Current Trends in Tour Operator's Industry

This document discusses the current trends and developments in the tour operator's industry. It covers topics such as the growth in technology, tour packages, marketing strategies, PESTLE factors, and the maximization in spending power of customers. The document provides insights into how these trends are shaping the industry and the strategies adopted by companies like Trailfinders to meet customer demands.

Tour Operation Management
As per survey report it has been identified that travelling
industry is growing in a rapid way due to increment in
customer demand and most of the customer are so
curious to roam around the world. Thus, because of this
number of companies are emerging in this sector in order
to gain maximum benefits by satisfying needs or
demands of millions of customers. Trailfinders limited is
also one of them who is coming up with innovative
packages or strategies to deal with local as well as
foreign clients. Their main objective is to expand their
business across international borders by distributing their
products or services over the seas. In fact, tour
operations industry is succeeded in acquiring much more
significance in current world due to one of the major
source of income in an economy of a nation. According
to statistical information tourism sector is developing at
a rate of almost 4% and many more upliftment are
assumed in this industry due to maximization in
consumer demand. Therefore, some of the major or
effective trends and recent growth and its effects are
stated as follows:
 Growth in technology: - According to this
element it has been understood that emergence
of advanced technology or equipment’s have a
greater influence on a tour operation
management of selected association because it
helps them in accomplishing entire business
activities in an effective manner. Most of the
consumers are utilising internet or social media
for sharing information. In fact, these
technology plays a major role while operating
tour because it supports in booking tickets
online in a fastest way as well as see availability
of seats and can easily change their plans
according to current status.
Current or recent trends and development on tour
operator’s industry
 Tour packages: - Most of the organization are
coming up with splendid holiday packages that
can be customized as per consumer needs which
means there is presence of flexibility in
selecting travel package. Thus, companies are
trying to offer optimum consumer satisfaction to
their travellers.
 Marketing in tourism: - Merchandising is grow
itself in a travel company and its supports
selected firm while capturing minds of millions
of customers. Along with this it also updates
their clients about destination attractiveness and
services provided by tour operating
organization.
 PESTLE factors: - Macro elements have
greater impact on travel operators because
governing bodies, environmental, social,
technological and various other components
decide the upliftment of tour agencies. It means
not a single tourist wanted to travel in those
country in which there is political instability.
 Maximization in spending power of customers:
- Due to modernization of world income level of
customers are also increased in a fastest way as
most of the individuals are having job in a
multinational company, own business and so on.
Basically emergence of organization creates job
opportunities for unemployed people. Thus,
because of high level of income they are willing
to spend more on travelling or leisure activities
so that they can enjoy each and every moment
of their life. Hence, Trailfinders are trying to
satisfied their customer in optimum way for
gaining maximum profit.