Market Research, Product, Promotion, Place, Price

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Added on 2023/01/04

AI Summary

This document provides information on market research, product development, promotion strategies, place selection, and pricing strategies. It includes portfolios on each topic and their application to Travelodge, a hotel operating in the hospitality sector. The document also discusses the benefits of developing the marketing mix for businesses.

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Market Research, Product, Promotion, Place, Price

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