Business Consultancy for Parents Paradise

This assignment provides business consultancy for Parents Paradise, a soft play education centre in the UK. It includes a summary of the organization, analysis of issues, application of analysis tools, and recommendations for improvement.

The Business Consultancy
Project

Table of Contents
INTRODUCTION...........................................................................................................................1
MAIN BODY...................................................................................................................................1
Summary......................................................................................................................................1
Analysis........................................................................................................................................1
Ideas for action.............................................................................................................................4
CONCLUSION................................................................................................................................4
REFERENCES................................................................................................................................5

INTRODUCTION
Business refers to the organisations wherein people works to produce valuables and sell
them in exchange for money. Similarly, business consultancy refers to the entities that works to
deliver the professional as well as expert services to the potential clients (Cameron, 2016).
Through distinct business model, business consultants provides valuable suggestions to key
client entities so to save their time, efforts, revenue together with resources. The present
assignment is based on Parents Paradise which is an UK based education centre that provides
soft play education to children of age group till 11 years. The assignment covers information
about the organisation, application of analysis tools along with recommendations for solving
issues.
MAIN BODY
Summary
Parents Paradise is one of the soft play institute for children up to 11 years. It offers lots
of fun as well as activities to the children (Parents Paradise. 2019). The centre is located at
Watford, United Kingdom. The vision of the centre is to provide high education quality with fun
and activities so to develop small children. It keeps little ones buzzed as well as entertained with
excitement so that they remember their soft play experiences.
Analysis
Parents Paradise is presently facing obstacles while performing activities. These issues
are no proper organisation structure, non routinised activities, low motivation within workforce
and so on. In order to ascertain the reasons for the obstacles, various tools are used for analysing
situations (Cope, 2010). Analysis tool are characterised to the frameworks which breaks a
problem into various parts so to search easier solutions for issue resolution. With this tools,
internal together with external issues are properly analysed. Some of the tools for external and
internal analysis are underneath:
PEST Analysis:
This tool is primarily used to analyse external environment. It is strategic tool that
organisations uses to discover, measure, organise as well as track the factors residing within
macro environment and have potentiality to impact the business in present era as well as in
upcoming duration. Herein, PEST Analysis is chosen to observe, evaluate, organise along with
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track all the macro environmental factors due to which issues are faced at Parents Paradise. The
PEST Analysis for such context is as explained:
Political: As Parents Paradise is soft play centre which is not much influenced by
political factors. The UK's political system makes various rules so to protect the children. When
new rules are governed or some modifications are done by the political system then the institute
also have to make changes in their existing practices then impacts on their operations at great
manner. For example, when there are chances in the season, the political authorities changes
school timings. In this, some children comes to soft play centre early while some gets late which
is the main reason for the no proper timings.
Economic: The economic factors are connected with the variables of economy which do
not impact workings of Parents Paradise as the institute is self managed organisation which has
its own rules and regulations. But there are some situations in which parents ability to raise funds
for the activities of organisation impacts on various operational activities. For example, when
parents are not able to make fees on time or when little funds are only gained from outsiders,
there are situations when salaries to the staff are not paid on time that makes they demotivated or
unsatisfied because of which issue of mismanagement occurs.
Social: Social factors are basically concerned with the consumer groups that causes
reasons in hurdles within Parents Paradise. When local residents shifts to other cities, then some
of the authorities or managers also shifts due to which there are changes within organisational
authorities as well as manages too (Johnson and Et. Al., 2017). In addition, when demographic
preferences for education of small children changes, it creates pressure on current management
team and with this they leaves the soft play schools and it becomes reason for changes in the
management team.
Technology: Technological factors are connected with advancement of technology or
innovation in technology. within Parents Paradise, technology have limited role. For example,
technology is used at such premises so to make small children learn with the help of E-book
readers as well as uses software so to manage IT systems are some activities that can hamper
workings of such soft play centre.
SWOT analysis
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The internal environment is analysed with the help of SWOT analysis tool. It is chosen
for analysing the internal environment of Parents Paradise so to develop understanding about
pertaining circumstances. The SWOT Analysis for selected soft play centre is as follows:
Strength Weaknesses Opportunities Threats
 Parents Paradise
turns dreams of
various parents to
provide best
education to small
children.
 The institute
teaches all the
things to small
children up to age
of 11 years about
cleanliness, safety
as well as fun.
 Management
team of the
centre do not
support much to
staff members
opinions.
 The centre do
not follow any
proper structure
as well as
routines (Lock,
2018).
 Parents Paradise
can involve the
views and
opinions of staff
members so to
implement
activities timely.
 By using proper
structure can
help them to
stimulate
children in
learning new
concepts.
 Activities
which
makes
staff
members
confuse.
 Changes
in
managem
ent.
Stakeholders analysis:
The tool is used to identify potential changes within key internal parties that are known as
stakeholders. The tool is used for assessing behaviours of potential parties in context to Parents
Paradise. Following is the stakeholders analysis in context to Parents Paradise:
High power and low interest: In this stakeholder type, government authorities are
considered. In context to Parents Paradise, government have low interest but high power as they
changes timings of the soft school considering the variations in the seasons that causes problem
of late coming as well as early going of little ones.
High interest and high power: The managers of Parents Paradise falls in this category
as they holds supreme powers to make decisions for the entity. Managers restricts involvement
of others while decision making that causes issues in the centre (Lynch, 2018).
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Low power and low interest: In this category, staff members are considered as they do
not have any power to devise decisions and have low interest on profits of Parents Paradise.
Low power and high interest: In relevance with Parents Paradise, parents of small
children are considered as they have low power in decisions taken at school but have high
interest in education for their little ones.
Ideas for action
According to the results gained from analysis, Parents Paradise is recommended to
include parent also while making decisions in order to resolve the issues concerned with timings
as parents are generally strict for timings of the schools in which their little one goes. In addition,
while hiring school managers, Parents Paradise' owners should make contractual agreement of 1
year such that issues concerned with changes in management are resolved promptly.
CONCLUSION
Th above assignment concluded that in present era, business consultancy entities provides
assistance to clients so that they operate the activities and operations in prompt ways. By using
SWOT analysis, organisations understand their key strengths, weaknesses and pertaining threats
and opportunities. In addition, PEST analysis is used for assessing factors that exists externally.
Along with this, stakeholders analysis is used to analyse the involvement of stakeholders in the
institution.
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REFERENCES
Cameron, S., 2016. The Business Student's Handbook: Skills for Study and Employment (6th
edn.). Harlow:Pearson.
Cope, M., 2010. The Seven Cs of Consulting (3rd edn.). Harlow: Pearson Education Limited.
Johnson, G. and Et. Al., 2017. Exploring Strategy: Text and Cases (11th edn.) Harlow: Pearson
Education Ltd – AVAILABLE AS AN EBOOK – other editions available in paper
format.
Lock, D., 2018. Project Management (7th edn.) Abingdon: Routledge – AVAILABLE AS AN
EBOOK – other editions available in paper format.
Lynch, R., 2018. Strategic Management (8th edn.) Pearson Education Limited – AVAILABLE
AS AN EBOOK
Maylor, H., 2010. Project Management (4th edn.) London: Pearson – AVAILABLE AS AN
EBOOK.
McMillan, K. and Weyers, J., 2012. The Study Skills Book (3rd edn.). Harlow: Pearson
Education Limited.
Online:
Parents Paradise. 2019. [Online]. Available through: <https://parentsparadise.co.uk/>
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