Business Case Analysis of Apple Inc.

To analyse the business case of
Apple Inc.

TABLE OF CONTENTS
INTRODUCTION...........................................................................................................................3
MAIN BODY...................................................................................................................................3
Roles and characteristics of leader and manager.............................................................................3
Role of leader and function of manager in different situational context.........................................4
Theories and models of leadership..................................................................................................5
Approach to operation management................................................................................................6
Importance and value of operations management...........................................................................7
Factors impacting the operational management and decision making ...........................................8
CONCLUSION................................................................................................................................8
REFERENCES..............................................................................................................................10
Books and Journals........................................................................................................................10

INTRODUCTION
Business operations are the actions which engage with business on a daily basis in order
to increase the value of enterprise and maximise the profits. This present study is based on Apple
Inc. that is an American company headquartered in California (Galanti, 2021). It is multinational
technology company which designs, develops and sell electronics, software and other online
services to its customers. These operations can be optimised to produce sufficient revenues and
handle the expenses. An operation in a business deals with the growth of business and brings in
changes which will prevent any issues occurring within the organisation. This report deals with
the leadership qualities and managerial skills in Apple Inc. It is discussed in detail about the
strengths and weakness of leader and managers of this company. The operational management is
very important for the business to run smoothly. There are used many different approach to
address operational management.
MAIN BODY
Roles and characteristics of leader and manager
Management: A manager is a person who guides the actions and tasks of other people
present within the organisation. Managers perform their functions at differ level and are referred
with different names. They have to fulfil certain roles and responsibilities within the
organisation.
Leadership: On the other hand, a leader is an individual who can see things which
requires improvement and then works together with their team to create a better vision. They
work to make the context of the goals and visions of the Apple Inc. become a reality
(DiGirolamo and Tkach, 2019). They put the people first before themselves.
Role of leadership in Apple company: The important role of a leader Of Apple
company is to unite the people working in an organisation of Apple Inc. by making use of
effective style of leadership. The role of leaders and managers can be interchangeable but are not
same. A right manager does right to the company. The characteristics of managers of this
company is an ability to manage all resources of company and provide them direction for
performing their functions. They have vision and communicating it to the leaders. Managers are
known to convey the missions to others. They are supposed to be autonomous and responsible in
decisions and empowering the employees. Manager of Apple's company know how to be in

command while keeping the eye on the desired goal. They take the right decisions at right time
to avoid any failure by wrong decision. Managers show the managerial courage during the time
of facing the issues and taking tough decisions. They must have intellectual resources while
keeping a political sense. The characteristics of leaders on the other hand are having integrity in
charting the people at the Apple Inc. and making appropriate decisions. They must have the
ability to delegate as their responsibility which helps in facilitating the team work, providing
autonomy and help the company grow.
Effective communication is very essential at every stage of the business operations of an
organisation. It helps in transmitting the information to other team members and coaching them
well. The quality of communication within the Apple community is the link to its success.
Leaders are supposed to be self aware to understand better and do task accordingly. And lastly,
leaders must have the sense of respect. It will help to ease the tensions and resolve the conflicts
happening within the organisation. Apple Inc. (Gächter, and Renner, 2018). Company deals with
technology and software related subjects. The management of the company is efficient and the
business strategies of the Apple will lead the way to the success of the organisation. Leaders of
company have set an great example to the entire populations of their efficient work and building
up the standards of the company. Differentiating the roles of leaders and managers are very
important as leaders are there to inspire the employee while managers manage the working of
entire team. Managers organise and leaders motivate the individuals to do better and complete
their task effectively. Leaders coach them while manger plans the whole process. Manager
coordinates with the team and follows the visions and leaders on the other hand establish the
direction and lead the way to achieve the desired goals and responsibilities. Leader empower
while the manager budget within the company Apple Inc.
Ineffectiveness of leadership
There were some situations identified where lack of leadership skills in leader of Apple company
created numbers of problems. He used to take the responsibility of his work because of his very
controlling nature which drives the passion to be perfect. But this controlling behaviour created
problems as it increased staff turnover rate. He focused more on the product than to make
profits. He was task oriented rather relationship oriented and it made employees feel de-valued