Tesco Challenge

Tesco Challenge

 Introduction
 Current trends in supermarket sector
 Performance of Tesco since October 2015
 Current financial performance of Aldi and Lidl
 SWOT analysis of Tesco
 Recommendations for Tesco
 Conclusion
 References
Table of content

Tesco is one of the biggest supermarket chain of United Kingdom
which is operating business all around the world. The entity have
captured a large market share by delivering best quality of
services to all the customers. This presentation is based upon
analysis of the organisation. It includes the trends in super market
sector, SWOT and analysis of performance of Tesco. Along with
this, financial performance of Aldi and Lidl is also assessed in this
presentation.
Introduction

There are various trends in supermarket sector which are shaping the whole industry. All of them are as follows:
 Now a days physical stores are going digital which means most of the companies are providing facility of online
shopping and deliver goods at door step of clients according to their requirements.
 Social commerce in supermarket industry is increasing massively because it helps to attract large number of
customers. For this purpose, supermarkets are joining social media such as Facebook, Instagram etc. so that they
can became social and connect with the customers.
Current trends in supermarket sector