Tour Operations Management Assignment Solved - LCB Tours

Tour Operations
Management

Table of Contents
INTRODUCTION...........................................................................................................................3
TASK 1............................................................................................................................................3
AC 1.1 Effects of current and recent trends and development on tour operators.......................3
TASK 2............................................................................................................................................4
AC 2.1 Timescales and stages in developing holidays...............................................................4
AC 2.2 Suitability of various contracting methods to different types of tour operators.............6
AC 2.3 Calculating selling price for a holiday package..............................................................7
TASK 3............................................................................................................................................7
AC 3.1 Planning decisions for the design of selected brochure .................................................7
AC 3.2 Suitability of traditional brochure for various tour operators.........................................9
AC 3.3 Different methods of selling holiday packages and suitability for tour operators .......10
TASK 4..........................................................................................................................................11
AC 4.1 Strategic decisions made by different types of tour operators......................................11
AC 4.2 Tactical decisions that could be taken by LCB in different situations.........................12
CONCLUSION..............................................................................................................................12
.......................................................................................................................................................13
REFERENCES..............................................................................................................................14

INTRODUCTION
Tour operations management is the instant task in which organization prepares vacation
packages with the information regarding tour. It attracts travellers across the world and improve
sales turnover of companies operating tours. LCB Tours which is one of bus operators provide
comfortable and excellent services to customers situated in Malaysia has been taken in this
report. Types of tour operators, current and recent trends of development are explained.
Timescales and stages involved in developing holidays are mentioned in this project. Along with
this brochures used by a company in operating different tours is also explained. Further, strategic
decisions made by tour operators are also described in this report (Allahyari, Salari and Vigo,
2015). Various distribution methods of selling holidays for tourist companies are also evaluated.
Different tactical decisions taken by tour operators in various situations is also mentioned in this
project.
TASK 1
AC 1.1 Effects of current and recent trends and development on tour operators
In this modern business world travel and tourism sector is highly influenced by the
impacts of current and recent trends. In context to LCB tours the coordinator should consider
different trends which are described under.
Current or recent trends and development
Advancement in technology:- Technology has a vital contribution in travel and tourism
industry. In LCB tours the coordinator must be aware about the innovative and advanced
technologies. Tour planning, sharing, booking, etc. can be easily possible with the new
techniques. So, the company should invest on technologies, in order to increase customer and
growth or expansion of the company.
Increased awareness and responsible tourism:- This factor is also important in tourism
sector. In context to LCB tours its operations and technologies must be executed by considering
environmental factors and should perform their responsibilities effectively (Brown and Bessant,
2013).
Rise and fall in inflation:- Rise and fall of inflation is also one of the important factor
which should be considered by the LCB tours coordinator. Falling inflation has negative impact
on tourist companies and it also affects customers, as they don't take holiday packages due to

high rates. So, stable economic prices are very important in travel industry. While, rising
inflation lead to more consumption of services in the tourism sector. It lead to increase in income
and employment opportunities in travel industry.
Different types of tour operators
Inbound tour operators:- Inbound tour operators are the local persons in a definite
destination's tourism services. In context to LCB tours they work to support the destination as a
integral to fascinated travellers (De Sausmarez, 2013). They are also known by the name –
destination management companies or ground operators. They provide various services such as
accommodation, airlines, food services, etc.
Domestic tour operators:- Domestic tour operators offer package holidays to customers
or travellers in LCB tours. They provide tour packages to residents of their own country. Tours
offered by them involves cruises, national park tours, hiking, and may other places.
UK outbound tour operators:- Outbound tour operators offers holiday packages to
residents of their country outside UK or any other country. They take travellers worldwide and
different continents. They offer better travelling services, take care of their needs and provide
security and protection to them.
Specialist tour operators:- Specialist tour operators provide special services to their
customers. In LCB tours they offer packages according to travellers requirements or interests.
They take their customers to a specific country and offers accommodation, transport and many
other services there.
TASK 2
AC 2.1 Timescales and stages in developing holidays.
In LCB tours various timescales and stages are used in developing holiday packages. All
are described under.
Market research:- It is the important stage in travel and tourism. The tour operator
companies should analyse the market before deciding the holiday packages (Evans, N.,
Stonehouse and Campbell, 2012). LCB tours collect relevant information regarding customers
and their interests. The coordinator should also consider the external factors – political, social,
environmental, legal, etc. to identify travellers demands. It will assist in attracting more
customers and increase the profits.