important role in the succession of mobile based system. Technologies and Platform details Mobile based systems refer to multitude of different platform each having its own unique sets of features and capabilities that have unique demands. These includes different operating systems,differentapplicationprogramminginterfacesorAPIS, differentprogramming languages and underlying computing systems (Esposito, 2012). Also, mobile applications are comparatively more complicated and complex with respect to data entry, usage of sensors, applicationlifecycle,resourcemanagementanddatastorage.Moreover,eachof the application has its unique sets of application development guidelines and user interaction guidelines that needs to be followed. The business can take several approaches when introducing Mobile business solutions into the organization. For instance, the business can proceed with obtaining a mobile solution already available in the market which is also known as Commercially available of the Shelf Solution or COTS. Or the business can approach mobile development using single or multi- platform hardware strategy wherein they develop mobile computing systems on any one or each of the dominant platform. This means that using Objective-C for iOS, using C# for 2
Windows and Java for Android. Apart from this, the business can also make use of standardized approach towards systems development by using HTML5 and CSS3 ensuring a completeinteroperabilityoftheirirrespectiveoftheunderlyinghardwareorsystem. However, this system has severe hardware and software limitations. Alternatively, the business can also approach system development by making use of Mobile Application Development Platform which reduces the hardware and software limitations to a great degree (Commontime.com, 2018). Key success factors In order to make the adoption of mobile business solutions in to the company a success, several KPIs and success factors are essential. These are enumerated below: Mobile User Experience The mobile user experience is based on three important aspects. The first is that the design and interface of the system should not only be easy and elegant to use but also should have a high degree of usability to it. According to a Head of Mobile Unit in an IT Consultancy firm, ‘When a solution is based on the underlying system wherein the object model defines how the interface should look, this immediately leads to dissatisfaction’ The second aspect of this is that the system should increasingly adopt the ‘touch paradigm’ into mobility solutions as it’s gaining more popularity these days. According to a Head of Mobile Unit in an Health firm, employees prefer Tablets over Laptops as they find it more convenient and quicker to use it (Berghaus and Back, 2014).The third aspect is making sure that the interaction patterns on these mobility solutions are standard and does not re-invent the wheel if it’s not needed in the first place (Zamani, Giaglis, & Pouloudi, 2013) According to a Head of Mobile Unit in an Insurance firm, an application with a unique interaction mechanism was released to 3500 employees without training and it turned out to be severe case of rejection among them. Time to market Time to market defines the time it takes for a solution to become complete usable from when it was originally an idea presented on the table. A rapid implementation of business solutions in mobility context is extremely important. According to a Head of Mobile Product Manager in a Software firm said that when the employees demand a central communication system to 3
be used in the business they do not want to wait for around 6 months to be able to use it (Berghaus and Back, 2014). Security Without having implemented various data and system protection mechanism, a firm would never be able to truly use mobile business solutions. Therefore, it is imperative that the IT departments needs to have a complete plan and make sure that it is implemented to achieve protection in terms of security. Also in terms of mobile solutions, these security mechanisms must be implemented in such a way that it does not hamper the functionality or productivity of the device. For instance, a head of Mobile division of an IT consultancy firm said that employees get furious if they had to type an 8-digit security code just to send an SMS from their mobile (Berghaus and Back, 2014) . Workplace Flexibility Workplace flexibility is among the strongest facilitating points for users where mobile business solutions are being implemented. This essentially means that when mobile solutions are implemented in the organization it should be done in a way that it does not restricts the flexibility of the device. For instance, the users should be allowed to customize the device, personalize and configure it according to their taste. These does not just apply to the hardware but also to the software being run on these mobile solutions. Information availability Whenever a company wishes to implement mobile business solutions, it should also keep in mind that the mobile solution should be able to provide the intended information to the user at all times. For instance, if the mobile solution being implemented is incompatible to some parts of their organization’s IT infrastructure (Sumita and Yoshii, 2010) which other systems can access then this can create a barrier to the adoption of that mobility solution within the organization. According to the head of Mobile IT in a healthcare company, employees did not like to enter through several screens of SAP to get to the information they intended to see. This is something difficult to implement as it may require a content management system created from the ground up that integrates within the IT backend as well as being scalable so that it provides all the information the user would need through the mobile solution being use. Process Mobilization 4
