Donald Trump's Use of Social Media for His Presidential Campaign

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This essay analyzes how Donald Trump used social media to power his campaign and win the presidency, and sheds light on the fallacies of his and Twitter's tactics. It also discusses the importance of citing credible sources to give arguments authority and validity.

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Donald Trump has made his presence known in the ensuing battle for the highest seat
in the government of United States. The tactics that he uses are unorthodox. With the same,
on the basis of his view-point, he either regard across as being a bully or a self-assured and
powerful man who is unafraid to say what is on his mind. It is something that most of the
voters crave in a world where the public apologies by the politicians and the celebrities have
become an exercise in the acting prowess. This essay shall deal with the fact on how Donald
Trump uses social media to power his campaign and to win his presidency. It shall also shed
light on the fallacies of his and that of twitter. Moreover, it would also elaborate on the fact
that Trump cannot block the critics on the social media.
Brian L. Ott in his essay- The small screen: How television equips us to live in the
information age and critical media studies: An introduction (2nd ed.) has expertise and
broadly understands president Trump’s Twitter use, considering he is an America scholar. He
has explored the every changing character of public discourse in the era of Twitter and social
media. By adopting the perspective of the media ecology, he have highlighted how Twitter
privileges the simple, uncivil and impulsive discourse (Ott). He have explored and
demonstrated this effect by means of a case study of the tweeter feed of Donald Trump. The
tactics of social media that Donald Trump has used have helped him to succeed the
competition. This work of Brian Ott has concluded with his reflection on the end times- that
is- the twitter world, the president trump and the post truth and the post news. Everyone have
heard about the adage- “A picture is worth a thousand words” but Donald Trump have used
this notion to its fullest advantage by turning the things that are negative for the campaign,
into positive ones. He credits social media behind his success in the presidency. As per him,
in the article "Trump Digital Director Says Facebook Helped Win The White House”, his
social media accounts provide a tremendous platform for him. He have estimated that he has
combined about one twenty five million of followers all over his social media accounts like

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Facebook, Instagram and Twitter (Beckett). Twitter, as per the author is a major
communication revolution that is taking the roles of the Television. With the same, his
presidential and personal and his White House social media accounts for about 113 million
during the time of the publication. Twitter also allowed Trump with the administration in
getting high points among the people of America. From the hyper-active presence of Trump
over social media, people can see a novel political relation in between Donald trump and his
followers. Because of social media, visibility of a post is inherently in relation to the
popularity as well as the amount and frequency of likes, views and retweets.
The most recent environmental fallacy of Donald Trump is the fulfilment of the
climate change-denying tweetstorm in which he was been engaged since the year 2011.
Although, in those days, such type of tweets from the earlier reality Television host had
generated a lot more negative comments, Trump got very less attention from the public in
overall. Notwithstanding this Trump has managed to fit near about four types of logical
fallacy within 49 minutes. They are- the appeal to ignorance fallacy, the Ipse Dixit fallacy,
the Ad Hominem Fallacy and the appeal to emotion fallacy. It is to note that the appeal to
ignorance fallacy is the fallacy that means the declaration of something that is true as we do
not know or is have not proven to be false or wrong. Trump says in twitter that, “you have no
sufficient evidence that Donald Trump did not suffer from voter fraud.” He has shown
several signs that he seeks to get departed from the presidential conventions about the news
media. However, Trump is making the claim that around three millions of people have voted
fraudulently and therefore, the burden in on him for proving the same. Secondly, the Ipse
dixit means that a person just asserts that something is true and he expects it to be believed by
everyone as he have said it or someone else have said it. As per Trump, “There is NO
QUESTION THAT #voterfraud did take place.” However, there is no evidence provided by
him that it is true. Trump is not a person who is expert on how voting system actually works
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and therefore, his opinion does not carry any weight. Thirdly, the fallacy of Ad Hominem
means that one attack his or opponent directly as an opposition for attacking their arguments.
Donald Trump has a lot of practice in this area. The next is that of the appeal to emotion
fallacy. This means that Trump fire up the emotions of his followers or audiences in the lieu
of logic. His whole sequence of tweet was aimed at making common people “feel” in certain
ways, instead than “think” in certain way.
As per the article "Trump Can't Block Twitter Followers, Federal Judge Says", the
federal judge Naomi Reice Buchwald of United States has rules that when the private citizen
namely, Donald Trump was elected as the President Donald Trumps, he has lost all his
powers to block his critics from his Twitter account (Breuninger and Mangan). She found
that his twitter feed is more or less equivalent to the public forum under the control of
government and that is no way different than any auditorium that is used for the public
hearings. Moreover, she found that blocking the individuals from the twitter feed of Trumps
is because of the fact that he does not like their ideas, point of view and opinions is the
unconstitutional equivalent of the barring entrance to a public meeting. Moreover, it is also to
mention that the judge also taken into consideration in her ruling that the White House
“[does] not contest Plaintiffs’ allegation that the Individual Plaintiffs were blocked from the
President’s Twitter account because the Individual Plaintiffs posted tweets that criticized the
President or his policies.”
Hence, from the above analysis it is to state that Twitter is a major communication
revolution that is taking the roles of the Television. Also, listening what Donald Trump speak
could hurt the brain of an individual but figuring out why he is wrong can be really eye
opening. He has displayed several times an open hostility to the earlier media along with the
very famous “The New York” times as one of his favourite target. He has shown several
signs that he seeks to get departed from the presidential conventions about the news media.
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Also, blocking the individual critics and reporters is one of the many restriction on the press
access to Donald Trump. It is also to mention that the second article regarding the fallacies of
Trump also signifies the importance of citation of the sources to make the point valid. They
make the arguments authentic and valid. In this contemporary world, man is living in an
information economy. The one, where the potential to quickly access the data and
information seems to be of much importance than that of the knowledge itself. Here, the
potential to gather the information is often given more priority than that to the method by
means of which it is actually obtained. This provides the audiences or scholar to trust in the
words. Hence, citing sources that are relevant, valid and credible, gives an argument
authority, credibility and validity, which in turn enables the authors and the speakers to
influence their audience.

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Works Cited:
Beckett, Lois. "Trump Digital Director Says Facebook Helped Win The White House." the
Guardian. N.p., 2017. Web. 23 Nov. 2018.
Breuninger, Kevin, and Dan Mangan. "Trump Can't Block Twitter Followers, Federal Judge
Says." CNBC. N.p., 2018. Web. 23 Nov. 2018.
Ott, Brian L. "The Small Screen: How Television Equips Us To Live In The Information
Age." Choice Reviews Online 45.06 (2017): 45-3036-45-3036. Web.
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