Tobacco Quit Campaign

Running Head: TOBACCO QUIT CAMPAIGN
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TOBACCO QUIT CAMPAIGN

TOBACCO QUIT CAMPAIGN 2
Table of Contents
Introduction of the campaign...........................................................................................................3
Why did you choose the campaign?............................................................................................3
What are the objectives of the campaign?...................................................................................3
What is the overarching message of the campaign?....................................................................3
Operation of the campaign...............................................................................................................3
What is the target group?.............................................................................................................3
What made the campaign so successful/effective?......................................................................3
What persuasion strategies and tactics were used?......................................................................4
Evaluation of the campaign.............................................................................................................4
What could be done better?.........................................................................................................4