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Full capability of mobile business solution is realized when the system being adopted is put to it’s full intended use. This means making use of its advanced hardware and software features to implement new workarounds, workflows and processes that previous was not possible or were implemented in a complicated way (Varshney, 2004). For instance, a Head of Mobile Unit in an insurance company said that when mobile devices were introduced in their company they also streamlined the process of adding information from a business card into the database of their company by simply taking picture of the business card using the camera available on the device (Berghaus and Back, 2014). Cost Analysis The true cost of mobile business solution simply goes beyond the device or any other plan and subscription charges it may come with. For instance, according to a Gartner report approximate 43% of annual costs for implementing smartphones in companies were related to Human resource costs. A hardware cost analysis includes the cost of implementation of that device including the cost of the device as well as any other subscription, charges, fees and training it would require to the company (Liu, 2014). Also, an important factor to take care here is that generally the executives of the company have a different cost associated with them as they are generally provided with higher cost devices compared to the rest of the workforce and the plans, fees or subscription charges being incurred there are different (Patel, 2017). The cost should also take into consideration the rate of depreciation of these mobile solutions as well as any residual system modification or business process alteration that needed to be done. Pros and Cons Productivity: Implementation of mobility business solutions can enhance the productivity of the organization by providing newer methods of accessing the information, increased levels of collaboration and ensuring the universal availability of information. Agile: The implementation of mobile business solutions also increases the rate at which the information spreads across the organization thereby increasing the speed at which actions can be taken and decisions be made (Pavlou, Lie and Dimoka, 2007). This in turn increases the agility of both the users and the organization. Flexibility: Mobile business solution provides one with the freedom of being connected to the organization and its allied activities even (Chang, 2015) from geographically dispersed areas thereby enhancing the flexibility of working. 5
Security: Mobile business solutions unlock a new level of security threats to the organization mobile solution rely on various underlying hardware such as wireless, communication and sensor networks that has been proven from time to time to be vulnerable rendering the device making use of it vulnerable as well. Cost: Mobile business solutions are expensive systems to implement. On top of these, implementing them partially in some departments and leaving other workforce void of such systems further hampers the productivity rather than enhancing it. On the other hand, implementing them business-wide takes serious amount of resources which may otherwise may not exciting enough. Conclusion Such efficient and advanced ways have enabled the maturation of mobile-based system at a fast and steady pace. Mobile commerce is a technology that is on an ever-increasing growth and will soon be on par with the e-commercialism systems and diligence . Also, the efficient localisation awareness power of m-commerce services in the preference of the same among the substance hacker . References Berghaus, S. and Back, A. (2014). Adoption of Mobile Business Solutions and its Impact on OrganizationalStakeholders.AISElectronicLibrary.[online]Availableat: https://pdfs.semanticscholar.org/0194/b53fa96b7d37999630c3c0c13ec8c47ae3a2.pdf [Accessed 17 May 2018]. Commontime.com.(2018).[online]Availableat: https://www.commontime.com/assets/Healthcare-Mobility-Challenges-Whitepaper.pdf [Accessed 17 May 2018]. Esposito, D. (2012).Architecting mobile solutions for the enterprise. Sebastopol, Calif.: O'Reilly Media. Liu,Y.(2014).ResearchontheNewTrendinE-CommerceIndustry:MobileE- Commerce.Advanced Materials Research, 926-930, pp.2634-2637. Patel, P. (2017).The Battle BetweenMDM and MAM. [ebook] Infosys. Availableat: https://www.infosys.com/mobility/white-papers/Documents/battle-MDM-MAM.pdf [Accessed 17 May 2018]. Pavlou, P., Lie, T. and Dimoka, A. (2007). What Drives Mobile Commerce? An Antecedent Model of Mobile Commerce Adoption.SSRN Electronic Journal. Zamani, E., Giaglis, G. and Pouloudi, A. (2013). Gravitating to "the new shiny thing": Meaning, emotions, and tablets.IEEE Technology and Society Magazine, 32(2), pp.74-80. 6
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