the information of the organization that is internal structure, market research techniques and R&D methodology for the organization

Running head: MBA501: DYNAMIC STRATEGY AND DISRUPTIVE INNOVATION
MBA501: DYNAMIC STRATEGY AND DISRUPTIVE INNOVATION
Name of the Student
Name of the University
Author Note:

1MBA501: DYNAMIC STRATEGY AND DISRUPTIVE INNOVATION
In the Slide 1:
Good Morning to my fellow friends. This is [name of the Student]. Today I am going to
give presentation on Essendon Food solution. Jonathan Jacob and Henry Shultz have started the
organization forty years ago. Both of them are working for food ingredient organization. The
organization has two division that is EnzymeTech and Essendon Emulsifiers. Each of the
subsidiary is completely headed by board of directors and general manager.
In the coming slides, I am going to discuss about the information of the organization that
is internal structure, market research techniques and R&D methodology for the organization. In
addition, to this leadership challenges and opportunities has been discussed for this organization.
In the Slide 2:
In this slides, we are discussing about in internal structure of the firm. At present, the
organization aims to employ around 800 people whose total revenue is around 1.6 billion dollars.
EFS is the holding of two organization that is EnzymeTech and Essendon emulsifier. Each of the
division is completely headed by a General Manager (GM).
In the Slide 3:
In this slide, I am going to discuss about the key recommendation for improving the
internal structure of the organization. This particular organization need to plan ahead for creating
an organization structure which helps in overall business growth. The most convenient way is all
about building optimum organization structure for the business. Most of the small business aims
to create responsibilities for different department for saving money. Essendon Food solution
need to combining human resources, sales and marketing.

2MBA501: DYNAMIC STRATEGY AND DISRUPTIVE INNOVATION
In the Slide 4:
In this slide, I am going to discuss about the external factors for the organization. At
present, the organization culture is such that senior executive need to come up by using rank.
Most of the executive of the organization have an extended period and aims to work for a single
business unit. The average age of the senior management team is found to be 53. Most of the
senior staff members of the organization come up with degree in Microbiology.
In the Slide 5:
In this slide, a list of recommendation has been given for the external factor of the
organization. Essendon Food solution need to follow a list of steps for improving the internal
structure of the organization. The management needs to address the following points for
improving the external structure of the Essendon Food Solutions Keeping a track of fluctuation
of economy and market Analysing both finance and credit Analysing changes in the local
infrastructure keeping a track of changes in the law order.
In the Slide 6:
In this slide, I am going to discuss about various market research techniques.
EnzymeTech aims to offer supply enzyme to food industry in various section of the world. The
organization is considered as best in the industry of enzyme application. In the last few years, the
marketing manager of Essendon emulsifiers have visited two of main exports that is china and
Indonesia. Around 30% of profit and 20% revenue is coming from the sales that is being
exported.

3MBA501: DYNAMIC STRATEGY AND DISRUPTIVE INNOVATION
In the Slide 7:
In this slide, I am going to discuss about list of recommendation for Essendon Food
Solutions. The organization need to implement a list of steps like Increase in investment for
generating ideas development of proper customer understanding. Ensuring executive level focus
and sponsorship. Partner with different suppliers for new ideas
In the Slide 8:
In this slide, I will highlight the research and methodology for the organization. Essendon
Food Solutions is very much proud of its management trainee program. Around 80% of the staff
members have joined the organization as the management trainee. They have become successful
in drawing achievers from some best universities. The owner of the organization believes to
recruit best graduates and to make them stay in the organization so that they can be benefit the
firm.
In the Slide 9:
There are generally four steps which are needed for navigating the innovative process so
that there can be smooth integration in the organization.
Observing Customers: By analysing the current issues, EFS can easily provide solution
to the organization.
Building new solution: EFS can make use of proper customer insight for making new
kind of profits. Business model canvas is an effective tool which is needed for visualizing and
identifying the opportunities.
Learning new thing from market: The organization need to follow the concept of lean
development. It merely helps in learning continuously from the behaviour of customer

4MBA501: DYNAMIC STRATEGY AND DISRUPTIVE INNOVATION
Implementing the most suitable idea: There is need of embracing new ideas for iterative
cycle that provides flexibility for new business possibilities. It merely focus on refining new
ideas.
In the Slide 10:
In this slide, I am going to highlight about leadership challenges and opportunities. The
organization aims to divide the dividend among most of shareholder. In days of low profit, the
organization focused on dividends. CFO of this organization needs to build proper relationship
with various shareholders. The overall dividend is divided into long term R&D projects.
In the Slide 11:
This is the concluding slide where it can be noted that the presentation is all about
Essendon Food Solutions. At present, the organization has strength 800 employee and an overall
revenue of 1.6 billion. The presentation highlights the various aspect of the organization from the
four perspectives like internal, external, marketing and technological. In the presentation an
analysis has been done with respect to key internal structure of the EFS. An examination has
been on key external factors that affect the organization innovation. The next part deals with key
marketing and customer based function that affect innovative capacity of organization. The last
section deals with an innovative process that is needed for improving the innovative process
within the organization. A list of recommendation has been provided for each of the perspective
of the organization like internal, external, marketing and technological.