The Influence of Technology in the Travel and Tourism Sector: A Research Project

Research Project
The Influence of Technology in the
Travel and Tourism Sector
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Table of Content
Introduction......................................................................................................................................3
LO 1: Understand how to formulate a research specification.........................................................3
1.1 Formulate and record possible research project outline specifications.....................................3
1.2 Identify the factors that contribute to the process of research project selection........................4
1.3 Undertake a critical review of key references...........................................................................5
1.4 Produce a research project specification....................................................................................6
1.5 Provide an appropriate plan and research question or hypothesis.............................................7
LO 2: Be able to implement the research project within agreed procedures and specification.......8
2.1 Match resources efficiently to the research question or hypothesis..........................................8
2.2 Undertake the proposed research investigation in accordance with the agreed specification
and procedures.................................................................................................................................9
2.3 Record and collate relevant data where appropriate................................................................10
LO 3. Be able to evaluate the research outcome...........................................................................11
3.1 Use appropriate ‘research evaluation techniques’. Which types of evaluation (formative or
summative) is more appropriate for your research? Why?............................................................11
3.2. Interpret and analyse the results in terms of the original research specification....................12
3.3. Make recommendations and justify areas for further consideration......................................13
Conclusion:....................................................................................................................................14
References:....................................................................................................................................16
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Introduction
Technology is a factor that has its influence on almost all businesses operated around the world.
Thus, for each and every technology developed, a business can completely revamp the operating
process. The altering face of technology is bound to cast its effects on how a business
organization carries out their business. The travel and tourism sector has been developing
through ages and the advancement of technology is casting a positive impact on it. It has
changed the face of travel and tourism industry on a global scale. This research paper aims to
outline how the advancement of technology has brought about a positive change in the travel and
tourism sector all around the globe. It traces the development of technology and the gradual
modification of the face of the business that slowly changed the entire facet of travel and
tourism. It also cites the hierarchy of the countries that are highly developed in using technology
as a means of conducting travel and tourism business. With the advent of technology, new
findings, discoveries, and inventions have been made possible. In the 20th century, the
introduction of a motor car along with the twin-engine aircraft aided travel for a huge number of
people. The tourists were able to access a rising number of tourist destinations owing to the
rising technological advancements in the middle and later part 20th century.
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LO 1: Understand how to formulate a research specification
1.1 Formulate and record possible research project outline specifications
Research objectives and aims
Aim
The plan of the study is to analyze the power of technology in travel and tourism sector
Objective
 To analyze the importance of technology
 To identify the technological impact on travel and tourism sector
 To determine technological advancement that brought change in the travel industry
Literature Review
According to Bell, (2014), Technology has been playing a critical role in order to achieve the
growth of economy by garnering the means of the economy for the tourists who wants to take a
trip. The expansion, as well as the contribution to travel through air with the support of transport,
the tourists to a different location, is a crucial giver to technology. The industry of tourism can be
termed as the sectored scheme of innovation as well as production. This tourism system is quite
composite because of the fact that tourism products are prone to alter due to forces of external
environment. The evolvement in addition with information technology progress is giving a
marvelous effect in the tourism sector around the globe (Bell, 2014).
As per Flick (2015), the travel and tourism sector all around the globe suffered a retard after the
terrorist attack of 9/11. The strategies of marketing are then changed by airlines and they pay
more stress to the prospect of e-commerce. The airlines began to include special applications
such as management of content, business intelligence and personalizing software. The internet
technology gained momentum since it became the major force of working safely and in an
effective manner. Creswell et. al., 2017 said that this technology has aided airlines in reducing
costs and getting closer to the tourists located worldwide. In the present era, the boost of
technology has improved internet access which aids the travelers around the world to access
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information pertaining to tourism such as lodging, dining, choosing hotels and resorts in the
destination, wait time and making reservations among others.
Flick (2015) states that the advancement of the web has exercised a deep impact on the manner
where business of tourism and travel do their errands. The growth of upright entrance has also
redefined business. Due to this there are various last minute formations of the online portals that
can make effective distribution and organization of the inventories of tourism to the tourists. The
popular suppliers of the tourism such as British Airway and Lufthansa have already initiated to
apply the various types of e-commerce apps that allow the customers to access the reservation
system directly. As a result, tourists are capable to search and browse flights through all the
diverse available options and finally make an informed decision of purchasing. As a result, it is
possible for the tourists with the support of internet to access the required data within almost no
time (Flick, 2015).
