UBER Data Breach: Impact on Customer Privacy and Recommendations

IT FOR BUSINESS

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UBER Data Breach
Executive Summary
In this report, the analysis will be made on the issue which is related to "UBER DATA
BREACH". The first phase of the report will explain the overall incident which took place and in
the last phase of the report recommendations will be given which will help in securing the
overall information of the customers as it can help the company to grow in the competitive
market. The information security is an important aspect towards which every company look
forward and ensure there is no gap of any data theft.
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UBER Data Breach
Table of Contents
Executive Summary.....................................................................................................................................1
Introduction.................................................................................................................................................3
UBER Data Breach.......................................................................................................................................3
Conclusion and recommendations..............................................................................................................5
References...................................................................................................................................................8
Appendices................................................................................................................................................10
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UBER Data Breach
Introduction
In the present business environment, there are many companies who are facing the issue related
to Data Breach. It is necessary for the companies to emphasize and consider the techniques
which can help to maintain the entire information of the business. This report will depict the
information technology issue in the business environment. The issue which is selected for the
report is related to "UBER". This is the recent news that involves the information security breach
and this incident took place in 2016.
UBER is one of the popular ridesharing, taxi cab, and food delivery network company and
headquarter of the company is in California. In more than 784 areas the company manages their
activities (UBER, 2018). UBER introduced application as well as websites that can help the
customers to avail the services. The company was established in 2009 in the United States. The
data breach which took place in 2016 exposed the names, phone numbers and also the email
addresses of the people who are using UBER technologies INC (Mastrorillo, 2016).
UBER Data Breach
The issue in the business environment took place in 2016. UBER faced the issue related to the
data breach in 2016 that has given impact on the more than 56 million customers and the riders
and drivers. In this, the names were revealed with the phone numbers which not only impacted
the activities of the company but also affected the brand image of the company. There are more
than 50 million riders, 7 million drivers and many customers. In this around 6, 00,000 driver
license with the numbers of the drivers were also included (Etherington, 2018).
In 2016, there were two individuals who are outside the company and they accessed the user
data which was stored on the third party cloud-based services that were used by the company.
When the two individuals breached the information of the company, there were forensics experts
who were not able to analyze that the information of the company was going to the third party.
They have not seen any sign that history related to trip location, credit card numbers, bank
account numbers, and date of birth and also social security numbers were taken by the third party
(Schneider, 2017).
According to the case, the individuals were easily able to download the files which consist of the
entire data of the company. The information or the data which was breached includes the names
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