All You Need to Know about Employee Relations

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Table of Content
Abstract.....................................................................................................................................2
Introduction..............................................................................................................................4
Evaluation and analysis of the company's CSR activities....................................................4
Evaluation of the website.........................................................................................................4
Analysis of the CSR report......................................................................................................4
Table 2.1: How 'green' is my company..................................................................................5
Table 2.2: Attributes of the CSR report.................................................................................7
Describe the form and content of the CSR report:...........................................................7
2. Who is the report designed for?..........................................................................................7
How thorough and credible is the report?.............................................................................8
4. Identify the key elements of the report..............................................................................8
5. Identify two sustainability initiatives for 2018 (or 2109 if details available)..................8
Communicating about CSR....................................................................................................9
The dangers of empty boasting.............................................................................................10
Empty boasting and reputation............................................................................................10
Corporate scandal 1...............................................................................................................11
Corporate scandal 2...............................................................................................................11
Conclusion...............................................................................................................................12
Recommendations..................................................................................................................12
References...............................................................................................................................13

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Appendix A.............................................................................................................................14
Abstract
Corporations like Google have a social responsibility towards its employees,
consumers, and other stakeholders as well as to the environment and communities.
Companies talk about their CSR or corporate social responsibility activities in many forms of
communication. The first section discusses Google’s CSR activities and provides an
evaluation. At the same time, it also discusses the relationship of corporate communication
with the company’s CSR activities and reputation. Google publishes an official CSR report
every year that take notes of their past activities, current actions as well as their future goals.
The tables included highlighting some of their accomplishments and actions along the way.
Meanwhile, some enterprises brag about their activities while not being fully honest about it.
There are many examples of corporate scandals that can vouch for this fact.

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Introduction
The following assignment is a brief discussion of a company’s corporate
communication and corporate social responsibilities. The company chosen here is Google
LLC. Google is a multinational company that is based in America and specializes in
technology. Their operations also involve Internet-related products and services such as
online advertising technologies, cloud computing, software, and hardware. Google also
operates one of the world’s most popular search engines. It is one of the biggest corporations
all around the world. The segments below will analyze Google’s CSR activities, talk about
corporate communication and its relationship with the company’s reputation along with some
instances of corporate scandals.
Evaluation and analysis of the company's CSR activities
Corporate responsibilities help a company to make positive impacts on social issues
and bring changes. It benefits the company as much as it does to the community. Google
maintains its image by contributing to charitable practices to support society while also
garnering huge support from its consumers.
Evaluation of the website
Millennials like to think that they are doing their part when they are choosing a
company that is fulfilling its duties properly. Google supports communities with its
philanthropic activities. The website offers some video clips of the firm’s gallant moves and
the trends behind it.
Analysis of the CSR report
As mentioned in table 2.2, they offer grants and investment opportunities to those who
need it and have earned it. They also marked their position at the top of the list in the most
responsible and ‘Green’ corporation on the planet, as stated in table 2.1. They are the only