Resource Implication
Research is being considered as one of the most significant and supportive methods that assist in
understanding a situation in order to drive best outcomes and results. In research, there is a need
for proper cost and time to make identification of the situation in the market. There are several
methods as well as resources that play an important role in doing a research in an appropriate
manner that assists in knowing the impact of the technology in the sector of travel and tourism.
Technology aids the travel industry to reach out to a huge number of people than before and as a
result, the travelers are better informed and most importantly, tech-savvy. Travel industry gets
compelled by the technology to not only make a step in the 21st century but also to accept it with
the whole heart. The researchers are constantly exploring the connection among the
sustainability as well as competitiveness of tourism destinations, regulations, intervention of
government and partnerships in the sustainable development of tourism.
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1.2 Identify the factors that contribute to the process of research project selection
Tourism is quite a complex activity which incorporates numerous stakeholders and a lot of
socioeconomic factors. The stakeholders can be identified from the public and private sector,
both collective and singular, service providers, consumers, direct and indirect involvement. The
inter-layers relationships between these stakeholders are carried over time and space. By
studying this sector, it becomes easier to decipher to the complexity of behavior, actions, and
decision-making from the stakeholders and the various relationships established among others.
To conduct a proper research study, there is a requirement of the several necessary resources.
These kinds of resources are very supportive of the research as they support in achieving
effective study of the research in relation to the selected topic. There are several factors that are
needed in order to do an investigation to attain information in efficient and effective manner. The
different resources can be defined as follows:
Human resource factors: They are the most significant element at the time of the research study
as they support in collecting information as well as data in regards with the subjective aspect so
as to accomplish set goals and standards of study. With the assistance of the effective
knowledge, traits, and skills the human being will be supportive in carrying out a study in a
manner which is significant.
Time factors: It is also considered as one of the significant factors that are essentially considered
and required by the investigators. The time is being considered as the critical aspect and the
projects need to be completed in given time then only there can be an accomplishment of the
importance or value unless if it will get delayed then it will be of no use.
Financial factors: Apart from the human and time resources, the financial factors are also
termed as the great contributor to the achievement of objectives and goals of the research. It is
the significant task of the investigator to make the development of proper budget plan so that
accomplishment of the study will be done can be done in required time. Several activities are
there that must be done by the researcher which requires to get managed, therefore there is the
need of the financial resources.
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Each one of the resources is having equal importance and must be administrated in a significant
manner. They are required to get organized before initiation of the aspect of any kind of the
research study.
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1.3 Undertake a critical review of key references
According to Bryman, (2015), in the last decades, the tourism research has strived to depict
sustainability. With the support of such effort, the researcher was making actual formaulation of
the concept that is in relation with sustainable tourism and has made an earning of the affirmative
results with the support of theoretical foundation and expanding the quantitative studies
foundation. Moreover, the advent of mobile technology is regarded as an indispensable
commodity in day to day life, its connection with tourism is the key topics that require to be
addressed within a quite sustainable network. This invariably leads to conceptualizing mobile
technique as a driver of change within the framework of sustainability of tourism and make
establishment of a relatable hypothetical base.
Creswell et. al, .2017 states that for formulating the theoretical foundation as well as directions
of experiential investigation on smart tourism that stands on the foundation of portable
technique, it is worthy of understanding the advances of the goals of travel and tourism sector
and how sustainability aids in the fulfillment of such goals. The sustainability idea of tourism
began to take shape in the form of a regulatory interest for resolving environmental concerns as
well as worldwide disparity during the 1960s and 1970s, at the time when international tourism
started showing signs of growth. As per Yin, (2017), this idea was entirely on the basis of the
surveillance of the unwanted effects of tourism which overshadowed the benefits. These
unenthusiastic sides included a temporary influx of trespassers and strangers, increase in the
price of accommodation, inflation which altogether hiked the rate of crime and cast an undesired
effect on the local people, especially children. But with the sustainable development of tourism,
there was a reduction in the negative effects and a rise in the environmental and social benefits.
This was achieved by proposing ethical and moral goals to each of the stakeholders concerned
with tourism such as the firms, residents, and travelers. Creswell et. al, .2017 says that during
this period, travel experts from around the world started exploring the relationship that lies
between sustainability and competitiveness of different tourist destinations and sustainable
strategies in tourism. But the discussion concerning the technological role in travel and tourism
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